This document discusses challenges facing nonprofit fundraising and strategies for building a culture of philanthropy. It notes that nonprofits often rely too heavily on a single development director for fundraising. A culture of philanthropy refers to organizational values and practices that support development. It recommends conducting a development audit, talking to board members and donors about change, practicing donor-centric fundraising, and setting high customer service standards across departments to build such a culture.

1. SO SORRY, IT’S THE ARTS!

2. £ 1M+ Gifts in the UK 2012
TOP RECIPIENTS
Higher Education
Arts and Culture
International Development
Coutts Million Pound Donors Report 2012

3. London ticket sales for 2012
half a billion £

4. http://www.compasspoint.org/underdeveloped

5. WE HAVE A SITUATION
• “All too often non profit
organisations pin their
hopes and dreams for
fundraising on one person
– namely the development
director”
• Because they are not
Philanthropically ready

6. CULTURE OF PHILANTHROPY
“refers to a set of organisational
values and practices that
support and nurture
development”

7. Director of
CEO
Development Board of
Directors
Development Staff
Finance
Philanthropy
Visitor
Services Special Events
Curators,
PR &
Artistic Communication
Directors, Education
Outreach
A Culture of Philanthropy

11. GOOD STORIES

12. Right Under Your Nose

13. WE LOVE A
match
CROWD FUNDING
Target $88,000
Supporters – 340
Total to date - $68,000
Days to go - 3

14. ‘....paintings and poetry, music and
fashion, design and dialogue, they all
define who we are as a people and
provide an account of our history for the
next generation’
- First Lady Michele O’Bama
“If you say you are part of the British
theatre, you are part of something
that has a purpose. It's a dignified
thing to be part of. “
DAVID HARE, PLAYWRIGHT

16. White Papers and Reports
Underdeveloped , A National Study of Challenges
Facing Non-Profit Fundraising
US Study By Jeanne Belle and Maria Cornelius of
Compasspoint January, 2013
http://www.compasspoint.org/underdeveloped
Digital Giving in the Arts, Democratising
Philanthropy
UK Study By Dr Helen Bowcock.
Coutts Million Pound Donors Report 2012
In association with the Centre for Philanthropy at the
University of Kent researched by Dr. Beth Breeze
Books
The Art of Innovation by Tom Kelly Lessons in
Creativity from IDEA, America’s Leading Design
Firm

17. 7 Things YOU Can Do Now
1. Conduct a development audit.
2. Start talking with individual board members about
the possibility of change, feel them out
3. Speak with your donors.
4. Practice donor-centric fundraising, send annual
donor reports to each donor. Tell them how their gifts
have been spent.
5. Provide mission statement to every staff member
6. Set high customer service standards for all
7. Work jointly with departments, be creative and
friendly