Audience profiling
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The document describes the target audience for a thriller film as male students aged 15-23 from socio-economic groups D and E in the UK and parts of Europe. They likely live at home, have part-time jobs, and enjoy social media, gaming, and thrillers while disliking romance and clichéd storylines. The film aims to appeal to their tastes in sophisticated yet gory media content consumed via devices like smartphones and online platforms like YouTube and Netflix.
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Audience profile task 7
This document profiles the target audience for a film's opening sequence as younger males aged 16-25 in the UK who are in full-time education or working part-time. They enjoy socializing with friends, thriller/horror films, and using YouTube, social media, and other modern technology. They would likely dislike romantic genres. Their socio-economic group is classified as C2, D (skilled working class or working class) and their psychographic profile is an "explorer" seeking energy and adventure.
Audience profile
Brandon Daffern is a 17-year-old male student studying media, photography, and film. He enjoys playing sports, video games, and spending time with friends. As a student, he relies on his parents for spending money, which he uses for games, clothes, and food. The document aims to understand Brandon's demographic profile so that Celador Films can determine how their horror movie The Descent might appeal to him and his lifestyle as a young consumer. Understanding audiences is important for marketing films and knowing what elements might attract different groups.
Draft 3 conventions and target audience
This document discusses the target audience and conventions for a film project. It analyzes conventions used in sample films like Precious and Thirteen regarding abuse from family members and friends ignoring characters. The target audience is identified as mainly 15 years and older, including females and all ethnicities from the UK and small parts of the US. They would be interested because of relatable themes of teenage drama, family issues, and portrayals of real life problems. The audience would also be engaged by the filmmaking form and familiar genre conventions of drama.
Typical audiences
This document analyzes and compares the interests and media consumption habits of three target audiences for a film:
1) The "mainstream" audience of ravers, townies, chavs, etc. would likely be interested in the film due to relating to the girl characters' clothing and hearing about it through word of mouth on Facebook or the trailer on YouTube.
2) The "alternative" audience of gamers, emos, etc. are very online and may hear about the film through word of mouth or the trailer on YouTube and Facebook. They are also regular cinema-goers.
3) The "leading edge" audience of hipsters, geeks, etc. have high internet and
Target audience stats
The document analyzes target audience statistics for action and comedy films. It finds that both genres are popular, with some successful films combining elements of both, like Men in Black 2 and 21 Jump Street. Survey data shows 64% of respondents enjoy comedy films and 50% enjoy action films, indicating there is an audience for an action/comedy hybrid. The data also suggests such a film could appeal to a wide target audience, including more women under 35 (78% like comedy) and over 35 (62%), and more men under 35 (52% like action) and over 35 (62%).
Audience profile
Brandon Daffern is a 17-year-old male student studying media, photography, and film. He enjoys playing sports, video games, and spending time with friends. He has varied tastes in music and films, especially liking the Fast & Furious franchise. Understanding Brandon's demographics will help Celador Films target their horror movie The Descent to audiences most likely to engage with it. Brandon's educational background, interests, and social class provide insight for how the film's content and marketing could appeal to him and those with similar characteristics. Knowing a target audience well allows films to have more impact.
Spy genre audience profile
This is an audience profile I have completed using primary and secondary findings from research into our target demographic.
Audience profile 001
The target audience for psychological horror films is 15-30 year olds, mainly males. They enjoy films that are emotionally and physically intense with dark, twisted plots that differ from real life. This audience consumes related media like horror books, video games, TV shows. They use these films as diversion and escape from reality into a scarier world without logic. Fans of this genre construct their identity around the strong feelings and reactions the films provoke in them, such as fear, and may idolize actors or characters. These films are usually consumed at night for atmosphere both in theaters and at home, sometimes with others for social and comforting reasons.
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Audience profile task 7
This document profiles the target audience for a film's opening sequence as younger males aged 16-25 in the UK who are in full-time education or working part-time. They enjoy socializing with friends, thriller/horror films, and using YouTube, social media, and other modern technology. They would likely dislike romantic genres. Their socio-economic group is classified as C2, D (skilled working class or working class) and their psychographic profile is an "explorer" seeking energy and adventure.
Audience profile
Brandon Daffern is a 17-year-old male student studying media, photography, and film. He enjoys playing sports, video games, and spending time with friends. As a student, he relies on his parents for spending money, which he uses for games, clothes, and food. The document aims to understand Brandon's demographic profile so that Celador Films can determine how their horror movie The Descent might appeal to him and his lifestyle as a young consumer. Understanding audiences is important for marketing films and knowing what elements might attract different groups.
Draft 3 conventions and target audience
This document discusses the target audience and conventions for a film project. It analyzes conventions used in sample films like Precious and Thirteen regarding abuse from family members and friends ignoring characters. The target audience is identified as mainly 15 years and older, including females and all ethnicities from the UK and small parts of the US. They would be interested because of relatable themes of teenage drama, family issues, and portrayals of real life problems. The audience would also be engaged by the filmmaking form and familiar genre conventions of drama.
