Slides from Cassie's Fleming session about personal branding on 'Girls in Tech - Tel-Aviv' event.
What is your “personal brand”? How do we utilize the concepts of consumer brand and use it to assess our own personal brand? The session will provide you with frameworks and practical ways to better understand your own personal brand, impact on others and what you can do to really maximize the impact you have and live your brand.
Video recording - https://youtu.be/7ldnQxm-cpA
#CNX14 - The Power of Personal Brand and How to Create Yours for Career SuccessSalesforce Marketing Cloud
You likely understand the importance of a brand for products, services, and the companies that sell them. But have you considered the importance of your personal brand? Your individual brand is essential to your success in the workplace whether you are entry-level or a seasoned executive. When it comes to brand, there is no absolute reality—only perception created by the story you put out into the world to influence your career.
Join Caroline Dowd-Higgins as she helps you identify your super powers, strengths, and unique competencies that will bring you recognition and advancement opportunities in your career. Become an influencer and a thought leader and take your destiny into your own hands.
Personal Branding To Stand Out & Differentiate YourselfMohamed Yasser
Learn how to stand out of the crowd and differentiate yourself by personal branding strategies, treat yourself as a brand that delivers a unique value in your career field, personal branding will help you stand out and differentiate yourself away of competitors.
Presentation for Alpha Chi Omega at Vanderbilt University about branding and developing their organization's image. Audience: over 100 18-22 year old college women
Smartin Up Your Personal Brand and Professional PresenceAngel Guerrero
All rights reserved. No part of this work may be reproduced or transmitted in any form or by any means, including informational storage and retrieval systems, without permission in writing from the copyright holder, except for brief quotations in a review.
#CNX14 - The Power of Personal Brand and How to Create Yours for Career SuccessSalesforce Marketing Cloud
You likely understand the importance of a brand for products, services, and the companies that sell them. But have you considered the importance of your personal brand? Your individual brand is essential to your success in the workplace whether you are entry-level or a seasoned executive. When it comes to brand, there is no absolute reality—only perception created by the story you put out into the world to influence your career.
Join Caroline Dowd-Higgins as she helps you identify your super powers, strengths, and unique competencies that will bring you recognition and advancement opportunities in your career. Become an influencer and a thought leader and take your destiny into your own hands.
Personal Branding To Stand Out & Differentiate YourselfMohamed Yasser
Learn how to stand out of the crowd and differentiate yourself by personal branding strategies, treat yourself as a brand that delivers a unique value in your career field, personal branding will help you stand out and differentiate yourself away of competitors.
Presentation for Alpha Chi Omega at Vanderbilt University about branding and developing their organization's image. Audience: over 100 18-22 year old college women
Smartin Up Your Personal Brand and Professional PresenceAngel Guerrero
All rights reserved. No part of this work may be reproduced or transmitted in any form or by any means, including informational storage and retrieval systems, without permission in writing from the copyright holder, except for brief quotations in a review.
We all have a dominant communication style that creates mutual understanding when speaking with another person who shares the same style but can be frustrating when our conversational partner is quite different in how they receive and decode your message. This presentation unpacks the four different communication styles used by Toastmasters International. Enjoy! Feel free to comment on your experiences in adapting your style to match the others. Do you find it easy or challenging?
Thousands of bloggers are creating great content and are not making money from their efforts. This presentation provides strategies on how to build your brand and bottom line through blogging.
Presentation of "Marketing Without Money" session at Startup Saturdays in Pune, India. The talk included tips for startups and small businesses on using content marketing to reach their target audience and attain their objectives.
This slide deck provides specific strategies and tips for writing creative copy with a primary focus on crafting online content. Topics include: audience, voice, the lead, headlines, "scrollers", and calls-to-action. This recommends free online tools that can help you enhance your content and convert.
This slide deck was originally used during a creative copywriting class at Syracuse CoWorks. Content is owned by Laura Riley (laura-riley.com).
How many times have you put your idea of starting a business on the back burner? Fear, uncertainty and a hundred more excuses have stopped you. Yes, there is some risk involved, but not as much as you think. In this presentation I’ll share my five secrets to starting a business idea and growing it into a profitable endeavor.
These five secrets will help motivate you, maybe even inspire you, to embark on the entrepreneurial adventure.
This is a quick presentation created for defining your personal brand. Consider this, a 10 minute quick power point before you go into any interview session where you need to present a unique personal identity.
We all have a dominant communication style that creates mutual understanding when speaking with another person who shares the same style but can be frustrating when our conversational partner is quite different in how they receive and decode your message. This presentation unpacks the four different communication styles used by Toastmasters International. Enjoy! Feel free to comment on your experiences in adapting your style to match the others. Do you find it easy or challenging?
