This document discusses facilitating effective remote meetings. It emphasizes that effective remote meetings require good planning, including defining the purpose, inviting the right people, and preparing activities and questions. When starting the meeting, the facilitators should set the stage by explaining expectations and addressing technology issues. During the meeting, the facilitators should engage participants through techniques like breakout rooms, individual reflection, and ensuring all voices are heard. The meeting should have a clear structure of gathering information, generating insights, and deciding on actions. Facilitators require skills like engaged listening, conscious communication, and patience when working remotely.
Design Thinking Seattle: Designing for Personal ChangeCatalyz
This document discusses design thinking and innovation. It provides information on immunity to change, including worksheets to identify competing commitments and design SMART experiments. Templates are presented to create a change by design action plan by identifying core behaviors and mindsets to maintain, emerging behaviors and priorities, and legacy behaviors to leave behind. The document emphasizes that people don't fear change itself but rather the loss associated with change. It encourages applying design thinking principles to foster creativity, critical thinking, and collaboration across cultures and fields to solve complex problems.
How to help make meetings better when you are NOT the facilitator. Talk by Sue Johnston of It's Understood at Gatineau-Ottawa Agile Tour, Ottawa, 2019.
In this session, we discuss the importance of narrative and storytelling in putting together an interesting, remarkable and memorable pitch. We end the session with a sticky note exercise for pitch construction.
Talk by Sue Johnston and Declan Whelan at Agile & Beyond, Ypsilanti, MI, May 5, 2016
The stereotype of engineers and technical professionals as inarticulate, socially inept geniuses inventing problems to solve is not just unkind. It's inaccurate. (OK, maybe not the "genius" part.) Yet the Dilbert image persists. So do jokes like the one about the engineer sentenced to death on the guillotine, who watches the instrument of death malfunction, then tells the operators how to fix it. In this interactive session, we'll show a little empathy for engineers and other analytical folk whose neurological wiring makes them seem different from the rest of humanity. We'll also explore how those with the engineering mindset can consciously adopt behaviours that amplify their value to their teams and organizations - and make their lives easier by positioning themselves for understanding. The analytical mind is particularly valuable when we can turn it off and adopt the perspective of the person we're talking with. Technical professionals are excellent at finding solutions to problems. Unfortunately, searching for the perfect solution to the interesting problem we see can prevent us from seeing other problems that stand in the way of value for others. True collaboration and value creation invite us to see through the lenses of end users and sponsors and help them connect the dots. In this interactive presentation, you will discover: - how to make your ideas meaningful to others by taking their perspective - how shifting your language from "What?" to "So What?" helps people connect your dots - why giving up the need to be smart may be the smartest thing you ever do Join Declan, a professional engineer and developer, and Sue, a communication coach, in a lively discussion of what can happen when engineers and technical professionals shift their mindset from solving problems to creating impact.
This document discusses leadership and vulnerability. It summarizes a talk given by Brene Brown and Bailey Heckel on increasing one's leadership quotient through vulnerability. The key messages are that vulnerability is a sign of courage, not weakness; being vulnerable in the workplace can either help or hinder depending on the situation; and that learning from failures through reflection helps build resilience.
This document discusses facilitating effective remote meetings. It emphasizes that effective remote meetings require good planning, including defining the purpose, inviting the right people, and preparing activities and questions. When starting the meeting, the facilitators should set the stage by explaining expectations and addressing technology issues. During the meeting, the facilitators should engage participants through techniques like breakout rooms, individual reflection, and ensuring all voices are heard. The meeting should have a clear structure of gathering information, generating insights, and deciding on actions. Facilitators require skills like engaged listening, conscious communication, and patience when working remotely.
Design Thinking Seattle: Designing for Personal ChangeCatalyz
This document discusses design thinking and innovation. It provides information on immunity to change, including worksheets to identify competing commitments and design SMART experiments. Templates are presented to create a change by design action plan by identifying core behaviors and mindsets to maintain, emerging behaviors and priorities, and legacy behaviors to leave behind. The document emphasizes that people don't fear change itself but rather the loss associated with change. It encourages applying design thinking principles to foster creativity, critical thinking, and collaboration across cultures and fields to solve complex problems.
How to help make meetings better when you are NOT the facilitator. Talk by Sue Johnston of It's Understood at Gatineau-Ottawa Agile Tour, Ottawa, 2019.
In this session, we discuss the importance of narrative and storytelling in putting together an interesting, remarkable and memorable pitch. We end the session with a sticky note exercise for pitch construction.
Talk by Sue Johnston and Declan Whelan at Agile & Beyond, Ypsilanti, MI, May 5, 2016
The stereotype of engineers and technical professionals as inarticulate, socially inept geniuses inventing problems to solve is not just unkind. It's inaccurate. (OK, maybe not the "genius" part.) Yet the Dilbert image persists. So do jokes like the one about the engineer sentenced to death on the guillotine, who watches the instrument of death malfunction, then tells the operators how to fix it. In this interactive session, we'll show a little empathy for engineers and other analytical folk whose neurological wiring makes them seem different from the rest of humanity. We'll also explore how those with the engineering mindset can consciously adopt behaviours that amplify their value to their teams and organizations - and make their lives easier by positioning themselves for understanding. The analytical mind is particularly valuable when we can turn it off and adopt the perspective of the person we're talking with. Technical professionals are excellent at finding solutions to problems. Unfortunately, searching for the perfect solution to the interesting problem we see can prevent us from seeing other problems that stand in the way of value for others. True collaboration and value creation invite us to see through the lenses of end users and sponsors and help them connect the dots. In this interactive presentation, you will discover: - how to make your ideas meaningful to others by taking their perspective - how shifting your language from "What?" to "So What?" helps people connect your dots - why giving up the need to be smart may be the smartest thing you ever do Join Declan, a professional engineer and developer, and Sue, a communication coach, in a lively discussion of what can happen when engineers and technical professionals shift their mindset from solving problems to creating impact.
