Brian Tudor Discusses his Search Engine Marketing Strategy for Cincinnati Internet Marketing and Social Media Training company Boot Camp Digital http://bootcampdigital.com
Digital Marketing Pitch to Bulb StudiosMatt Harrison
Birmingham City University student project. Working with Leicester based agency Bulb Studios on a live brief; We’ve developed a content marketing campaign that jointly meets your objectives and solves your potential clients problems with LEAD CAPTURE at the heart. We will drive visitors to Bulb website, increase convention, and generate solid leads. We propose the strategy focusing on content, digital and search engine optimization with user centric design at the heart of everything we do.
A worked example of a digital marketing campaign I devised for a marketing agency whose client is looking to promote an outdoor music event in June 2011.
The client is already promoting the event with (offline) adverts and leaflets, and backed up using PR. However, a portion of the budget was set aside for digital for which this campaign is based on.
In this digital era when each and every individual has become techno savvy, marketing too has become more dependent over social media platforms and is resulted more powerful than ever before.
Real Estate Digital Marketing Pitch Deck, on how you can convert a real estate client.
The deck comprises details of what needs to be addressed and what one needs to do. Hope you like it... Leave a comment below....
Digital Marketing Pitch to Bulb StudiosMatt Harrison
Birmingham City University student project. Working with Leicester based agency Bulb Studios on a live brief; We’ve developed a content marketing campaign that jointly meets your objectives and solves your potential clients problems with LEAD CAPTURE at the heart. We will drive visitors to Bulb website, increase convention, and generate solid leads. We propose the strategy focusing on content, digital and search engine optimization with user centric design at the heart of everything we do.
A worked example of a digital marketing campaign I devised for a marketing agency whose client is looking to promote an outdoor music event in June 2011.
The client is already promoting the event with (offline) adverts and leaflets, and backed up using PR. However, a portion of the budget was set aside for digital for which this campaign is based on.
In this digital era when each and every individual has become techno savvy, marketing too has become more dependent over social media platforms and is resulted more powerful than ever before.
Real Estate Digital Marketing Pitch Deck, on how you can convert a real estate client.
The deck comprises details of what needs to be addressed and what one needs to do. Hope you like it... Leave a comment below....
Toshiba Laptops: An integrated digital marketing strategyArchana Nilaver
An integrated Digital Marketing strategy for Toshiba Laptops India. The objective is to create a digital presence through the social channels to promote the brand; its products, product innovation features & create engagement.
Digital marketing strategy for B2B sectorMoses Gomes
Here is a simple DIY for B2B and entrepreneurs on how to use social media and internet marketing strategies for lead generation, engagement and branding. This presentation presents some simple key techniques to help on different social media and technology elements for engagement with customers.
This comprehensive digital marketing plan outlines several social media strategies based on Glen Eden's current digital marketing trends. The plan includes several implementation samples of social media posts based on the overall strategy and digital goals outlined in the initial phase.
Digital marketing & campaign management by Sowmak BardhanSowmak Bardhan
This documents is to demonstrate my basic understanding and knowledge on Digital Marketing and Campaign Management.
However an new learned can refer to this document to understand the preliminary knowledge on
Digital marketing and Campaign Management.
Most of the contents in this document are written from my practical knowledge gain by working on these domain and few has been adapted and taken from various sources whose reference has been given to the next page.
Regard,
Sowmak Bardhan
Website foundations for a good digital marketing planPeter Bui
Foundations that you need to look at before setting up a digital marketing plan and things to look out for in the future that will effect your digital strategy.
Digital PR is all about combining traditional PR with contentmarketing, social media and search - transforming static news into conversations and bypassing media to speak directly to your target audience online.The goal of Digital PR is to create and build an online presence that correctly reflects what the brand stands for, it’s innovations and campaigns; and to build relationships with its customers, stakeholders and influencers so that it can develop and foster the favorable operating climate. Many of my clients have asked how to do Digital PR. This presentation will not only help understand what is Digital PR but also explain how it is done.
Overview of how to create a digital media profile framework and how to overlay your media mix (Owned, paid and earned) whilst developing a focused digital strategy
Is My Digital Marketing Strategy Still Relevant in 2016?Capstrat
Shift and disruption are driving the digital industry. Technology advances continue to be a moving target. Learn how digital marketing continues to evolve, and get tips for refining your digital marketing strategy in 2016.