Thousands of bloggers are creating great content and are not making money from their efforts. This presentation provides strategies on how to build your brand and bottom line through blogging.
Presentation of "Marketing Without Money" session at Startup Saturdays in Pune, India. The talk included tips for startups and small businesses on using content marketing to reach their target audience and attain their objectives.
This slide deck provides specific strategies and tips for writing creative copy with a primary focus on crafting online content. Topics include: audience, voice, the lead, headlines, "scrollers", and calls-to-action. This recommends free online tools that can help you enhance your content and convert.
This slide deck was originally used during a creative copywriting class at Syracuse CoWorks. Content is owned by Laura Riley (laura-riley.com).
How many times have you put your idea of starting a business on the back burner? Fear, uncertainty and a hundred more excuses have stopped you. Yes, there is some risk involved, but not as much as you think. In this presentation I’ll share my five secrets to starting a business idea and growing it into a profitable endeavor.
These five secrets will help motivate you, maybe even inspire you, to embark on the entrepreneurial adventure.
This is a quick presentation created for defining your personal brand. Consider this, a 10 minute quick power point before you go into any interview session where you need to present a unique personal identity.
A recent Octopus Group study of UK marketing directors revealed that changes in the competitive landscape were causing them to lose sleep, with over half stating that differentiation was a major challenge. This webinar will explore:
1) How to use customer insight to formulate a differentiating B2B strategy that strikes the right balance of engaging customers and appeasing internal stakeholders.
2) How to activate differentiating campaigns brilliantly to build brand advocacy quickly.
The term branding has long been relegated to companies and products, but today almost every individual has to have a personal brand as personal brand serves the brand of an employer company and its products complimentarily and it has positive impact on the way an organization and its culture is managed. Not many of us have consciously cultivated these brands, but they exist nonetheless.
The question is no longer IF you have a personal brand, but if you choose to guide and cultivate the brand or to let it be defined on your behalf. This session explains what personal branding and personal brand means and gives ways to start building an awesome personal brand.
What do you wish for people to associate with you when they think of your name? Is there a certain subject matter in which you want to be perceived as an expert or are there general qualities you want linked to your brand? Once you understand how you wish your brand to be perceived, you can start to be much more strategic about your personal brand. This doesn't mean you can’t be human. A strong personal brand can yield tremendous ROI whether you are working with an organization or leading one.
This session focuses on explaining the parts of persona, promise and brand story of a person and explains how can you strategically carve and build the personal brand – which helps you create a personal equity – to be more effective in the organization, market and society.
Personal Branding Create Your Plan, Promote Your BrandSeuss+
You’ll learn the importance of personal branding and the impact it has on your career. You’ll discover examples and exercises for how to identify, activate, and live your own unique brand and how it will positively impact your career path. You’ll learn about why it is important to have a personal brand, how to identify and build your personal brand, how to present, communicate, and live your personal brand, and how to incorporate your personal brand into your career goals.
Learn more about how Seuss+ can help you at our website www.seuss.plus
Personal branding is your communication within your place of taking your education as well as when you are at your work place. The presentation is how to build your personal branding to the utmost benefit for yourself as well as for others.
Presented for the Rocklin Chamber of Commerce as part of their Business Excellence Series. This presentation focused on:
- What branding is
- Steps in Creating Your Brand
- Brand Marketing Strategies
- Online Brand Management
- Offline Brand Management
Presentation for women returning to the workforce on how to develop and navigate your personal brand. Includes personal branding exercises to develop a compelling and memorable personal brand; comprehensive LinkedIn profile strategies; social media profile tips; tips for interviewing success.
How to Interact With the Right CustomersNate Smith
Your brand has a specific archetype that influences your message both internally and externally. It also influences how your brand gains and interacts with customers. In the webinar, we focus on the following:
What is a brand voice?
What are you saying and how are you saying it?
How your brand archetype can grow your business
Is it interacting with the right customers?
YOU are Your Brand: Champion Your Brand & WIN More Business!Kim Peterson
YOU Are Your Brand!
What You Say + How You Behave + How You Look = Your Brand!
…Everyone has a brand.
Are you managing yours or are others managing it for you?
When you take ownership of your Personal Brand it fortifies you from the inside-out, inspires confidence, elevates your credibility, frees up mind-space, and empowers you to attract (or release) more of who and what you want in business and in life! ~Kim Peterson
Salons can acquire more customers, retain their best clients, and grow their business by clearly defining and living their brand.
Branding - it’s the new currency in business. Clients now want to associate themselves with a clear brand - whether it’s Apple, Tesla, or Coach. Design plays a major role in decisions clients make about choosing a product or service and the new norm is exquisite design. Customer experience is integral to the package and is the icing on the cake.
In this information-packed seminar, you’ll learn the fundamentals of branding yourself.
What branding is and why it matters to you.
