Presentation given to academic/medical researchers on behalf of the Hartford Foundation to illustrate how social media can assist in their professional development.
Nedra Weinreich
Weinreich Communications
http://www.social-marketing.com
weinreich@social-marketing.com
Twitter @Nedra
Social Networking, Online Communities & Research - WCHRI RoundsColleen Young
This presentation explores how researchers can leverage the social web throughout all stages of research from study design, recruitment and through to knowledge dissemination and integrated KT. Colleen Young discusses the synergies of online communities and research, the people who lead and manage the communities and researchers. The presenter encourages discussion throughout the presentation and will tailor its flow to the attendees' knowledge and participation.
Social Networking, Online Communities & Research - WCHRI RoundsColleen Young
This presentation explores how researchers can leverage the social web throughout all stages of research from study design, recruitment and through to knowledge dissemination and integrated KT. Colleen Young discusses the synergies of online communities and research, the people who lead and manage the communities and researchers. The presenter encourages discussion throughout the presentation and will tailor its flow to the attendees' knowledge and participation.
Better, Faster, Stronger: How nonprofits can better engage their members and ...abraun3
In a world of tight budgets, nonprofits need to know now -- more than ever -- how best to serve and engage with the people supporting them. Social media tools offer a no-brainer part of any membership and fundraising strategy, but how can nonprofits optimize the resources they put into social media? Learn tips, tools, and strategies for success in the nonprofit realm of social networks, as well as how to use these tools to reach out to the media and reporters to get your message out there.
Social Media for The Scientific Community (and scientists) AOCS presentationKrista Neher
Krista Neher (www.kristaneher.com) the CEO of Boot Camp Digital gave this presentation at the annual AOCS (Your Global Fats and Oils Connection) at their annual conference in Long Beach California.
Krista presented on how scientists and the scientific community can harness the power of social media to better collaborate and communicate.
This presentation includes:
- Introduction to social media
- Why social media is important
- The changing state of our environment
- How the scientific community can use social media
- Case studies and examples of how the scientific community is using social media to collaborate
- The benefits of social media
Krista Neher is a professional international social media speaker, bestselling author of the Social Media Field Guide, co-author of the first textbook on social media marketing and the CEO of Boot Camp Digital.
Maximizing the Use of Social Media and Technology at AIRI InstitutesSanky Inc.
Presentation about the use of social technology for scientific research institutions.
Delivered October 2011 at the Annual Meeting of the Association of Independent Research Institutes (AIRI).
This presentation explores the potential uses of Facebook for teaching and motivating collaboration between students. Issues of privacy and intellectual property will also be covered, as well as advantages and pitfalls of social networks. I've shared my post-workshop thoughts here: http://theory.isthereason.com/?p=2103
Beyond the scientific article making your research social bec-a writing work...Simone Staiger-Rivas
This presentation was given as part of a seminar on the topic at the BecA 'technical/research paper writing' workshop, held in ILRI Addis campus, 15-18 November 2010. We also got the participants to try writing blog posts.
Nedra Weinreich's talk from the Inspiration Shop session at the National Conference on Health Communication, Marketing and Media (August 21, 2013).
The format was a 5 minute presentation consisting of 10 slides, with 30 seconds per slide.
Nedra Kline Weinreich
Weinreich Communications
Pre-conference Workshop at the National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 7, 2012
Better, Faster, Stronger: How nonprofits can better engage their members and ...abraun3
In a world of tight budgets, nonprofits need to know now -- more than ever -- how best to serve and engage with the people supporting them. Social media tools offer a no-brainer part of any membership and fundraising strategy, but how can nonprofits optimize the resources they put into social media? Learn tips, tools, and strategies for success in the nonprofit realm of social networks, as well as how to use these tools to reach out to the media and reporters to get your message out there.
Social Media for The Scientific Community (and scientists) AOCS presentationKrista Neher
Krista Neher (www.kristaneher.com) the CEO of Boot Camp Digital gave this presentation at the annual AOCS (Your Global Fats and Oils Connection) at their annual conference in Long Beach California.
Krista presented on how scientists and the scientific community can harness the power of social media to better collaborate and communicate.
This presentation includes:
- Introduction to social media
- Why social media is important
- The changing state of our environment
- How the scientific community can use social media
- Case studies and examples of how the scientific community is using social media to collaborate
- The benefits of social media
Krista Neher is a professional international social media speaker, bestselling author of the Social Media Field Guide, co-author of the first textbook on social media marketing and the CEO of Boot Camp Digital.
