Building Business Models Around Augmented Reality
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This was a presentation I gave on Building Business Models Around Augmented Reality at the Augmented Reality Conference (part of Ecomm) on April 21, 2010. More info here on Ecomm site - http://america.ecomm.ec/
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Building Business Models Around Augmented Reality
- 1. Building Business Models Around Augmented Reality
- 3. CLIENTS WE’VE WORKED WITH A FEW BRANDS…
- 4. “ Augmented Reality is a solution looking for a problem…”
- 5. Really?
- 9. So Where Does That Leave AR?
- 10. AR is a Unique Technology that Crosses Multiple Media Channels and Industries
- 12. Most AR Companies Offer a Software Based Revenue Model
- 15. How Do We Target Areas Like E-Commerce?
- 16. “ Augmented Reality is a solution looking for a problem…”
- 17. Problem : Bridge The Gap Between Offline and Online Shopping Offline Shopping Social but time consuming Online Shopping Convenient but not social
- 18. Solution : Augmented Reality Webcam Social Shopper Demo
- 19. Thank You! Matthew Szymczyk CEO, Zugara [email_address] twitter.com/kobrakai facebook.com/Mhszymczyk