Typical audiences
This document analyzes and compares the interests and media consumption habits of three target audiences for a film:
1) The "mainstream" audience of ravers, townies, chavs, etc. would likely be interested in the film due to relating to the girl characters' clothing and hearing about it through word of mouth on Facebook or the trailer on YouTube.
2) The "alternative" audience of gamers, emos, etc. are very online and may hear about the film through word of mouth or the trailer on YouTube and Facebook. They are also regular cinema-goers.
3) The "leading edge" audience of hipsters, geeks, etc. have high internet and
Target audience stats
The document analyzes target audience statistics for action and comedy films. It finds that both genres are popular, with some successful films combining elements of both, like Men in Black 2 and 21 Jump Street. Survey data shows 64% of respondents enjoy comedy films and 50% enjoy action films, indicating there is an audience for an action/comedy hybrid. The data also suggests such a film could appeal to a wide target audience, including more women under 35 (78% like comedy) and over 35 (62%), and more men under 35 (52% like action) and over 35 (62%).
Audience profile
Brandon Daffern is a 17-year-old male student studying media, photography, and film. He enjoys playing sports, video games, and spending time with friends. He has varied tastes in music and films, especially liking the Fast & Furious franchise. Understanding Brandon's demographics will help Celador Films target their horror movie The Descent to audiences most likely to engage with it. Brandon's educational background, interests, and social class provide insight for how the film's content and marketing could appeal to him and those with similar characteristics. Knowing a target audience well allows films to have more impact.
Spy genre audience profile
This is an audience profile I have completed using primary and secondary findings from research into our target demographic.
Audience profile 001
The target audience for psychological horror films is 15-30 year olds, mainly males. They enjoy films that are emotionally and physically intense with dark, twisted plots that differ from real life. This audience consumes related media like horror books, video games, TV shows. They use these films as diversion and escape from reality into a scarier world without logic. Fans of this genre construct their identity around the strong feelings and reactions the films provoke in them, such as fear, and may idolize actors or characters. These films are usually consumed at night for atmosphere both in theaters and at home, sometimes with others for social and comforting reasons.
Audience profile
The target audience for psychological horror films is 15-30 year old males primarily, with the secondary audience being anyone who enjoys horror films. This audience likes films that are emotionally and physically intense with dark, twisted plots that differ from reality. They consume similar media like Stephen King books, video games, TV shows and films that provide a diversion and escape from real life into a scarier world. This genre is usually consumed at night for maximum atmosphere, viewed at cinemas or at home with others for both social and comforting reasons.
Target audience
The document provides statistics showing that comedy is a very popular film genre for the general public. Some key points:
1) 64% of the general public enjoy watching comedy films.
2) The demographics that most enjoy comedy films are females over 35, parents, and social class AB.
3) 69% of people purchase comedy DVDs/BDs frequently and over 50% frequently go to the cinema to see comedy films.
4) Comedy was rated the favorite genre by 31% of people surveyed.
So in summary, the statistics demonstrate that comedy has very wide appeal and is the most financially successful genre, making it a safe choice for a new film.
Audience profile A2
The target audience for this film is 15-24 year old females in the UK who are students or new workers living at home or at university. They enjoy socializing with friends, music, and activities like going to the cinema or streaming online. The film's themes of friendship and romance would appeal to this demographic.
Theory audience pro-forma (george wetton) (george wetton)
The document discusses three audience profiles:
1) The primary audience for The Big Bang Theory is teenagers aged 15-24 who relate to the geeky characters.
2) The secondary audience for the show is adults aged 24-40 who may discuss the show at work.
3) The primary audience for Halloween films is ages 18-30 who can legally watch graphic films, and the secondary audience is teens aged 13-18 who are interested in modern horror.
Theory audience pro-forma (george wetton) (george wetton)
The document discusses audience profiles for different types of media content. It provides details on the primary and secondary audiences for:
1) The Big Bang Theory TV show, targeting teenagers and young adults as the primary audience.
2) Halloween movies, with the main target being 18-30 year olds and teenagers as a secondary audience.
3) Cartoon shows, aimed at children ages 1-6 primarily and older children/teens secondarily.
Mood boards
The document discusses target audiences for a movie about empowered females engaging in extreme sports with horror elements. The primary target is women ages 15-25 from socio-economic groups C1, C2, and D who have disposable income and free time. The secondary target is males ages 15-25 who will be attracted to the sex appeal and horror aspects. An additional target is those ages 25-35 interested in extreme sports from socio-economic groups C1 and C2 who have disposable income and no children.