Maximizing the Use of Social Media and Technology at AIRI InstitutesSanky Inc.
Presentation about the use of social technology for scientific research institutions.
Delivered October 2011 at the Annual Meeting of the Association of Independent Research Institutes (AIRI).
This presentation explores the potential uses of Facebook for teaching and motivating collaboration between students. Issues of privacy and intellectual property will also be covered, as well as advantages and pitfalls of social networks. I've shared my post-workshop thoughts here: http://theory.isthereason.com/?p=2103
Beyond the scientific article making your research social bec-a writing work...Simone Staiger-Rivas
This presentation was given as part of a seminar on the topic at the BecA 'technical/research paper writing' workshop, held in ILRI Addis campus, 15-18 November 2010. We also got the participants to try writing blog posts.
Nedra Weinreich's talk from the Inspiration Shop session at the National Conference on Health Communication, Marketing and Media (August 21, 2013).
The format was a 5 minute presentation consisting of 10 slides, with 30 seconds per slide.
Nedra Kline Weinreich
Weinreich Communications
Pre-conference Workshop at the National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 7, 2012
Social Media … why it matters, how it can enrich your life, and ways it might even help you do your job better
We’ll discuss facebook, del.icio.us, twitter, flickr, google apps, netvibes, etc – what they are and why they’re worth your time. Facebook is more than just poking, del.icio.us is more than just bookmarking, flickr is more than just photos ... there’s more than meets the eye to practically everything in social media.
Tools and Tactics for Engaging Your Supporters with Social MediaNedra Kline Weinreich
Nedra Kline Weinreich
Weinreich Communications
Presentation
California Assn of Hospitals and Health Systems
Healthcare Volunteer Leadership Conference
February 23, 2011
www.social-marketing.com
Transmedia Storytelling for Mental Health Discrimination Reduction and Socia...Nedra Kline Weinreich
Presentation at YTH Live Conference
April 7, 2014, San Francisco, CA
Nedra Kline Weinreich
President, Weinreich Communications
www.social-marketing.com
Nedra Kline Weinreich
Weinreich Communications
Hands-On Social Media Strategy
Pre-Conference Workshop
National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 19, 2014
Presentation at DIY Days, Los Angeles, CA, October 28, 2011
Nedra Kline Weinreich
Weinreich Communications
www.social-marketing.com
weinreich@social-marketing.com
@Nedra
Nedra Kline Weinreich
Weinreich Communications
Pre-Conference Workshop
National Conference on Health Communication, Marketing and Media
August 9, 2011
http://www.social-marketing.com
weinreich@social-marketing.com
@Nedra
Nedra Kline Weinreich
Weinreich Communications
Presentation
California Assn of Hospitals and Health Systems
Healthcare Volunteer Leadership Conference
March 17, 2010
www.social-marketing.com
Nedra Kline Weinreich
Weinreich Communications
Presented at the National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 11, 2011
http://www.social-marketing.com
weinreich@social-marketing.com
@Nedra
An update on academic library take-up of Web 2.0 and how this affects our conception and delivery of information literacy. Presented at "Web 2.0 untangled : reaching our users with new technologies" at Wolfson College, Oxford, 24 Nov.2010.
Using Social Media for Good: Mental Health, Suicide Prevention and BeyondNedra Kline Weinreich
Nedra Kline Weinreich
Entertainment Industries Council, Inc.
Presented at the Journalism Association of Community Colleges Conference at Cal State Fullerton
October 11, 2013
You've heard that social media can be useful to your organization… but how useful? For what? What tangible results are people seeing from it? If you or others at your organization are asking these quest ions, this webinar is for you.
Kami Griffiths of TechSoup will interview Laura Quinn, Executive Director of Idealware. They’ve recently created the Social Media Decision Guide, in partnership with the New Organizing Institute, which walks you through a step-by-step process to decide what social media channels make sense for your organization via a workbook, guide, and the results of more than six months of research.
We will also hear from Tex Dworkin, Social Media Director at Global Exchange. She will share the story of how social media was introduced to he r nonprofit, and the steps and challenges that followed.
This webinar is ideal for nonprofits and libraries who are struggling to understand social media and if it’s worth the time invested in implementing, training and sustaining. Use this webinar to support your case fo r why you should or shouldn’t take the next step with social media.
Spooked by social media? Worried that there’s a trick to having your organization participate on social networking sites? Then, the Mississippi Beach chapter of the Public Relations Association of Mississippi has a treat for you.