This document discusses leadership and vulnerability. It summarizes a talk given by Brene Brown and Bailey Heckel on increasing one's leadership quotient through vulnerability. The key messages are that vulnerability is a sign of courage, not weakness; being vulnerable in the workplace can either help or hinder depending on the situation; and that learning from failures through reflection helps build resilience.
Well-facilitated retrospectives are a key ingredient in high-functioning, continuously improving teams. Come learn and share best practices for planning and executing high quality retrospectives that establish rhythm, build trust, and create breakthroughs. We'll discuss the necessary elements of any great retrospective, practice designing an agenda, and troubleshoot common facilitation problems.
Participants will leave with a "bag of tricks" for facilitating open, honest, and game-changing retrospectives for any kind of team or project.
The document provides tips for networking like a professional. It recommends making a plan by defining your goal, identifying who can help achieve it and where those contacts are located. When introducing yourself, rehearse what you will say, make a good first impression and clarify why you want to talk. Follow up within a week, remind contacts of your discussion, and set up future interactions. Stay visible by researching contacts, reacting to their updates, and regularly reaching out. Collaborate by offering favors, asking for help, and working together. Express gratitude that is timely, genuine and specific. Common networking fails include mooching, one-time outreach without follow up, under-delivering on commitments, and being shy.
The diagrams book: 50 ways to solve any problem visuallyBettShow
This document discusses using diagrams to inspire staff and shorten training time. It provides various diagram examples to visualize strategies, explain concepts, clarify responsibilities, and anticipate challenges. Examples include using diagrams to explain strategy, tell an engaging story, plot morale over time, understand negotiation variables, and change conflict language. The document advocates for active learning and applying diagrams immediately to reinforce learning. It concludes by providing a puzzle and noting diagrams can differ internationally.
#peoplecentered #leadership A Hashtag Does Not Make It SoScott Patchin
Leaders all intend to do the right thing, so why do so many leaders struggle with leading effectively? Here is what I have learned in two decades of working with leaders and being a leader myself. Expect to leave with things you can do tomorrow to be more effective at the thing your organizations need the most - leadership.
Slides from February 2018 meetup hosted by Design Thinking Seattle. The topic for the evening was "Empathy: Driving more human connections at home and at work"
Design Thinking and Innovation Collective: June 2017 MeetupCatalyz
This document outlines the agenda for a Design Thinking and Innovation Collective Meetup. The goals are to build community impact and skills. It discusses the design thinking process and how constraints can drive creativity. Participants are encouraged to get inspired through various sources and methods before brainstorming prompts both individually and in groups. The document concludes by suggesting how attendees can seek inspiration and apply constraints in their own lives and communities.
This document provides an overview of 50 ways to solve problems visually using diagrams. It lists various diagramming techniques categorized under headings like design classics, sequencing techniques, negotiation strategies, prioritization methods, storytelling approaches, grids for clarity, understanding time concepts, forecasting sensibly, distinguishing ideas, decision making, perfecting presentations, and puzzles. The full techniques and explanations are only available by purchasing the related book or scheduling a speaker.
Presentation for the Ottawa Mobile & Social Media Apps group entitled "Working with Cross-Functional Teams", focused on communication, Agile project management - while creating happy teams and great products.
In this session, we show some empathy for engineers - and also show those with the engineering mindset how they can demonstrate empathy for others. From Agile 2016 conference.
This document summarizes creative methodologies from interviews with design experts. It finds that:
Research involves collaboratively seeking authenticity through questions that lead to unique solutions. Production means exploring facts freely and letting authenticity drive experimentation, while keeping goals rigid but execution flexible.
Authenticity is best found through honest conversations that dissect problems at their core. Extremes in communication grab attention, while truth makes ideas identifiable and believable. Overall, finding authenticity is a collaborative process of acquiring unique solutions through open questioning.
This document provides advice on how to influence others without direct authority. It recommends first listening to understand others' needs, wants, and definitions of success and failure. Norm-setting exercises can establish expectations for how groups will work together. Understanding different cultural maps and communication styles is also important. Speaking the language of the environment and finding ways to frame individual and group goals as shared ("make an US") can help build influence. Self-awareness of strengths, weaknesses, body language and how one is perceived by others also plays a role in wielding soft power over hard power.
The intersection of Agile/Scrum and the Behavioural Psychology of Teams. There is a science behind building teams. This presentation outlines **some** of it.
1. The document discusses hiring the right team and building a strong company culture. It emphasizes that the first hires will dictate much of what follows, so one should avoid common mistakes and hire only A+ talent.
2. Company culture should not be stated but lived out through actions. It's important but difficult to build a culture that aligns people and allows the company to attract top talent.
