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Audience research questionnaire
- 1. RobertRiach 1. What genderare you? ____________________ 2. How old are you? Under 12 12-13 14-15 16-17 18-19 20+ 3. What is your ethnicity? White Black Asian Hispanic 4. What type of music genre do you most listen to? Video Game/Anime Rock Metal Pop Indie If other please Specify _______________ 5. Which artists do you like listening to? ________ ________ ________ ________ ________ 6. Do you go to concerts? All the time Never Occasionally Rarely 7. Do you read music magazines? All the time Never Occasionally Rarely 8. Do you have a job? Yes No
- 2. RobertRiach 9. What wouldyou like to see in the article page of a music magazine? Q.A Interviews Fan created content Chart information If any other ideas then please specify ____________ 10. How often should this magazine be released? Daily Weekly Once a fortnight Monthly 11. What music player do you use to play music? ITunes Amazon Spotify YouTube If other please Specify _______________ 12.Which name do you prefer for a Music Magazine based on Rock? Ragnarock Xenolith Chidori Breakable Zeus Thanks for answering :D
- 3. RobertRiach TallyResults Question 1: Gender Male:llll ll Female: ll Demi-Male: I Question 4: Music Genre Video Game/Anime: llll Rock: llll lll Metal: llll Pop: ll Indie: l Other: l Question 5: Artist Examples Panic! At The Disco ImagineDragons Artic Monkeys Fallout Boy Question 6: Do you go to concerts? All the Time: Never: lll Occasionally: l Rarely: llll l Question 7: Do you read music magazines? All the Time: l Never: lll Occasionally: l Rarely: llll Question 8: Do you have a job? Yes: No: llll llll Question 2: Age Under 12: 12-13: 14-15 16-17: llll lll 18-19: ll 20+: Question 3: Ethnicity White: llll llll Asian: Black: Hispanic
- 4. RobertRiach Question 9: Whatwould you like to see in The article page of a music magazine? Q.A: llll l Interviews: lll Fan Created Content: II Chart Information: I Question 10: How often should this magazine be released? Daily: Weekly: llll Once a Fortnight: ll Monthly: lll Question 11: What music player do you use to play music? ITunes: Amazon: l Spotify: ll YouTube: llll Other: ll Question 12: Which name do you prefer for a Music Magazine based on Rock? Ragnarock: llll lll Xenolith: l Chidori: Breakable: Zeus: l Q1
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- 7. RobertRiach 0 1 2 3 4 5 6 All The TimeNever Occasionally Rarely Question 7: Do you read Music Magazines Series1 Q7 Q8
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- 10. RobertRiach Conclusion: Question 1-I askedthis question to help me create the ideal target audience in task 9 and during this I found out rock was the most popular genre with males, however one thing that went wrong when finding this result, the majority of the people I asked were male so that result was guaranteed fromthe start so I should of asked an equal amount of boys/girls rather than asking the majority of one gender. Question 2-This question was also asked to create the target audience for my magazine, however since everyonewho filled out the questionnairewere people I asked around college the result was bound to have every person I asked around my age group, so I should of asked different people in different places in order to get a wider audience. Question 3-This was another question centred on creating the target audience for my magazine, however since everyoneI asked were white I didn’t get an accurate answer for this question, so I should of asked people of different ethnicities. Question 4-For question 4 I wanted to see how the genre I had chosen stacked up in popularity against other genres I had considered choosing for my music magazine and the majority of people had chosen the rock genre. Though for this question I let people pick multiple genre’s so the results could havebeen completely differentif they wereonly allowed to select one genre. Question 5-For question 5 I wanted to hear a list of different artists that my audience listened so I could know which artists I should mention in the contents of the magazine, however as there was a lot of different responses I only mentioned severalof them. Question 6-This question wasn’ta majorly importantquestion that I needed to ask for the magazinebut it helped in adding headlines for the contents page, and since even though my target audience doesn’t go to concerts often I think that they go enough for me to mention some kind of concert as a topic in the magazine.
- 11. RobertRiach Question 7-Question 7was a really important question as depending on the result I may have had to ask a completely different group of people since if none of my target audience read music magazines then I wouldn’tbe able to accurately gather information in order to help me create my own music magazine. Thankfully this wasn’tthe case however I still could of asked a better group for information as the majority of the group did not read magazines that frequently. Question 8-I asked this question to better grasp whether or not my target audience have a disposableincome or not so I know which socialclass to aim my magazineat, the price of the magazine and whether or not I should mention many items in the magazine such as concerts ect.as they would not be interested in these events/products as they couldn’t afford them without a job. Question 9-For this question this helped with the layout of my double page spread and the content that should go on there, so the feedback from this question was very helpful. Due to the majority of the people I asked mentioned that they’d like to see a Q.A style responsein my article page it’s the content I’vedecided to include in the magazine. Question 10-Question 10 was moresubtle but also allowed me to grasp the social class of my target audience and whatI should aim for in my magazine, since if the magazinewas released very frequently then my audience has a lot of money they can spend on magazines and other things related to it such as subscriptions and concerts ect. However if the magazine wasn’treleased very frequently e.g. Monthly or every couple of months then they don’t havemuch money to spend on these kinds of things and would need to saveup for a lot of time in order to be able to afford them. Question 11-This was justa general question I asked in case I mentioned any of the following softwarein the magazine, however it did give me some information on whether or not people pay for their music and if they’reable to listen to it withouta wi-ficonnection. Question 12-This question was the deciding factor of the name I had chosen for my magazine, and as Ragnarock had the overwhelming majority it’s going to be the name I use for my Masthead.