PRAM-Mississippi Beach will hold an afternoon seminar Thursday, Oct. 29, in Biloxi to help you “De-Spookify Social Media.” Workshop leader Kellye Crane, APR, will discuss why marketing efforts should incorporate social media and how to apply this information into everyday business models. She will also share ideas on how to boost business with various social media tools.
(2010) Social Media And Volunteers: Use Social Media to recruit and engage vo...Devendra Shrikhande
(march 2010) Presentation at the 2010 Illinois Senior Corps Conference. Introduced the various non-profit channels along with examples of how social media can help in the various complex subtleties related to volunteer management: from recruiting to engaging long-term relationships.
Social media for researchers: Increase your research competitiveness using We...Xavier Lasauca i Cisa
In this workshop, adressed to P-Sphere project researchers (European Postdoctoral Research Project, Marie S. Curie Actions, Universitat Autònoma de Barcelona, 28th November 2017) I summarised the benefits which can be gained from use of social media (specially blogs, Twitter and other social networks and repositories) to support research activities, and I provided examples of these innovative emerging resources as tools for scientific communication as well as discussed their implications for digital scholarship. Structure of the lecture: Introduction, Altmetrics, It's Europe!, Active listening, Blogging, Microblogging, Networking, Sharing, Health 2.0, Resources, Strategy, The ten commandments, To deepen, Conclusions.
Introduction to Social Media for ResearchersHelen Dixon
Slides from the Introduction to Social Media for Researchers course produced by Dr Helen Dixon for Postgraduate Research Students at Queen's University Belfast.
Is social media right for your nonprofit?JD Lasica
Here's the webcast presentation I gave on May 27, 2012, to participants in the AFAP Partners Workshop. (AFAP is the Australian Foundation for the Peoples of Asia and the Pacific.)
The focus was on how to use social media if you're a nonprofit or small organization with a small budget.
In this workshop (Master in Translational Medicine-MSc, University of Barcelona's Faculty of Medicine-Hospital Clínic, 15 March 2017) I summarised the benefits which can be gained from use of social media (specially blogs, Twitter and other socialnetwork sites) to support research activities, and I provided examples of these innovative emerging resources as tools for scientific communication related to translational medicine, as well as discussed their implications for digital scholarship. Structure of the lecture: Introduction, Active listening, Blogging, Microblogging, Networking, Sharing, Health 2.0, The ten commandments, To deepen, Conclusions
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Transforming Media Messaging About Mental Illness Through News, Entertainment...Nedra Kline Weinreich
Presentation by Nedra Kline Weinreich
Weinreich Communications / Entertainment Industries Council
National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 19, 2014
Building a Social Media Strategy for Suicide Prevention: Guidelines for Effec...Nedra Kline Weinreich
Presentation at American Association of Suicidology Conference
April 10, 2014
Nedra Kline Weinreich
TEAM Up (Tools for Entertainment and Media) Project
Entertainment Industries Council
http://www.eiconline.org/teamup
Transmedia Storytelling for Health: An Integrated Behavior Change ModelNedra Kline Weinreich
Nedra Kline Weinreich
Weinreich Communications
Downloadable poster presented at the National Conference on Health Communication, Marketing and Media (August 21, 2013)
Attracting and Retaining Teens on a Health-Focused Online Social Network: Wha...Nedra Kline Weinreich
Nedra Kline Weinreich
Weinreich Communications
Presented at the National Conference on Health Communication, Marketing and Media
Atlanta, GA
August 9, 2011
http://www.social-marketing.com
weinreich@social-marketing.com
@Nedra
Teen2Xtreme: Using Social Media to Improve Adolescents' Health LiteracyNedra Kline Weinreich
Presentation at CDC's National Conference on Health Communication, Marketing and Media 2010
Atlanta, GA
August 17, 2010
Contact:
Nedra Weinreich
Weinreich Communications
www.social-marketing.com
weinreich@social-marketing.com
Created by Nedra Kline Weinreich
Weinreich Communications
www.social-marketing.com
Worksheet based on concepts from the Design With Intent Toolkit v.0.9 by Dan Lockton, David Harrison and Neville A. Stanton
Download the toolkit here: www.designwithintent.co.uk
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
Exploring Career Paths in Cybersecurity for Technical CommunicatorsBen Woelk, CISSP, CPTC
Brief overview of career options in cybersecurity for technical communicators. Includes discussion of my career path, certification options, NICE and NIST resources.
