This document analyzes the target audiences of three magazines. The first magazine targets females ages 18-30 in English-speaking countries, from all socioeconomic classes but especially E and D, and appeals to "aspirers." The second targets white males ages 18-30 in the UK from socioeconomic class E, and appeals to "succeeders." The third targets both males and females ages 16-25 in English-speaking countries from classes D and C2, and appeals to "mainstreamers" by featuring popular artists.

1. Target audience analysis
Gender: Females
Race: not specific
Age: 18-30
Geo-demographics:
UK, USA any English speaking countries.
Socio-economics:
E & D, this magazine is for all types of classes because its for all
types of women.
Psychographic profile:
This magazine is targeted at aspirers.
Conclusions/Justification: The magazine uses
feminine colours and a female as the main model, its clear
to the reader that this magazine is targeted at females.
The covers lines also suggest that its based for females
because of the cover line “What men crave in July” which
tells us that men wouldn’t be reading this but females will.
The main model is from USA and uses English through out
the magazine.
The geo-demographics is aimed at UK and USA because
they are the main English speaking countries and would
possible be more popular in USA because that is where
Rihanna lives.
The socio-demographics is E and D because its for females
that are older then 18 because of its sexual references and
the people likely to buy this magazine would be in E and or
D.
Psychographic profile is aimed at aspirers because the
main point of the magazine is to improve there life/beauty
which only aspirers would read.

2. Target audience analysis
Gender: Males
Race: White
Age: 18-30
Geo-demographics
UK
Socio-economics
E
Psychographic profile
This magazine is targeted at Succeeders.
Conclusions/Justification
The gender for this magazine is based towards males
because its shows a male rock band and has tech ad
grungy text which shows its targeted to males.
The races is white because they use a white male rock
band which has a fan base which are mostly white males.
The age rating is 18 because the music is really rude which
wont appeal to younger people and 25 because not much
adults over 30 wont listen to rock.
The geo-demographics is UK because it’s a UK British rock
band, however many Americans could buy the magazine.
The Socio-economics is E because many people who like
this type of music do not have a high paying job. The
music they sign relates to people who don’t have jobs or
teenagers/students.
The psychographic profile is targeted at succeeders
because there music and magazine is to make the reader
feel in control, the band also sings about power and
controls which goes well with this magazine.

3. Target audience analysis
Gender: Unisex
Race: not specific
Age: 16-25
Geo-demographics:
UK, USA any English speaking countries.
Socio-economics:
D and C2
Psychographic profile:
Mainstreamers
Conclusions/Justification:
The gender is aimed at both males and female
because its has both male and female artist. The race
is not specific it doesn’t show specific race, it uses
both white and black artist. The age is targeted at 16
because of Rihanna and Bruno mars which has a big
fan bass that are around that age and also has Diana
Krall, Muse and Papa Roach which are singers and
bands which was formed in the 90s which is why
people who are 25 will buy the magazine.
The Geo-demographic is UK and USA because they
use Englishh speaking musician.
The Socio-economics is D and C2 because it’s a high
quality magazine which shows that people who can
afford a magazine like this are likely from D/C2
Psychographic profile is mainstreamers because they
get popular mainstream artist such as Rihanna and
Bruno mars to sell there product and is about the two
artist