Sci fi audience theories
This document discusses key concepts related to science fiction film audiences:
- Films have target audiences that can be segmented by demographics (age, gender, location) or psychographics (personalities and attitudes).
- Some films appeal broadly to mainstream audiences while others target niche audiences.
- Films fulfill various needs and gratifications for audiences, such as entertainment, information, identity exploration, and social interaction.
- Science fiction films specifically can provide transparency, energy, intensity, a sense of community, and abundance.
Question 4
The primary target audience for the media product is British teenage girls aged 15 and above who are interested in horror and supernatural films. They would identify with the female protagonist. The secondary target audience includes both American and British men and women aged 25 and older from middle-class backgrounds who enjoy horror films, thrillers, and going to the cinema.
Horror genre research
The document provides an overview of the history and conventions of the horror genre. It discusses the origins of horror films in the early 20th century and the popularity of genres like gothic horror, slasher films, and remakes. The document also covers common conventions like dark settings, innocent victims, monsters/killers, and ambiguous endings. It analyzes the audience profile, theories for why audiences watch horror, different types of horror films, and BBFC ratings. Famous horror actors mentioned include Boris Karloff and Bela Lugosi.
Audience Profile
The target audience for the horror movie trailer is white males ages 16-25, as they have a strong, loyal fan base and lower budgets appeal to this demographic. While males are the most popular viewers, females are an increasing demographic. The target audience enjoys the excitement, entertainment, and adrenaline of horror films. The film certificate will be 15 to allow the whole target audience and focus on supernatural themes rather than gore. Research showed the target audience regularly uses social media and magazines like Fangoria and Scream to discuss horror. They also enjoy horror games and correlate with metal music fans. Studying the film Paranormal Activity provided research on successfully targeting a similar audience of ages 16-25 with a supernatural horror style.
Theory Audience
The primary audience for the film Battle Royale is adults aged 25-44 due to its graphic violence and gore. The secondary audience is teenagers aged 18-24 who have discovered it as a cult film not officially released in some countries for 11 years.
The primary audience for this movie poster is adults 25-44 due to its graphic sexual and violent content. The secondary audience is teenagers who find it an iconic cult classic for its violence and story.
The primary audience for this movie poster is adults 25-44 due to themes of sexuality, drugs, and violence. The secondary audience is teenagers who are drawn to its cult status and story.
Target audience
The document discusses preferences for different genres of movies among various age groups. It finds that romantic movies have the broadest appeal across age and gender, with an audience of ages 13 to 55 including both females and males. Romantic films are seen as relaxing entertainment for families and couples to enjoy together. For these reasons, the author decides to focus on producing romantic movies.
Powerpointpitch ayan magudia
Natalie has a heated argument with her parents and leaves for school angry. She misses her bus and is late, getting into more trouble. At school, she gets into a fight with another girl and leaves feeling victimized. Natalie finds an alley to drink vodka in and contemplates self-harm with a blade. The film will explore Natalie's depression and mental illness through her experiences over one day.
Target audience
This document discusses the target audiences for a new thriller film. There are two main audience groups. The primary audience is school/college aged girls between 15-24 who can relate to the three female main characters. This type of girl enjoys pop/rock music, TV shows like Skins and Vampire Diaries, and uses social media frequently. The secondary audience is school/college aged males between 15-24 who enjoy rock/rap music, shows like The Walking Dead, video games, and action/thriller films with violence. This male viewer also uses social media and goes to the gym. The film aims to attract both audiences.
Audience and Cinema going Statistics
- Younger audiences (ages 4-11 and 16-24) tend to go to the cinema on weekends with family or in the evenings on Friday and Saturday. Middle aged and older retired audiences prefer weekday evenings and weekends.
- The most popular cinema genres are action, adventure, and comedy. Romance films are less popular compared to classics like Titanic.
- Audiences hear about films through social media, word-of-mouth, and film merchandise. Most prefer mainstream American films in English over independent UK or foreign language films.
- While 3D films can be engaging, many find the glasses uncomfortable and complain of headaches. Audiences also watch films at home on DVD, TV, and streaming services
Unit 1 lo2 audience proflie
The document discusses conducting a questionnaire to profile the audience for a horror film. It explains that understanding the demographic, including gender, age, and socioeconomic group, allows the company to better market to its audience. The questionnaire asks respondents about their horror film viewing habits and preferences. A typical audience profile is then presented for a 16-25 year old female student named Hayley who enjoys hanging out with friends and watching drama films in her spare time.
After Hours - Target Audience
The survey results showed that the target audience for the short film was mostly male aged 17-24, who identified as left-wing or apolitical and atheist/agnostic. They had an educational background ranging from high school to post-graduate degrees. They particularly enjoyed comedy, action, drama, and art films and listed escapism and humor as most important when watching movies. Their favorite characters tended to be individuals who suffered alone due to not fitting into mainstream society.