The aim behind this presentation is to outline the general aspects of digital marketing. I tried to make it an simple as i could ,so i hope you are gonna enjoy it :)
Grow Your Business through Digital Marketing - Presentation by Maureen Storey of Virtuoso Digital Marketing and Sarah Weightman of Glow Creative. Delivered to participants at the Business Exchange North East Exhibition at The Sage, Gateshead in March 2011.
University of Maryland
Robert H. Smith School of Business
Design and Innovation in Marketing Fellows
Fall 2015 Semester
Advertising Plan Pitch to Slobproof! Paint Pen
An advertising and marketing project and presentation in my branding and advertising class at the University of Maryland, Robert H. Smith School of Business. Along side my student advertising agency of seven marketers and graphic designers, we carefully crafted an advertising and marketing sweep to pitch to our client Slobproof!, a small paint pen subsidiary of the company Design Solutions. The goal of the project was to create a well planned marketing pitch to help the client launch at Lowes home improvement stores across the country. We conducted primary and secondary market research on the company, industry, and target market. We also carefully thought out and created the rebrand of the company's logo, brand promise, packaging, and point of sale display. Lastly, we researched and planned out a media strategy and advertising campaign to build brand awareness and product rapport with customers.
Toshiba Laptops: An integrated digital marketing strategyArchana Nilaver
An integrated Digital Marketing strategy for Toshiba Laptops India. The objective is to create a digital presence through the social channels to promote the brand; its products, product innovation features & create engagement.
Digital marketing strategy for B2B sectorMoses Gomes
Here is a simple DIY for B2B and entrepreneurs on how to use social media and internet marketing strategies for lead generation, engagement and branding. This presentation presents some simple key techniques to help on different social media and technology elements for engagement with customers.
This comprehensive digital marketing plan outlines several social media strategies based on Glen Eden's current digital marketing trends. The plan includes several implementation samples of social media posts based on the overall strategy and digital goals outlined in the initial phase.
Digital marketing & campaign management by Sowmak BardhanSowmak Bardhan
This documents is to demonstrate my basic understanding and knowledge on Digital Marketing and Campaign Management.
However an new learned can refer to this document to understand the preliminary knowledge on
Digital marketing and Campaign Management.
Most of the contents in this document are written from my practical knowledge gain by working on these domain and few has been adapted and taken from various sources whose reference has been given to the next page.
Regard,
Sowmak Bardhan
Website foundations for a good digital marketing planPeter Bui
Foundations that you need to look at before setting up a digital marketing plan and things to look out for in the future that will effect your digital strategy.
Digital PR is all about combining traditional PR with contentmarketing, social media and search - transforming static news into conversations and bypassing media to speak directly to your target audience online.The goal of Digital PR is to create and build an online presence that correctly reflects what the brand stands for, it’s innovations and campaigns; and to build relationships with its customers, stakeholders and influencers so that it can develop and foster the favorable operating climate. Many of my clients have asked how to do Digital PR. This presentation will not only help understand what is Digital PR but also explain how it is done.
Overview of how to create a digital media profile framework and how to overlay your media mix (Owned, paid and earned) whilst developing a focused digital strategy
Is My Digital Marketing Strategy Still Relevant in 2016?Capstrat
Shift and disruption are driving the digital industry. Technology advances continue to be a moving target. Learn how digital marketing continues to evolve, and get tips for refining your digital marketing strategy in 2016.
The aim behind this presentation is to outline the general aspects of digital marketing. I tried to make it an simple as i could ,so i hope you are gonna enjoy it :)
Grow Your Business through Digital Marketing - Presentation by Maureen Storey of Virtuoso Digital Marketing and Sarah Weightman of Glow Creative. Delivered to participants at the Business Exchange North East Exhibition at The Sage, Gateshead in March 2011.
University of Maryland
Robert H. Smith School of Business
Design and Innovation in Marketing Fellows
Fall 2015 Semester
Advertising Plan Pitch to Slobproof! Paint Pen
An advertising and marketing project and presentation in my branding and advertising class at the University of Maryland, Robert H. Smith School of Business. Along side my student advertising agency of seven marketers and graphic designers, we carefully crafted an advertising and marketing sweep to pitch to our client Slobproof!, a small paint pen subsidiary of the company Design Solutions. The goal of the project was to create a well planned marketing pitch to help the client launch at Lowes home improvement stores across the country. We conducted primary and secondary market research on the company, industry, and target market. We also carefully thought out and created the rebrand of the company's logo, brand promise, packaging, and point of sale display. Lastly, we researched and planned out a media strategy and advertising campaign to build brand awareness and product rapport with customers.
