BBC Three would be the ideal channel to broadcast a new sporting documentary, as its target audience includes 16-34 year-olds. Research into popular documentaries on various channels provided insight into editing styles, camerawork, and sound design that could make the documentary entertaining. Meeting feedback suggested a wider audience would enjoy a sports documentary. The target demographic would be social grades C1 and E, ages 18-21, with aspirational and mainstream psychographics. BBC Three has experience airing genres like comedy, drama, and crime, and innovates with formats like short news bulletins, making it well-suited to premiere the new documentary.