This document analyzes the target audiences of three magazine covers featuring different celebrities. The first magazine targets a wide audience, including both females and males aged 16-36 across English-speaking countries, who are fans of music, hip-hop and rap. The second magazine targets black males aged 16-30, particularly in the UK, Australia, USA and other English-speaking countries who are in education or early careers and fans of rap and hip-hop music. The third magazine targets white females aged 16-21, particularly in the UK, Australia, USA and other English-speaking countries who are in education or early careers and fans of entertainment and Justin Bieber specifically.

1. RESEARCH: AUDIENCE PROFILING
A level media study
By Ibrahim Ibrahim

2. Target audience analysis
Gender: female and male
Race: any race
Age: 16-36
Geo-demographics: any English speaking countries
Socio-economics: E D C, still in education
Psychographic profile: Music, hip-hop and rap fans
Conclusions/Justification
The man on the cover of this Magazine is a Canadian
rapper. His main audience is usually everyone apart from
old middle aged people. The race he target varies from
any race due to the fact that his music is aimed at
anyone who can understand it. The test around the main
image are about other topic such as sports. The front is
small to avoid covering his face, apart from the title
which is covering his head.

3. Target audience analysis
Gender: Male
Race: Black
Age: 16-30
Geo-demographics; U.K. Australia U.S.A and other English speaking
countries
Socio-economics: E D, in education or in the early stage of the careers
Psychographic profile: music, rap and hip-hop fans,.
Conclusions/Justification
This covers celebrity is known to be one of the best US rap. His
main audience is Black Americans between the age 15 to 30. the
text around the main image are about other celebrities and the
audience is roughly around the same age as Kanye’s or
The title is very bright and colour which means it is aimed at the
younger audience are easy to persuade.
The younger age group range that this magazine is aiming is
seen through the bold and vibrant text, we can seen this
the psychological profile that the Magazine is targeted toward E
because it usually contains a lot of teenagers

4. Target audience analysis
Gender: female
Race: white
Age: 16-21
Geo-demographics; U.K. Australia U.S.A and other English speaking countries
Socio-economics: E D, in education or early stage in the careers
Psychographic profile: entertainment, Justin Bieber fans, music
Conclusions/Justification
The man in this cover photo is another Canadian, but he is known for
his singing in the US. His main audience is white teenage American
girls between the ages 16 to 21. The texts around his face are about
interviews with other rapper or singers the title brings out Justin
Bieber’s face due to the fact his hair is gold just like his rings and the
titles G. the gold also attract a lot of young peoples attention because
it is attractive colour displays prestige.
The younger age group range that this magazine is aiming is seen
through the bold and vibrant text, we can seen this because the
psychological profile that the Magazine is targeted toward E because
usually contains a lot of teenagers