The Pitch Process: Turning client briefs into great ideas, then selling themBeyond
As clients have more customers, stakeholders and channels than ever, briefs are getting more confusing; lacking focus, strategy and asking for the "moon on a stick". As the agency, it's getting harder to know where to focus with our ideas and strategy, then sell it effectively. This presentation was originally delivered at Miami Ad School's New York campus as part of the "Industry Heroes" lecture series.
Commodity Trade Aid, Comtraid is a early stage tech start up. Comtraid is crowd based offline trading platform for commodity. It caters a niche market with high valued customers.
Digital Training India is now offering an Advance digital marketing course that covers everything from SEO to Social Media Marketing. Our expert instructors will guide you throughout the entire journey, giving you the knowledge and skills you need to succeed! Enroll today and start your journey toward success!
Digital Training India is an institute that offers advance digital marketing course for professionals and students. Our course is designed to give you the skills and knowledge needed to succeed in today's digital world.
ROI on Digital and Social Media - GBG MumbaiGBG Mumbai
Presented at Google Business Group (GBG) Mumbai's event on Dec 21st 2013
The funda of return on investment (ROI) on digital and social media is starkly different from measuring ROI on other marketing initiatives. The difference is due to the engaging nature of digital medium as opposed to print and TV which merely broadcast information.
3 Industry experts interacted with the audiences to provide accepted methods of calculating Return on Investment in Digital and Social Media Marketing.
Our main priorities are opening doors to chances, innovative concepts, top-notch training, smart classes, and 100% employment aid. Our learners in digital marketing are employed all around the country. Digital Marketing Course in Pitampura with 100% Employment is offered by Digital Marketing Profs India. 3 months and 40+ modules make up the course length.
Brochure digital marketing learning path board-infinity (1)NirupamNishant2
Board Infinity is a best digital marketing and data science institute in mumbai, which is a full-stack career platform for students and jobseekers enabled by personalised learning paths,career coaches and access to various job oppurtunities. We provide online and offline training in Data Science, Digital Marketing, Full stack Web Development,Product management< machine learning and Atrificial Intelligence,Online career counselling and other career solutions
Medha Dixit - Digital Marketing NanodegreeMedha Dixit
Udacity's digital marketing nanodegree is a comprehensive, 12-week long program that offers a 360 degree understanding of the digital marketing landscape. Designed in collaboration with digital industry leaders such as Google, Facebook, Moz, Hootsuite, MailChimp and HubSpot, the program provides a platform to run live campaigns on major marketing platforms. It includes a thorough coverage of Social Media Marketing, Social Media Advertising, Search Engine Optimization, Search Engine Marketing, Google Analytics, Display Advertising and Email Marketing.
Ethical Search Engine Marketing Course in BangaloreLakshmi Sastry
Digital marketing is the trend that connects people globally. It is necessary to know about digital maketing. You can learn basics in our workshop. The course covers the following topics:
1. Introduction to Digital Marketing
2. Developing a Digital Plan
3. eCommerce/Websites Marketing Strategies (SEO, SEM, SMM)
This Presentation is all about Digital marketing and all modules of digital marketing. Modules of digital marketing are SEO, SEM, Email Marketing, Video Marketing, Content Marketing, Affiliate Marketing, Social Media Marketing.
Social media optimization (SMO) is the use of a number of social media channels and communities to generate publicity to increase the awareness of a product, brand or event.
User Acquisition Presentation from the Merkle CRM Summit Brian Tudor
When I was at LasikPlus I was asked to speak at the 2012 Merkle CRM Summit in New Orleans about how LasikPlus was using digital marketing, social media and mobile marketing to acquire new patients. This is that presentation.
Internet Public Relations Distribution StrategyBrian Tudor
Brian Tudor creates an Internet Public Relations Distribution Strategy for FK Diamonds for his Strategic Internet Public Relations calls at Full Sail University
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
How to Split Bills in the Odoo 17 POS ModuleCeline George
Bills have a main role in point of sale procedure. It will help to track sales, handling payments and giving receipts to customers. Bill splitting also has an important role in POS. For example, If some friends come together for dinner and if they want to divide the bill then it is possible by POS bill splitting. This slide will show how to split bills in odoo 17 POS.
