The document summarizes a meeting about blogging and collaborations. It discusses strategies for blogging including defining purpose, choosing a platform, generating content, effective sharing, and participating in other blogs. It also discusses creating blogging alliances by focusing on a common vision or audience and collaborating through ideas, discussions, comments, links, and guest posts. Participants were then invited to open space discussions on topics of interest and support for their blogging journeys. Contact information was provided for the meeting organizer.

1. Meeting
Blogging & Collaborations
December 2, 2010

2. Our Path Today...
About BLogging
• What?
• Why?
• How?
• Strategy
• Tips
Blogging Alliances
• Purpose
• Types
• Creating Alliances-Our Sangha

3. What is Blogging?

4. Why Have a BLOG?
• Inspire
• Share & Educate
• Organize
• Workshops/Book
• Emotional release
• Be an expert
• Manifest Reality
• Community

5. Blogging Strategy
Defining Purpose
The Purpose
Vision: Change you want to see
Who are you speaking to?
How you would like to bring that
change?

6. Blogging Strategy
Where to Blog?
The Platform
Website
Wordpress
Blogger
Others?

7. Blogging Strategy
The Content Generating Content
Observations
Epiphanies
Google Alerts
Other Blogs
Social Media
Workshops
Interviews with Experts

8. Blogging Strategy
Implementation
Title
Photographs
Spacing
Length
Tags

9. Blogging Strategy
Effective Sharing
Make it easy to share
Share on All social
media sites
Share multiple times
Invite relevant people
to read

10. Blogging Strategy
Participation
Guest blog on other
sites
Invite Guest Bloggers
Post comments on
other relevant blogs

11. Blogging Strategy
Collaborating
Be part of an
Alliance

12. Blogging Collaborations
Don’t be a star, be a galaxy
Peter Gloor, MIT Center for Collective Intelligence

13. Kinds of Alliances
• Common Vision
• eg. Sustainability of Local businesses
• eg. Bringing Mindfulness in Business
• Common Desired Audiences
• eg. Holistic needs of mindful consumers
• eg. Authentic Branding for Small businesses
• Collaborative Learning & Sharing
• Photography
• Art
• Music
• Social Media

14. ideas to support...
i.
Subscribing to each others' Blogs
ii.
Periodic discussions for idea
generation & feedback
iii.
Posting meaningful comments
iv.
Linking to one another
v.
Social book marking and tweeting
vi.
Guest posts
vii.
Collaborations
viii.
Joint workshops, etc
ix. Join Western Mass Blogging Alliance

15. Open Space
The Four Principles
•
Who ever comes is the right
people
•
Whatever happens is all that could
have
•
Whenever it starts is the right
time
•
When it is over, it is over

16. Open Space
1. Share Name and 1 line Purpose
2. Write down 1 to 3 topics of interest
on separate sheets of paper
3. Paste topics on the wall. Location is
based on similarity of ideas

17. group work...
some suggestions
1. What kind of support would you like
in your blogging journey?
2. Specific actions you would like to
take and schedule for that
3. Virtual and Personal group meetings
4. Exchange social media info
5. Make notes and share on LinkedIn
6. POST BREAKTHROUGH IDEAS

18. Ways to connect with Shalini Bahl
Email: shalini@iam-bc.com
Website: http://iam-bc.com/
Blogs:
http://iam-bc.com/Blog
Facebook:
http://www.facebook.com/
iAM.Business.Consulting
The iAM Woman in Business Circle
LinkedIn: http://www.linkedin.com/in/
shalinibahl
Twitter: http://twitter.com/shalinibahl
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