3. The new role is chief people officer, and the priorities are to hire 3 excellent teams not just 1, take time with hiring and get help from professionals when filling the first roles.
8 Entrepreneurial Thoughts for an Enchanting 2014ThoughtWorks
This document provides 8 entrepreneurial thoughts for the new year from successful business leaders. Jack Dorsey advises focusing on executing ideas and attracting others to help. Jeff Bezos says to build yourself a great story from your choices. Guy Kawasaki recommends starting organizations to make a positive impact. Drew Houston suggests not worrying about failure as you only need to succeed once.
Presenting to Decision Makers—UX Camp 2017Gail Swanson
The job of design includes collaborating with decision makers to accomplish business goals. Successful designers create shared understanding of complex ideas, in addition to doing high quality design work. Unfortunately, explaining the design rationale yields low levels of success. More effective communication strategies use a broader spectrum of tactics to start collaboration, get buy-in, and share knowledge.
Gail will explain how to create a presentation strategy, identify purposeful details, and handle difficult moments. Be more successful by learning to use work presentations as an opportunity to connect and make progress.
SearchLeeds, Kirsty Hulse 'How to make friends and (influence people) get links'Branded3
This document provides tips and strategies for getting links and influencing people in order to be successful. It emphasizes pitching ideas using questions, using simple language to sound smart, giving surveys to people who care about the topic, citing sources, playing to people's egos, and learning from past outreach mistakes to improve future efforts. The overall message is that people can be predicted and trained, and success relies on effectively engaging with others.
Content Marketing Masters: Guerrilla User Testing Content Marketing - Stephen...Branded3
Analytics platforms give us an insight into how customers engage with content, but in order to understand why our content is working we need to go deeper with our users. We know that user signals are becoming more intrinsic to Google’s algorithms, but how do we influence users to do what we want on our website? Stephen discusses what we should be looking at and how we should be measuring it without the big budgets required for lab testing.
Well-facilitated retrospectives are a key ingredient in high-functioning, continuously improving teams. Come learn and share best practices for planning and executing high quality retrospectives that establish rhythm, build trust, and create breakthroughs. We'll discuss the necessary elements of any great retrospective, practice designing an agenda, and troubleshoot common facilitation problems.
Participants will leave with a "bag of tricks" for facilitating open, honest, and game-changing retrospectives for any kind of team or project.
The document provides tips for networking like a professional. It recommends making a plan by defining your goal, identifying who can help achieve it and where those contacts are located. When introducing yourself, rehearse what you will say, make a good first impression and clarify why you want to talk. Follow up within a week, remind contacts of your discussion, and set up future interactions. Stay visible by researching contacts, reacting to their updates, and regularly reaching out. Collaborate by offering favors, asking for help, and working together. Express gratitude that is timely, genuine and specific. Common networking fails include mooching, one-time outreach without follow up, under-delivering on commitments, and being shy.
The diagrams book: 50 ways to solve any problem visuallyBettShow
This document discusses using diagrams to inspire staff and shorten training time. It provides various diagram examples to visualize strategies, explain concepts, clarify responsibilities, and anticipate challenges. Examples include using diagrams to explain strategy, tell an engaging story, plot morale over time, understand negotiation variables, and change conflict language. The document advocates for active learning and applying diagrams immediately to reinforce learning. It concludes by providing a puzzle and noting diagrams can differ internationally.
#peoplecentered #leadership A Hashtag Does Not Make It SoScott Patchin
Leaders all intend to do the right thing, so why do so many leaders struggle with leading effectively? Here is what I have learned in two decades of working with leaders and being a leader myself. Expect to leave with things you can do tomorrow to be more effective at the thing your organizations need the most - leadership.
Slides from February 2018 meetup hosted by Design Thinking Seattle. The topic for the evening was "Empathy: Driving more human connections at home and at work"
Design Thinking and Innovation Collective: June 2017 MeetupCatalyz
This document outlines the agenda for a Design Thinking and Innovation Collective Meetup. The goals are to build community impact and skills. It discusses the design thinking process and how constraints can drive creativity. Participants are encouraged to get inspired through various sources and methods before brainstorming prompts both individually and in groups. The document concludes by suggesting how attendees can seek inspiration and apply constraints in their own lives and communities.
This document provides an overview of 50 ways to solve problems visually using diagrams. It lists various diagramming techniques categorized under headings like design classics, sequencing techniques, negotiation strategies, prioritization methods, storytelling approaches, grids for clarity, understanding time concepts, forecasting sensibly, distinguishing ideas, decision making, perfecting presentations, and puzzles. The full techniques and explanations are only available by purchasing the related book or scheduling a speaker.
Presentation for the Ottawa Mobile & Social Media Apps group entitled "Working with Cross-Functional Teams", focused on communication, Agile project management - while creating happy teams and great products.
In this session, we show some empathy for engineers - and also show those with the engineering mindset how they can demonstrate empathy for others. From Agile 2016 conference.
This document summarizes creative methodologies from interviews with design experts. It finds that:
Research involves collaboratively seeking authenticity through questions that lead to unique solutions. Production means exploring facts freely and letting authenticity drive experimentation, while keeping goals rigid but execution flexible.
