SlideShare a Scribd company logo
Magnifying the Impact of a Speech 
with Social Media 
Ian Griffin 
Executive Communications 
@IanDavidGriffin 
PSA Northwest 
November 12, 2014
Magnifying the Impact of a Speech with Social Media
Traditional Media
Magnifying the Impact of a Speech with Social Media
Magnifying the Impact of a Speech with Social Media
Social Media
LinkedIn Groups & Polls enable you to 
research topics before you start writing a 
speech
Magnifying the Impact of a Speech with Social Media
Magnifying the Impact of a Speech with Social Media
Magnifying the Impact of a Speech with Social Media
Hootsuite
Twitter gives the audience a backchannel 
for discussion during a speech
“…audiences today are 
no longer sitting 
quietly taking notes 
during live 
presentations. Instead, 
they’re carving out a 
new space in the room 
called a backchannel, 
where people are 
online searching for 
resources, checking 
your facts, and 
connecting with others 
inside the room and 
out.”
The Backchannel in Action
Magnifying the Impact of a Speech with Social Media
Magnifying the Impact of a Speech with Social Media
Podcasts and videos reach 
people after a speech is 
delivered
Magnifying the Impact of a Speech with Social Media
Magnifying the Impact of a Speech with Social Media
Transcripts
slideshare
http://execcomms.wikispaces.com/
Contact Information 
ian.griffin@exec-comms.com 
@IanDavidGriffin 
http://www.exec-comms.com/blog 
http://execcomms.wikispaces.com 
http://youtube.com/execcomms

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How To Update One2many Field From OnChange of Field in Odoo 17
 

Magnifying the Impact of a Speech with Social Media