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Module1
Presentation
Introduction to communication
• Is a Latin word communise
which means common
• Common understanding
through minds and heart
• Exchanging of information by
speaking, writing, or using some
other medium.
Role of Business communication
• Exchanging information
• Making decisions
• Preparing plans and policies
• Execution of plans and policies
• Solving problems
• Achieving goals
• Improving industrial relation
• Enhancing loyalty
1. Linear concept of communication
2. Shannon Weaver model
3. Two way communication process
Process of
communication
Linear Model
Shannon Weaver Model
Two way communication
Characteristics of successful
Communication
• Clarity
• Candidness
• Completeness
• Conciseness
• Concreteness
• Correctness
• Courtesy
Importance of Communication in
Management
• Increases managerial efficiency
• Helps in establishing leadership
• Increases managerial Capacity
• Promotes co-operation and industrial peace
• Facilitates co-ordinators
• Basis of Decisions
• Motivation
• Job satisfaction
• Public relation
• Increase productivity
Communication structure in
Organisation
• Vertical communication
• Horizontal communication
• Formal communication
 Line relationship
Staff relationship
Functional relationship
• Informal communication
Chat
Grapevine
Barriers of Communication
• The use of jargon
• Lack of attention, interest and distractions
• Differences in perception and viewpoint
• Language differences
• The difficulty in understanding unfamiliar
accents.
• Expectations and prejudices which may
lead to false assumptions
• Symbols or Words with Different Meanings
• Faulty Translation.
• Specialists fight
against several
challenges
• Initiative aims at
protecting the
reputation of the
organisation
• Maintain its public
image
Any Query ?
Business Communicatuion

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Business Communicatuion

  • 2. Introduction to communication • Is a Latin word communise which means common • Common understanding through minds and heart • Exchanging of information by speaking, writing, or using some other medium.
  • 3. Role of Business communication • Exchanging information • Making decisions • Preparing plans and policies • Execution of plans and policies • Solving problems • Achieving goals • Improving industrial relation • Enhancing loyalty
  • 4. 1. Linear concept of communication 2. Shannon Weaver model 3. Two way communication process Process of communication
  • 8. Characteristics of successful Communication • Clarity • Candidness • Completeness • Conciseness • Concreteness • Correctness • Courtesy
  • 9. Importance of Communication in Management • Increases managerial efficiency • Helps in establishing leadership • Increases managerial Capacity • Promotes co-operation and industrial peace • Facilitates co-ordinators • Basis of Decisions • Motivation • Job satisfaction • Public relation • Increase productivity
  • 10. Communication structure in Organisation • Vertical communication • Horizontal communication • Formal communication  Line relationship Staff relationship Functional relationship • Informal communication Chat Grapevine
  • 11. Barriers of Communication • The use of jargon • Lack of attention, interest and distractions • Differences in perception and viewpoint • Language differences • The difficulty in understanding unfamiliar accents. • Expectations and prejudices which may lead to false assumptions • Symbols or Words with Different Meanings • Faulty Translation.
  • 12. • Specialists fight against several challenges • Initiative aims at protecting the reputation of the organisation • Maintain its public image