What your brand is and how to define it.
Where in your salon your brand is most important.
How to communicate your brand.
Protecting your brand and improving it over time.
Using your brand to acquire new clients, keep your favourites and offer more services.
Design - where it fits in and how it supports your brand.
Customer experience - why it’s the critical component in your brand.
Association - how to build a team that supports your brand, even when you’re on vacation.
How to make the most of salon products in your brand
Ways to maximize your distributor’s support in branding
By Greg Robins
Greg Robins is the VP of Salon Communications, publishers of Salon Magazine, Elevate Magazine and the Contessa Awards. For over 25 years, Greg’s been advocating for professional stylists and salon owners through business-building content in Salon Magazine.
With a proven track record in implementing social media strategies that work, Greg can speak to the value of salons can gain with the proper campaigns on social and digital.
Greg has worked with salons and manufacturers to gain momentum in this industry, many of them going on to enjoy major success in the industry. He’s taught at Ryerson University and the Academy of Design and has spoken at Langara College.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
Want to move your career forward? Looking to build your leadership skills while helping others learn, grow, and improve their skills? Seeking someone who can guide you in achieving these goals?
You can accomplish this through a mentoring partnership. Learn more about the PMISSC Mentoring Program, where you’ll discover the incredible benefits of becoming a mentor or mentee. This program is designed to foster professional growth, enhance skills, and build a strong network within the project management community. Whether you're looking to share your expertise or seeking guidance to advance your career, the PMI Mentoring Program offers valuable opportunities for personal and professional development.
Watch this to learn:
* Overview of the PMISSC Mentoring Program: Mission, vision, and objectives.
* Benefits for Volunteer Mentors: Professional development, networking, personal satisfaction, and recognition.
* Advantages for Mentees: Career advancement, skill development, networking, and confidence building.
* Program Structure and Expectations: Mentor-mentee matching process, program phases, and time commitment.
* Success Stories and Testimonials: Inspiring examples from past participants.
* How to Get Involved: Steps to participate and resources available for support throughout the program.
Learn how you can make a difference in the project management community and take the next step in your professional journey.
About Hector Del Castillo
Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
2. What we will cover together
• A little bit about me and my background
• The concept of Brand
• Consumer Brand
• Personal Brand
• Next steps – making it real
3. We all know our consumer brands
What words come to mind when you see these brands?
4.
5. Why is it important to think about your personal
brand?
6. It keeps you on the front foot
• Helps you to manage your own reputation and articulate your value
• You know what makes you unique and can leverage off it
• People will remember you
• Helps you influence your broader stakeholders
• It helps you to proactively manage your profile within your business and
articulate your value
• People will come knocking on your door rather than vice versa
• In business, our profile, relationships and networks are so important – being
clear about your personal brand really helps you in terms of career success
7. What is a personal brand
• Personal branding, by definition, is the process by which we market ourselves to
others
• Your personal brand is all about who you are and what you want to be known
for
• Perception is Reality
• Everyone one of us is a brand – whether you like it or not
“In order to be
irreplaceable one must be
different”
Anonymous, of French origin
8. Who are your role models?
Think about someone that you look up to:
• Why do you look up to them?
• What 5 words would you use to describe them?
• What is it that they actually do to make you describe them in this
way?
9.
10.
11. Let’s think about you
Define who you are and your unique traits or abilities
• Ask yourself – what makes me special?
• Think about what 3 words would my friends, family, partner or my
Manager use to describe me?
• What words would you want them to use to describe you?
• What is it that you actually do that creates this impression and in
turn your personal brand?
12. Professional
Career, working experience
that has shaped me
Long term goals
What engages, motivates and
excites me most
Traits
How confidently I project my
self-worth and key attributes
to others. What are my key
personality traits?
Personal
Personal interests, values,
things that matter most to me
ME
Inc.
Words that stand out:
Activity: My brand uniqueness
15. Wrap up
• Being clear about your own personal brand will give you added
confidence as you develop relationships and networks through your
career
• You’ll be able to articulate what makes you unique
• Be authentic – it’s not about being over confident or loud, it’s about being
YOU
• Have a voice, stand out and do it your way.
• Live your brand consistently
• Feedback is a gift .
Editor's Notes
CF
CF
CF
Perception is reality.
Your brand is being created all the time – how people are experiencing you on a daily basis, in every interaction, every meeting is impacting their perception of you.
How many of you think about how you come into the office of a morning? How do you show up?
What’s it like when someone comes into the office dragging their feet? What’s the impact on the team?
What about when someone comes bounding in full of beans? Does it impact the team differently?
With this knowledge, turn to the person next to you and describe how you are going to walk into work on Monday.
CF
In your workbooks, spend some time filling in the Me Inc. section – your assets, your values, your impact traits, your passions
