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The document discusses an event focused on business models, led by Alex Osterwalder, PhD, aimed at enhancing understanding and innovation in business models. It highlights a book titled 'Business Model Generation' co-created by a global team to provide practical insights on business model innovation. The event, scheduled for June 19, 2009, at Hotel de Goudfazant in Amsterdam, is designed as a gathering for sharing knowledge and networking among innovators in the field.
