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
7. 184 million bloggers 73% of active online users have read a blog 45% have started their own blog 57% have joined a social network 55% have uploaded photos 83% have watched video clips 39% subscribe to an RSS feed Source : Universal McCann Comparative Study on Social Media Trends April 2008 Slide Credit: wearemedia.org http://www.flickr.com/photos/dotpolka/34311984/ SOCIAL MEDIA USE IS GROWING
33. Set Up Your Tools Photo: http://www.flickr.com/photos/ebarney/3348965007
34. Choosing Your Tools Tool Audience Why They Use It What to Give Them In-depth analysis, updates, insights Learn more about the topic, get your perspective Peers, people interested in your field Blog Enable connections, build community Help them do their jobs better, answer Qs Show their fam/friends what they care about Provide value, give interesting things they can share Connect with others who care about topic People with a shared niche interest Ning Professional networking, info sharing Professionals - colleagues in same field LinkedIn Keep in touch, express brand/cause affiliations People you know - friends and family Facebook Meet interesting people, build relationships, news People who want info/networking/ stimulation Twitter
• Intro Nedra - who she is, why she’s speaking on this topic • Will talk about how you can use social media to be more effective in your job • Not something that’s just for teenagers or people with too much time on their hands • Can be a powerful adjunct to many aspects of your job, as well as helping to move your career forward Photo: http://www.flickr.com/photos/sea-turtle/4059152004/
This is what many people think social media is all about.
• But it can also be about this. @krash63 works for the American Heart Association and uses Twitter Search to scan for people using the word “stroke” in their tweets. When it’s appropriate she responds quickly with useful information -- which in this case could save a life. • Twitter can be a great way to find and connect with people who are interested in a particular topic, and to have conversations with them.
• Web 2.0 model of social media sites, contrasted with typical sites: • Content is created by the users and is dynamic, continually changing based on their input. • Content is interactive, with the tools allowing people to comment and converse around the information. • Requires little to no technical skills to use these tools. • Allows people to easily connect with others who have similar interests and reach thousands of people with one click. • Can take something someone else created and turn it into something even better, or collaborate around the world.
• What has happened with the emergence of these social media tools is that people are no longer content to simply receive information as a passive audience. • They want - and expect - to be able to interact with the information, talk back to the person or organization that created it, adapt it and share it with their friends.
• The technology is giving people the power to be able to do all these things -- they can be a pundit, a publisher, a videographer, a DJ, or a reporter. You no longer need a middleman like a news editor or publishing house that serves as a gateway for letting information flow to the masses. • But remember that social media is not about the technology -- it’s about people. People spreading ideas and messages to each other, just as they have always done. Social media just makes it easier for people to talk to each other in large numbers. it’s word of mouth on steroids. • And because it’s about people talking to people, social media is based on relationships. Those relationships you form with others are what make social media so effective in getting your objectives met. People naturally want to help people they “know.” They want to share ideas and opinions. And they want to know who knows what.
• Why should we be paying attention to social media? Because more and more people -- our colleagues, industry leaders and funders — are paying attention.
Brief introduction to each tool - what it is, what you would use it for Examples of how each can be used in following slides
• Social media monitoring is a way to listen to what people are saying online about the topics you’re interested in. This information may be found in blog posts, social networks, Twitter, and other Web sites. Many free tools are available online to help you monitor for the keywords of your choice. You can set up a simple system that you just need to check periodically as part of your regular routine. An RSS Feed Reader puts everything in one place and brings everything that’s new right to you.
So where do you start?
First, use social media monitoring to get a lay of the land and see where the conversations are happening about your topics of interest.
Set up your accounts on sites like Twitter or Facebook, or create a blog. Get them to a point where they are ready to be seen publicly and will reflect well on you.
Jump in! Respond to existing conversations by commenting on blogs, replying to people on Twitter, or answering questions on LinkedIn. Create new conversations with blog posts, a Facebook fan page for your organization or project, posting on Twitter, adding content to a wiki, creating a Ning site, etc.
Something to remember about social media… In social media, the currency is not money, but influence. You can’t buy influence, but you can increase the chances that people will start seeing you as the go-to person in your field…
- You build your social currency by sharing - share information, share your wisdom. The people who share the most useful information are the ones who build the most influence. Be generous and helpful. Always give attribution and links to those you get your information from. The more you share what you know, the more people will know to come to you for assistance on that topic. This is how you become known as a thought leader.