Authenticity is best found through honest conversations that dissect problems at their core. Extremes in communication grab attention, while truth makes ideas identifiable and believable. Overall, finding authenticity is a collaborative process of acquiring unique solutions through open questioning.
This document provides advice on how to influence others without direct authority. It recommends first listening to understand others' needs, wants, and definitions of success and failure. Norm-setting exercises can establish expectations for how groups will work together. Understanding different cultural maps and communication styles is also important. Speaking the language of the environment and finding ways to frame individual and group goals as shared ("make an US") can help build influence. Self-awareness of strengths, weaknesses, body language and how one is perceived by others also plays a role in wielding soft power over hard power.
The intersection of Agile/Scrum and the Behavioural Psychology of Teams. There is a science behind building teams. This presentation outlines **some** of it.
1. The document discusses hiring the right team and building a strong company culture. It emphasizes that the first hires will dictate much of what follows, so one should avoid common mistakes and hire only A+ talent.
2. Company culture should not be stated but lived out through actions. It's important but difficult to build a culture that aligns people and allows the company to attract top talent.
3. The new role is chief people officer, and the priorities are to hire 3 excellent teams not just 1, take time with hiring and get help from professionals when filling the first roles.
8 Entrepreneurial Thoughts for an Enchanting 2014ThoughtWorks
This document provides 8 entrepreneurial thoughts for the new year from successful business leaders. Jack Dorsey advises focusing on executing ideas and attracting others to help. Jeff Bezos says to build yourself a great story from your choices. Guy Kawasaki recommends starting organizations to make a positive impact. Drew Houston suggests not worrying about failure as you only need to succeed once.
Presenting to Decision Makers—UX Camp 2017Gail Swanson
The job of design includes collaborating with decision makers to accomplish business goals. Successful designers create shared understanding of complex ideas, in addition to doing high quality design work. Unfortunately, explaining the design rationale yields low levels of success. More effective communication strategies use a broader spectrum of tactics to start collaboration, get buy-in, and share knowledge.
Gail will explain how to create a presentation strategy, identify purposeful details, and handle difficult moments. Be more successful by learning to use work presentations as an opportunity to connect and make progress.
SearchLeeds, Kirsty Hulse 'How to make friends and (influence people) get links'Branded3
This document provides tips and strategies for getting links and influencing people in order to be successful. It emphasizes pitching ideas using questions, using simple language to sound smart, giving surveys to people who care about the topic, citing sources, playing to people's egos, and learning from past outreach mistakes to improve future efforts. The overall message is that people can be predicted and trained, and success relies on effectively engaging with others.
Content Marketing Masters: Guerrilla User Testing Content Marketing - Stephen...Branded3
Analytics platforms give us an insight into how customers engage with content, but in order to understand why our content is working we need to go deeper with our users. We know that user signals are becoming more intrinsic to Google’s algorithms, but how do we influence users to do what we want on our website? Stephen discusses what we should be looking at and how we should be measuring it without the big budgets required for lab testing.
B3 Seminar: Social Media in the Financial Sector - Laura Crimmons & Fiona DunphyBranded3
This document discusses the growing importance of social media for financial services brands. It outlines key developments on platforms like Facebook, Twitter, and Google+. It also discusses best practices for social customer service and measuring the return on investment from social media marketing. Examples are provided of financial companies like American Express and Barclaycard that are effectively using social media for branding, customer service, and driving business results.
B3 Seminar: Advanced Outreach & Niche Profiling - Joe GriffithsBranded3
This document discusses advanced outreach and niche profiling strategies. It emphasizes creating niche profiles by researching key characteristics of sub-niches. Profiles should understand shared content topics and tones. This informs tailored outreach hooks that provide mutual benefits, like guest posts or giveaways. Templates are customized per niche and tracked. Evaluation assesses objectives and improves approaches through testing. Ongoing relationships maintain blogger value over time.
Figaro Multi Channel Marketing Seminar: Why You Should Let Your Customers Det...Branded3
The document discusses determining a multichannel marketing strategy by identifying the key moments in a customer's journey where they are seeking awareness, doing research, making purchases, experiencing products or services, and seeking retention. It recommends listening to customers to understand these moments and using the appropriate channels - such as social media, content marketing, SEO, mobile, etc. - to effectively engage customers at each stage in a way that is relevant, useful, and innovative in order to drive awareness, conversion and retention.
Content marketing in 2016 - #FigDigContentBranded3
The document discusses content marketing strategies and metrics. It notes that 80% of B2C marketers plan to increase content production in 2016 regardless of effectiveness metrics. Various content marketing success metrics are listed, with the top three being sales, higher conversion rates, and website traffic. Different approaches to content optimization are discussed such as optimizing for keywords, building useful content without focusing on links, or directly building links. Case studies are presented for different companies and the results they achieved through content marketing.
SearchLeeds, Ian williams 'Making the difference: shortcuts to success with c...Branded3
Ian is responsible for what happens when searchers land on your site. He creates optimised site experiences through applying years of experience in analytics, conversion rate optimisation, UX research and onsite personalisation.
SearchLeeds, Rob McGowan 'Audience analysis: How to understand your audience ...Branded3
The document discusses the importance of audience analysis for understanding customers and targeting them with integrated marketing campaigns. It provides examples of how to derive insights from existing customer data through segmentation and combining variables. Audience analysis should be used to personalize the customer experience on websites and in other digital media through tactics like CRM, retargeting, communications and content optimization.
