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Being Digital - the Future of PR (updated version)

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Daryl Willcox
Daryl Willcox

Presentation for PR and marketing degree students on the imortance of digital and social media and how PR should play a central role

Business
1 of 15
Being Digital the Future of PR Daryl Willcox Chairman Daryl Willcox Publishing
Please Tweet! Use the hashtag: #LondonMetPR
 
Important?
More important?
Why digital? ,[object Object],[object Object],[object Object],[object Object]
Trad media is slipping
What is happening to media? ,[object Object],[object Object],[object Object],[object Object],[object Object]
How? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Monitor http://pipes.yahoo.com/pipes/pipe.info?_id=CJIfk9AC3hGCzbLYrbQIDg
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter fun (this is where we use social media live to bring expertise into this presentation)
Your PR career ,[object Object],[object Object]
Thanks for your time See you on Twitter @darylwillcox This presentation can be found at: www.slideshare.net/darylwillcox/online-pr-1658047

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