This document provides an overview and agenda for a training manual on skill development for field employees. The training covers various topics to improve business to business sales skills over two sessions totaling 8 hours. The morning session focuses on identifying customers, effective marketing communication, and achieving targets. The afternoon session covers techniques to increase sales, convincing customers, and managing objections. The training uses interactive discussions, exercises, activities, and games led by multiple speakers and aims to provide practical skills and experience to trainees in marketing and services.

1. “A Training and Skill Development Manual for field
Employees.”
About US

2. Our Specialized Domain

3. Behavioral
Trainings
Research
Consultancy
Live
Projects
Marketing
Management
Human
Resource
Financial
Management
Curriculam
Training
Research
Centre
Cost
Reduction
Leadership
Training
Marketing Trainings

4. Business to Business Training
Icebreakers Activities
• Networking for Business Growth
• Professionalism in Selling
• How to convince Customer
• Uncover & manage objections.
• Team Building
• Team Management techniques
• Effective Techniques to Increase Sales
• How to Convince Customers
• How to set ‘Goal’
• Effective training to increase sales.
• Customer relationship Management

5. Business to Business Training
“Effective Communication Skills”

6. Business to Business Training
“Customer Relations”

7. Industrial Training on
“Communication Skills & Team Building”

8. “A Training and Skill Development Manual for field Employees.”
Business to Business sales is an area which is specialised and demand certain special skills and
understanding levels. This workshop aims at covering multiple aspects related B2B sales through mixed
methodology at participative learning, case studies, Role Plays, activities, Games, Group Discussion and
Relevant Videos.
This Training Aims at
 Effective techniques to increase sales.
 Creative in selling.
 Networking for BusinessGrowth
 How to convince Customers
 Uncover and manage Objections.
 Customer relationshipManagement.
Speaker
Ms. Gauri Sasturkar, B.com, MBA- HR, -
Having 4 Years of Experience in Corporate
Training. She is career counsellor, Consultant,

9. Resource Person.

10. Our Clients
Fresh Grower

11. Training Module - Morning Session
Duration of Training: 8 hours [4.30 hrs. (Morning) + 3.30 hrs. (Evening)]
Topic
 Identify potential Customer
 Know your customer
 Effective Marketing Communication-
 Etiquette, Soft skills for Marketers
 Achieving Marketing Targets
 The Lost art of Sales force Belongingness
Trainees Marketing and Service Department
Educational Background B.E. + Graduates + Diploma
Type of Training Interactive Session, Exercise, Activity, Games, Case Study
Preferred Medium of Language Hindi /Marathi/English
Timing: 9.00 am to 1.30 pm
Time Duration Content Activity
9.00-9.30 am 30 Mins Registration and Breakfast cum Tea
Session: Inaugural Sessionby Dr. Swapnali Kulkarni
9.30-10.00 am 30 Mins Icebreaking Session Self-Introduction
Session1: Identify potential Customer and Know your customer by Dr. Kajal Maheshwari
10.00-10.30 am 30 Mins
Identify potential Customer and
Know your customer Interactive Session
Session2 Effective Marketing Communication- Etiquette, Soft skills for Marketers Mr. RishikeshKumar
10.30-11.30 noon 60 Mins
Effective Marketing Communication-
Etiquette, Soft skills for Marketers
Interactive Session
11.30-11.40 am 10 Mins Tea Break
11.40-12.00 pm 20 Mins
Exercise on Non Verbal
Communication
Game: Chinese Whisper /
Business Communication
Games/Feedback
Session3: Achieving Marketing Targets & The Lost art of Sales force Belongingness Dr. Swapnali
Kulkarni

12. 12.00-12.40 pm 40 Mins
Achieving Marketing Targets
&
The Lost art of Sales force
Belongingness
Interactive Session
12.40-1.00 pm 20 Mins Activity/Games
1.00 - 1.30 pm 30 Mins Lunch Break
Training Module –
Post Lunch Session
Duration of Training is of 3:30 Hrs.
Topic  Effective Techniques to increase the sales
 How to Convince Customers
 Uncover & Manage Sales Objections
Timing: 1.30 pm to 5.00 pm
Time Duration Content Activity/Pedagogy
Session3: Effective Techniques to Increase the Sales Dr. Swapnali Kulkarni
1.30- 2.30 pm 60 Mins
Effective Techniques to Increase
the Sales
Interactive Session
2:30-3.00 pm 30 Mins Activity
Session4: How to Convince Customers & Sales Objections by Dr.Kajal Maheshwari
3.00-3.40 pm 40 Mins
How to Convince Customers,
Uncover & Manage Sales
Objections
Interactive Session
3.40-3.50 pm 10 Mins Tea Break
3.50- 4.30 pm 40 Mins Ground Activity
Session5 : Valedictory SessionDr. Kajal Maheshwari
4.30 -4.40 pm 10 Mins Experience Sharing & Feedback
4.40-5.00 pm 20 Mins Vote of Thanks & Certificate Distribution

13. MS. Gauri Sasturkar
8605601681
gaurisasturkar168@gmail.com