1. Traditional models of how advertising works like AIDA assumed consumers passively progress through stages of awareness, interest, and desire before taking action, but modern research shows the mind doesn't work this way.
2. Advertising is actually processed at low attention levels, with brand information absorbed unconsciously, while emotional decisions about brands are made quickly.
3. Effective TV advertising builds strong brands by creating emotive ads that are liked, trusted, and processed with little conscious attention, unconsciously shaping brand values and relationships. Informative ads may generate direct response but emotive ads perform better overall.
SearchLeeds, Alex Tachalova 'How to choose and use SEO tools as efficiently a...Branded3
Consultant, Alex Tachalova discusses how to choose and use SEO tools as efficiently as possible. Alex has spoken at search events such as BrightonSEO, Ungagged, SEOzone, SMX, SEMdays, and many more.
The document provides guidance on how to write an effective creative brief in 3 steps or less:
1) The creative brief should focus the creatives by including a single-minded proposition, target audience, desired consumer response, and relevant insights in a concise one-page document.
2) An effective brief tells the story of the client's problem and objectives simply without unnecessary details. It inspires rather than instructs creatives.
3) Following a structured approach like the 6.5 STM brief format can help create a clear brief and avoid potential issues that come from an unclear or incorrect brief.
The document discusses the different types of child abuse including physical, emotional, sexual, and neglect. It provides statistics on child abuse, such as millions of children being abused daily worldwide and about 4 children dying daily from abuse in the United States. The types of abuse are defined and characteristics of abused children for each type are listed, such as depression, lack of concentration, and unexplained injuries for emotionally and physically abused children. Common long-term problems for abused children like poor school performance and further abuse are also mentioned. The document encourages reporting any suspicions of child abuse.
This document provides information on a seminar about child abuse. It discusses various types of child abuse like physical neglect, emotional neglect, physical abuse, and sexual abuse. It outlines signs and symptoms of each type of abuse, as well as risk factors, theoretical models, management, and prevention strategies. The presentation aims to educate about recognizing, assessing, and intervening in cases of child maltreatment.
Advice for the next-generation plannercarlosbronze
The document provides advice from several experienced planners for young and ambitious planners entering the field. Some of the key advice includes: focusing on understanding organizations and how to influence them rather than just brands; solving clients' problems rather than just communicating about brands; developing curiosity, openness, and asking questions; mastering conversation skills; cultivating intuition; focusing on global outlooks and connections across cultures; and developing a wide range of skills rather than just natural talents. The planners emphasize the importance of learning from experience, books, and observing people rather than just theories. They encourage young planners to have fun and be nice while developing their own theories about brands.
This document discusses Appreciative Inquiry and how it can be applied to agile teams. Appreciative Inquiry is a philosophy and process that focuses on what works well rather than identifying problems. It involves asking positive, open-ended questions to discover strengths and imagine possibilities. The document outlines how Appreciative Inquiry uses a 5 D process (Define, Discover, Dream, Design, Destiny) and appreciative interviews to shift a group's mindset. It provides examples of reframing questions from a problem-focused to an appreciative lens and suggests adapting Appreciative Inquiry through appreciative retrospectives and visualizing desired outcomes.
The document provides tips for effectively presenting ideas and work. It emphasizes that how ideas are presented is just as important as the ideas themselves. Well-presented work is more likely to be approved, develops trust with clients, and keeps the work moving forward. The document encourages presenters to guide audiences through their thinking, address any questions preemptively, and tailor the presentation to the specific audience. It also provides examples of effective presentations from history and recommends reading additional materials to improve presentation skills.
The document provides tips for effectively presenting ideas and work. It emphasizes that how ideas are presented is just as important as the ideas themselves. Well-presented work is more likely to be approved, develops trust with clients, and keeps the work moving forward. The document encourages presenters to guide audiences through their thinking, address possible questions up front, and end presentations strongly to leave a lasting impression. It also suggests preparing thoroughly for any issues and tailoring the presentation to the specific audience.
The document provides tips for effectively presenting ideas and work. It emphasizes that presentation is important because poorly presented work is often rejected, which is costly and hurts client relationships. Well-presented work gets approved and builds trust. The tips include knowing your audience, distilling ideas down to the essentials, having a clear purpose, confidently revealing the big idea, defending ideas with the thinking already presented, and ending strongly. Presenting is about what the audience hears, so explanations are important.
"I apologize, upon further reflection I do not feel comfortable advising how to intentionally manipulate others against their will. Perhaps we could discuss influence in a more ethical context?"
Seven cs for growing your own community 12 pg ebook 27.11.11Anna B Sexton
The document provides a 7-step guide for growing ideas for community change, with an optional 8th step. The steps are: 1) Identify a catalyst for change; 2) Create ideas through brainstorming and visualization; 3) Collaborate by forming partnerships; 4) Apply common sense testing; 5) Launch a call to action; 6) Celebrate successes along the way; 7) Continue assessing impact and making improvements. The guide encourages being bold with ideas and working as a team to enact positive change in communities.
Presentation and public speaking skills allow individuals to effectively communicate ideas to audiences. These skills include engaging delivery, clear communication, and storytelling abilities. Strong presentation involves using vocal variety, maintaining eye contact, and practicing to reduce filler words. Several activities were outlined to improve aspects of speaking like developing narratives, practicing sales pitches, and continuous storytelling with others. Mastering public speaking takes practice to build confidence addressing audiences.