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
2. Boot Camp Digital Current Organic Search Rankings*
*Results via SEO Centro
3. Proposed Boot Camp Digital
Search Engine Marketing Strategy
• Pay Per Click Ad Campaign - by running four different
paid ads taking searchers to the appropriate landing
page on the Boot Camp Digital Site to enhance
conversions, training enrollment and attendance
• Keyword research - using online tools to insure Boot
Camp Digital is using the appropriate keywords on
the website for the best possible search results
• Organic Search Engine Optimization - add HTML code
and keyword rich text to the website (http://
bootcampdigital.com) based on keywords selected
using Google’s Keyword Tool
4. Proposed Boot Camp Digital
Search Engine Marketing Strategy
• Search Engine Marketing Campaign will be a six month process
• Boot Camp Digital will pay a $200 per month retainer fee over the length of the
six month program
• The maxim daily budget for the paid advertisements will be $5.00 making the
initial investment no more than $900.00
• By adding just three (3) additional attendees to each monthly class will yield no
less than an additional $1,782.00 and a maximum of $7,182.00 based on current
class pricing
• Adding three additional attendees per class per month will net a minimum of
$822.00 and a maximum of $6,282.00 over the span of the ad campaign
• The Search Engine Marketing Campaign will focus on creating added
conversion: Enrollment and Attendance to a Boot Camp Digital Training course
• The end goal for Boot Camp Digital’s Search Engine Marketing campaign is for
Google to understand Boot Camp Digital is the premiere social media and
Internet marketing training provider in Cincinnati Ohio.
5. Boot Camp Digital Keywords
ning facebook
arketi ng trai
inte rnet m social media training
cincinnati social media ain ing
g tr
ark etin
linke edia m
din al m youtube
s oci
boot c
soc amp d
ial twitter igital
op
tim me
ser iza dia social media training cincinnati
vic tio
e n
why soci
al media
marketin
g
6. Boot Camp Digital Keyword Metrics*
Keyword Competition Global Monthly Searches Corresponding Ad
social media advertising 1 8100 Social Media for Marketers
social media services 1 8100 Social Media Training
interactive marketing agency 1 6600 Internet Marketing Training
executive training 1 74000 Corporate Training
online marketing search engine 1 6600 Internet Marketing Training
online marketing training 1 6600 All Four
internet marketing training 1 18100 Internet Marketing Training
social media consultant 1 6600 Social Media Training
social media management 1 6600 Social Media for Marketers
social media training 1 6600 Social Media for Marketers
*Keyword Statistics Retrieved from Google
7. Boot Camp Digital
Paid Ads
Internet Marketing Training -
Boot Camp Digital offers
innovative solutions for your Social Media for Marketers -
Internet Marketing Boot Camp Digital will teach
you how to build your
business using social media
Corporate Training -
Boot Camp Digital provides
Customized Corporate Solutions Social Media Training -
Boot Camp Digital’s
Social Media 101 Course
8. Ads with Links to Course Boot Camp Digital
Specific Landing Pages
Ad Campaign User
Flow Chart
Boot Camp Digital
Landing Page
r
u p fo
S ign c lass
n ing
trai Review training course
catalogue and select
the appropriate
Boot Camp Digital
training course
Conversion: Register and Attend
a Boot Camp Digital Training Course
9. Boot Camp Digital Landing Pages
Internet Marketing Training Social Media for Marketers
Social Media Training Corporate Training
11. References
Boot Camp Digital. (2010.) Retrieved on June 7, 2010, from http://bootcampdigital.com
Google Keywords Tool. (2010.) Retrieved on June 7, 2010, from https://adwords.google.com
McAnally, D. (2009.) Lessons from pitching SEO. Retrieved on June 7, 2010, from
http://www.findresolution.com/2009/04/lessons-from-pitching-seo.html#Your%205%20minute
%20SEO%20Services%20pitch
Moran, M. & Hunt, B. (2009.) Search engine marketing, inc. Boston, MA: Pearson plc.
SEO Centro. (2010.) Retrieved on June 7, 2010, from http://www.seocentro.com/