18 out of 20 students said that the images in the music video linked well with those used in the music advert and digipak due to matching colors and shots. However, 2 felt different images could have been used. All 20 students thought the editing techniques were successful. Opinions were mixed on whether the digipak design was conventional, unconventional, or a mixture of both. Most thought the target audience of teenagers was clear from the design, while some felt more was needed to show this. Nearly all felt the costuming was suitable for the genre of music. All 20 students said everything expected was included in the digipak.