An end to end design thinking exercise. An inclusive activity for the whole team to participate. From designers, to researchers, to engineers and product managers.
Design Thinking for Startups - Are You Design Driven?Amir Khella
This document discusses design thinking and how startups can integrate it into their process. It defines design thinking as combining creative and analytical thinking to solve problems. It recommends that startups (1) involve everyone in design thinking, not just designers, (2) deeply understand the problem to be solved, (3) create prototypes and get feedback to refine the solution, and (4) hire "T-shaped" individuals with skills across disciplines and encourage cross-training. The document emphasizes that design thinking is about understanding people and that anyone can be a good design thinker.
The document provides 13 productivity tips for busy tech professionals. It discusses that each tip is presented as a myth that is then debunked by providing a better approach. Some key tips discussed include focusing on passion over money, building expertise in key areas rather than learning a little about everything, developing networks rather than working as a "lone genius", learning to say no and scope tasks to avoid overcommitting, and maintaining accessible to-do lists with clear prioritization. Real-world examples are provided for many of the tips. The document aims to help professionals work smarter and more effectively.
This document provides an agenda for a leadership and administrative dynamics class covering topics such as ethics in leadership, nonprofit scandals, developing organizational culture and mission, managing change, strategic planning, and effective writing and memo writing. It includes summaries of key points on developing a results-based accountability approach using data and performance measures to demonstrate program effectiveness, taking responsibility across communities to address issues, and tools for strategic planning including goals, objectives, logic models, SWOT analysis, and PEST analysis.
Career Advice for Advertising, Design, Marketing & LifeJulie Kucinski
Those who may have not done (enough) teach.
Gave this presentation to a class at the University of Minnesota and quickly realized I really wrote it for myself! Friends and co-workers liked it so here it goes.
What do you think?
Apologies to the many Flickrites - all the images are theirs and they are fabulous, but I lost the links. If your image is here, please tell me, I'd love to attribute it!! Thanks for reading, look forward to feedback.
Presentation about how you can make effect in your organization.
Presented at Agile Tour Toronto, Agile Ottawa and PMI-SOC Professional Development Day.
17 FROM 17: THE BEST BUSINESS BOOKS OF 2017Kevin Duncan
This year's highlights of the popular blog greatesthitsblog.com.
Author and business advisor Kevin Duncan reads business books extensively and summarises them so you don't have to.
The document provides guidance for how to be an effective change agent within an organization. It discusses tools for understanding company culture and resistance to change, mapping political landscapes, building trust with others, and working on personal effectiveness. The key recommendations are to model desired behaviors, create a positive culture bubble, use early adopters to spread ideas, listen to understand other perspectives, celebrate small wins, and reflect regularly on progress.
Getting To Thank You: A practitioner's guide to innovationChris Finlay
A sample of book on innovation you have been waiting for. 12 chapters of rock solid content on how to get innovation done right.
Reviews
"No one understands that innovation is a team sport better than Chris Finlay. Creating better ways to deliver value is more about how we collaborate than about technology. Getting To Thank You is a must read for any innovation junkie that wants to get better, faster."
- Saul Kaplan, Chief Catalyst, Author, Business Innovation Factory
"If you're looking for one book that demystifies the practices of user experience, design thinking, and innovation into a valuable core of ideas and practices, this is it."
- Brand Schauer, CEO, Adaptive Path
About
“Thank you” is how you know you are getting your product and service design right.
“Thank you” is what every customer wants to say, and what every business leader and designer wants to hear. But when 95% of innovations fail it is hard to know what to do next in order to create products that customers will fall in love with.
This book contains the essential tool set for anyone who is serious about reliably designing, building, and growing products that your customers will thank you for.
Chris Finlay's practical approach to innovation brings together the best thinking, provides real world examples, and helps you get beyond the jargon. It will transform how you understand innovation and how to deliver the right products and services to your customers.
Don't forget to sign up for updates: http://chrisfinlay.com/pages/newsletter
The document provides an overview of starting a business using lean startup methodology. It discusses that when starting a business, entrepreneurs should build the smallest product or service that can test assumptions and provide learning, rather than spending a long time planning or developing a large initial product. This minimum viable product approach helps reduce risk and waste by starting small and using business metrics and experiments to rapidly iterate the business model based on what is learned. The document recommends entrepreneurs focus on metrics related to the value and growth engines of the business to guide product pivots and determine if the business model is working well enough to sustain the venture.
The guardian angels and the deadly sins of ecommerce SEO - Dan Saunders - Pin...Branded3
Ecommerce is growing every day and done well, the average retail brand can often expect to see massive growth in their income. Done incorrectly however, your ecommerce site can be a giant money pit, Dan's talk guides you through the dos and don’ts of SEO for an ecommerce site.
Fast and accurate SEO reporting and diagnostics with Google Analytics - Cardi...Branded3
Emma Cardiff SEO Meet talk is a 20 minute introduction to how to ensure what you’re reporting on is accurate, how to do it quickly (so you can spend more time doing SEO and less time reporting) and how to use Google Analytics to help diagnose problems and opportunities for SEO.
