This presentation was created to help you understand more about the people that are using our Bromley MyLife website In particular, it covers – 1) who is using it 2) how they are using it 3) what behaviour has changed over the past few years

1. Who are they?
– understanding the users of our Bromley MyLife
website
Visit http://bromley.mylifeportal.co.uk
Created by –
Michael Watts, Product Owner
michael.watts@bromley.gov.uk
January 2016

2. This presentation has been created to help you understand more about the
people that are using our Bromley MyLife website
In particular, it covers –
1) who is using it
2) how they are using it
3) what behaviour has changed over the past few years
What’s this presentation about?
____
Visit http://bromley.mylifeportal.co.uk

3. 2015 was a rather brilliant year!
>>
Here are some highlights…
>>
The year that was…
____
Visit http://bromley.mylifeportal.co.uk

4. Japan beat South Africa in the Rugby World

5. The United States Supreme Court affirms
same-sex marriage

6. Love was found on Pluto

7. The World Health Organisation declares the
Ebola epidemic is over

8. Boris Johnson did this…

9. …and this…

10. …and this!

11. ____
Visit http://bromley.mylifeportal.co.uk
>>
And, between
1 January & 31 December
2015 our Bromley MyLife
website
did this…
>>

12. 36,972
people visited the website
____
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13. Which would fill White Hart
Lane – with a waiting list!

14. 52,853
times
and they visited our website
____
Visit http://bromley.mylifeportal.co.uk

15. Which is
more than
the
population of
Saint Kitts
and Nevis

16. 186,439
pages on our website
and they viewed
____
Visit http://bromley.mylifeportal.co.uk

17. Which is more than the number of people who went
to see F1 in Hungarian in 2015 over the whole
weekend____
Visit http://bromley.mylifeportal.co.uk

18. and they came from the
following countries
____
Visit http://bromley.mylifeportal.co.uk
2
3
4
5
1

19. The top 5 pages viewed on
our website were…
5.
__
Sexual
health
clinics
4.
__
Health
services
advice
3.
__
Adoption
2.
__
Local
offer
1.
__
Minor
injuries
unit
____
Visit http://bromley.mylifeportal.co.uk

20. and they used the
following devices
57%
of people visited
on a
desktop/laptop
27%
of people visited
on a
phone
16%
of people visited
on a
tablet
that‘s almost 1 in 2!____
Visit http://bromley.mylifeportal.co.uk

21. and they found the website by
____
Visit http://bromley.mylifeportal.co.uk
58%
of people via a
Google search
19%
of people by a
direct link
14%
of people via
bromley.gov.uk
& 2% came via
oneBromley

22. and, of the people using the
website,
____
Visit http://bromley.mylifeportal.co.uk
12%
of people work
for
Bromley
Council
3%
of people work
for
the NHS

23. How has this
changed since
2014?
____
Visit http://bromley.mylifeportal.co.uk

24. The number of people
visiting the website
increased by 43%
____
Visit http://bromley.mylifeportal.co.uk

25. The total number of
visits to the website
increased by 41%
____
Visit http://bromley.mylifeportal.co.uk

26. The total number of
pages viewed on the
website increased by
19%
____
Visit http://bromley.mylifeportal.co.uk

27. -9%
of people visited
on a
desktop/laptop
+7%
of people visited
on a
phone
+2%
of people visited
on a
tablet
____
Visit http://bromley.mylifeportal.co.uk

28. ____
Visit http://bromley.mylifeportal.co.uk
+8%
in people visited
via a
Google search
-1%
in people visited
by a
direct link
0%
in people visited
via
bromley.gov.uk
& -4% in people visiting
via oneBromley

29. And,
finally,
____
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30. The 6 most searched for
words within the website
were:
____
Visit http://bromley.mylifeportal.co.uk
6.
Meals
delivered
to your
door
5.
Orpington
foodbank
4.
Parks

31. The 6 most searched for
words within the website
were:
____
Visit http://bromley.mylifeportal.co.uk
3.
Hospital
2.
GP
1.
Young
carers

32. Contact me –
Michael Watts, Product Owner
michael.watts@bromley.gov.uk
January 2016