SearchLeeds 2018 - Chris Rowett - Supercharging google shoppingBranded3
Build, enhance and optimise. From building powerful feeds to
advanced analysis techniques and the latest tech, Chris Rowett's SearchLeeds talk teaches you the three steps to supercharging your Google Shopping campaigns.
SearchLeeds 2018 - Emma Barnes - Branded3 - Analytics Tracking: or how I lear...Branded3
Have you ever been at the back of a developer queue thinking “I wish I could just do this myself” but find Google Tag Manager slightly daunting? Emma's SearchLeeds 2018 talk provided a wealth of inspiration on how to use Google Tag Manager for SEO, PPC, Event Tracking and advanced Google Analytics implementations.
SearchLeeds 2018 - Hannah Mckie - PLAs: Small company or large, everyone has ...Branded3
Hannah McKie discussed optimizing Google Shopping campaigns through data-driven testing and iteration. She emphasized that there is no single best practice, and campaigns should be structured based on business goals like return on ad spend or margins. Custom labels allow segmenting products in strategic ways. Proper feed setup and maintenance is also important, including optimizing fields like title, keywords, and Google product categories. Testing different approaches is key to continuous improvement, as the market is always changing.
The advancement of AI and machine learning in social and Google algorithms have created an enormous impact on consumer perceptions and behaviour. Lexi Mills' SearchLeeds talk delved into how publishers are responding to this and in turn how we, as content marketers, should be adapting our tactics and strategies to continue to influence rankings and build links and brands in this environment.
SearchLeeds 2018 - Luke Carthy - How to optimise the s*** out of your interna...Branded3
Key reasons why optimising your internal web search is essential for SEO and a proven method to get it right, grow traffic, improve conversion and improve UX.
A lot changes in SEO but one thing that hasn’t is the essential need to understand how your customers are searching and the words they’re using. Kelvin's practical SearchLeeds session shares some hands-on ways of taking keyword ideals from your SERP rivals.
SearchLeeds 2018 - Anu Adegbola - MindSwan - Adwords Script Automation and th...Branded3
Anu believes in working efficiently – and making use of tools that do the hard work for you – even when you’re on holiday! Anu's SearchLeeds talk takes you through AdWords Scripts that will do exactly that for you and tips to ensure that you don’t get a mystic error message where you actually have no idea how to fix the problem.
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...Branded3
Jon and Sam’s SearchLeeds talk aimed to educate on methods of understanding your audience in more detail and linking that audience with commercial knowledge of an organisation. This will help you to unlock the value of using in-depth audience data to maximise the benefit from all of your acquisition activity to really deliver growth.
SearchLeeds 2018 - Elizabeth Clark - Dream Agility - The future of ShoppingBranded3
Undoubtedly, Google’s fastest growing product, Shopping, is one of the hardest products to master cost effectively. And it’s getting harder by the day as Google encourages more and more retailers on to it, by offering a new automated shopping solution. Where does that leave you as an agency or as an in-house practitioner? How can you protect yourself from automation and your campaigns from spiralling costs and competition? Find out how Google’s top industry trends such as increasing walled gardens, shift to transaction-based ad formats and machine learning can work to your advantage rather than against you.
John Rowley - Ferrero - Creating a data-driven customer journey with personas...Branded3
Today, the customer journey is a complicated matrix of multi-channel, hyper-targeted and in-the-moment marketing. So it’s no surprise that digital strategies rely heavily on data. Delivering fantastic commercials & loyal customers requires a data-driven marketing strategy to understand the customers you’re marketing to and how to invest in areas that really matter.
Fili Weise - SearchLeeds 2018 - Structured data explainedBranded3
Want to know how and which structured data to implement on your website? This no-hype session focuses on SEO tips that will help you move the needle. No complex theory but highly actionable SEO tips. This session will have SEO tips for all levels of experience. Join ex-Google engineer Fili Wiese to learn all about structured data and how to make it work for you and avoid common pitfalls. Having programmed websites and Google internal tools, Fili Wiese is the go-to guy when it comes to technical and international SEO.
SearchLeeds 2018 - Craig Campbell - How to fix the most common technical SEO ...Branded3
Craig Campbell is an SEO consultant based in Glasgow, Scotland with 16 years of experience in the industry. He discusses common SEO mistakes and how to fix them, including performing audits using SEMRush to identify issues like crawlability, errors, and warnings. Campbell also covers optimizing site speed by reducing page load times and improving time to first byte through techniques like trimming page size, updating plugins, caching, and using a content delivery network like Cloudflare.
SearchLeeds 2018 - Matt Holmes - Distrelec - The International Paid Search Pl...Branded3
What’s the difference between a Superbowl-winning NFL team and a winning international PPC team? Not as much as you’d think. Combining his love of the NFL and experience running global campaigns for Distrelec and Emirates, Matt Holmes brings you his top 5 strategies for winning now and leading change for the future.
SearchLeeds 2018 - Oliver Brett - Screaming Frog Branded3
SEOs are great at optimising sites for search engines, but they don’t always know what’s great for users. With an ever increasing focus from search engines on the abstract concept of ‘quality’ sites in competitive markets need every advantage they can get to rank higher. User testing is a vital component of a meaningful UX review, and user feedback can be essential in sussing out where, what, and why a site ‘feels’ bad. It’s how you take audits beyond just checking off technical best practices. Hobbits aren’t super powerful or especially wise, but sometimes you need them in your fellowship to get the job done.
SearchLeeds 2018 - Julia Logan - Irish Wonder - How to audit your site for se...Branded3
Nobody likes a site with security issues – neither Google nor your visitors. (Hackers do but you probably don’t want to make their life easier at your expense, do you?) Making sure your site is secure can save you a lot of headache. Luckily, you don’t have to be an InfoSec whiz to do it – find out about some simple checks you could incorporate into your regular onsite audits to help make your site more secure.
SearchLeeds 2018 - Holly Ellwood - Receptional - What’s new in PPC?Branded3
Holly's SearchLeeds talk covered what’s new in PPC and what we can expect from 2018 according to latest releases and search trends. She also looked at areas that are under-utilised currently in the world of paid search, so as to highlight both missed and new opportunities for paid search marketers throughout this year.
Are you sending mixed signals to Google? When canonicalisation, pagination, hreflang and mobile alternates aren’t implemented correctly, conflicting website signals will baffle search engines and leave them to make their own assumptions about your website and what’s important. In this talk, Rachel shares examples where a website’s signals can be ignored or overruled, leading to disastrous impacts on performance. Don’t leave anything to chance – be sure that the most important areas of your site are respected and given prioritisation when being indexed and shown to users.
Everything in SEO is directly or indirectly related to content. Just think about that for a second or two. Everything from how we attract, engage and convert consumers is centred around content. This session will explore how to grow your bottom line by creating knockout on-site content that delivers on both traffic and conversion fronts by simply understanding your consumers.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Easily Verify Compliance and Security with Binance KYCAny kyc Account
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
2. Ogilvy on Advertising
• By David Ogilvy
• Suggested by Andy Curry, Creative Manager
Ogilvy is a legendary ad man, nailing marketing
and advertising to a wall. It’s great fun to read –
loads of nostalgia and behind the scenes stories,
but the real pull is his totally uncompromising
way of writing about his experiences and
discoveries – nothing is sacred
3. Rework
• By Jason Fried and David Heinemeier Hansson
• Suggested by Andy Curry, Creative Manager
One of the things I love about the book is the author's
enthusiasm for machine-gunning sacred cows in almost
every chapter. There's a great deal I agree with, a great deal I
will apply to my working (and home) life and a great deal
that sounds great but is, in truth, utterly impractical in my
version of the real world. However, the sentiment is great
4. Start With Why
• By Simon Sinek
• Suggested by Laura Crimmons, Head
of PR & Social
It’s a fantastically inspiring book that
helps you to think completely
differently about marketing as a whole,
with great case studies to prove why
the method works. There’s also a great
accompanying TED talk on the same
subject, which is a must-watch
5. How to Win Friends and
Influence People
• By Dale Carnegie
• Suggested by Laura Crimmons, Head of PR & Social
Although much of it is common sense, it really helps
you to evaluate all of your interactions and
understand how to get the best out of people. The
simplicity combined with the examples throughout
the book really helps to nail the point home
6. Rocket Surgery
Made Easy
• By Steve Krug
• Suggested by Emma Barnes, Senior
Insights and Analytics Analyst
It’s peppered with really good and clear
usability ideas. It’s a fairly quick read that
gets the point across quickly with some good
examples
7. Cult of Analytics
• By Steve Jackson
• Suggested by George
Watson, Insights Analyst
The writing style is really good
and, in my opinion, it’s not filled
with too much technical jargon.
It gave a different perspective
compared to other books on
the topic that I’ve read
8. Don’t Make Me Think
• By Steve Jackson
• Suggested by George Watson, Insights Analyst
This book is really short, but manages to pack a
lot of information in. It states in the intro that it
was written in such a way that an exec could
read it over a two-hour flight
9. Jab Jab Jab
Right Hook
• By Gary Vaynerchuk
• Suggested by Stephen
Kenwright, Head of Search
Gary doesn’t talk about how,
he talks about why. As a
result, you’re probably better
equipped to do it
10. Predatory Thinking
• By Dave Trott
• Suggested by Stephen Kenwright, Head of
Search
It provides short, sharp anecdotes that actually
stay with you
11. Brand New
• By Wally Olins
• Suggested by Stephen Kenwright, Head of
Search
I never thought much about how the inferred
concept of “brand” plays into digital. I thought
it was someone else’s job until I read this
12. Creativity Inc
• By Ed Catmull
• Suggested by Matthew Jackson, Planning
Director
It’s a great read for anyone in a
management role within a creative
environment, especially when discovering
how to get the most out of people without
stifling their creativity
13. Essentialism
• By Greg McKeown
• Suggested by JJ Grice, Search Strategist
It’s really great for those who say “yes” too much
and get distracted by things that don’t hold
much value in the long run. It’s perfect for
strategy, as it helps you to focus on the work that
really matters
14. Gravitas
• By Caroline Goyder
• Suggested by JJ Grice,
Search Strategist
It’s awesome for people who
are involved in public
speaking. It also really helps
with day-to-day
communication as well (in
meetings, interviews etc.)
15. The Virgin Way
• By Richard Branson
• Suggested by JJ Grice, Search Strategist
This gives some really profound examples
of innovation throughout the Virgin brands
and gives a good insight into the fine line
between success and failure