Demographics of horror
This document analyzes the target demographics for 4 horror films - The Conjuring, The Conjuring 2, Chainsaw Massacre 3, and World War Z. For each film, it identifies the key age range, attitudes, gender breakdown, values, location or class that the film is aimed at. For example, it states that The Conjuring targets females aged 15-24 who value religion, while Chainsaw Massacre 3 targets males aged 30-45 who have nostalgic and curious attitudes towards cult classics. The document uses demographic and psychographic data to understand each film's intended audience.
evaluation questions 4 and 5
This document describes the target audience for a film called "The Night Before". The target audience is identified as a 17-year-old male teenager. Characteristics of this target include enjoying edgy entertainment like Breaking Bad and The Wolf of Wall Street, being outdoorsy, and able to connect with the film's main character Jack due to sharing a confident personality and open-minded worldview. The film is aimed to attract teenagers by including relatable situations around alcohol, divorce, and addressing the audience directly to make it interactive.
Unit 6 - Soap PowerPoint
This document outlines the premise and characters for a proposed soap opera called "Needwood" set in a village. The soap would focus on the daily lives of residents including the Kingsley family who run the local pub, shopkeeper Anna Harding, eccentric retired doctor Ernest Roland Cromwell, and school headteacher Colin McNeil. Episodes would be 30 minutes, airing twice a week on BBC1 at 7pm where its main competitors would be soaps like Emmerdale.
Game review
1) The document analyzes two role-playing games, Assassin's Creed and Elder Scrolls V: Skyrim, discussing their settings, characters, and gameplay.
2) For Assassin's Creed, it praises the detailed historical settings but criticizes that combat is too easy and the gameplay contradicts the intended stealthy assassin role.
3) For Elder Scrolls V: Skyrim, it highlights the expansive and unpredictable open world, atmospheric Nordic environment, and epic dragon encounters.
Audience profiling
Audience profiling allows researchers to understand the demographic characteristics of a target audience so they can effectively tailor messages. This includes factors like age, gender, education level, income, interests, and habits. Companies use audience profiling to define who will be interested in their products based on these characteristics. This helps them create products that will appeal to and be bought by their target demographic groups.
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Audience profile
The target audience for psychological horror films is 15-30 year old males primarily, with the secondary audience being anyone who enjoys horror films. This audience likes films that are emotionally and physically intense with dark, twisted plots that differ from reality. They consume similar media like Stephen King books, video games, TV shows and films that provide a diversion and escape from real life into a scarier world. This genre is usually consumed at night for maximum atmosphere, viewed at cinemas or at home with others for both social and comforting reasons.
Target audience
The document provides statistics showing that comedy is a very popular film genre for the general public. Some key points:
1) 64% of the general public enjoy watching comedy films.
2) The demographics that most enjoy comedy films are females over 35, parents, and social class AB.
3) 69% of people purchase comedy DVDs/BDs frequently and over 50% frequently go to the cinema to see comedy films.
4) Comedy was rated the favorite genre by 31% of people surveyed.
So in summary, the statistics demonstrate that comedy has very wide appeal and is the most financially successful genre, making it a safe choice for a new film.
Audience profile A2
The target audience for this film is 15-24 year old females in the UK who are students or new workers living at home or at university. They enjoy socializing with friends, music, and activities like going to the cinema or streaming online. The film's themes of friendship and romance would appeal to this demographic.
Theory audience pro-forma (george wetton) (george wetton)
The document discusses three audience profiles:
1) The primary audience for The Big Bang Theory is teenagers aged 15-24 who relate to the geeky characters.
2) The secondary audience for the show is adults aged 24-40 who may discuss the show at work.
3) The primary audience for Halloween films is ages 18-30 who can legally watch graphic films, and the secondary audience is teens aged 13-18 who are interested in modern horror.
Theory audience pro-forma (george wetton) (george wetton)
The document discusses audience profiles for different types of media content. It provides details on the primary and secondary audiences for:
1) The Big Bang Theory TV show, targeting teenagers and young adults as the primary audience.
2) Halloween movies, with the main target being 18-30 year olds and teenagers as a secondary audience.
3) Cartoon shows, aimed at children ages 1-6 primarily and older children/teens secondarily.
Mood boards
The document discusses target audiences for a movie about empowered females engaging in extreme sports with horror elements. The primary target is women ages 15-25 from socio-economic groups C1, C2, and D who have disposable income and free time. The secondary target is males ages 15-25 who will be attracted to the sex appeal and horror aspects. An additional target is those ages 25-35 interested in extreme sports from socio-economic groups C1 and C2 who have disposable income and no children.
Sci fi audience theories
This document discusses key concepts related to science fiction film audiences:
- Films have target audiences that can be segmented by demographics (age, gender, location) or psychographics (personalities and attitudes).
- Some films appeal broadly to mainstream audiences while others target niche audiences.
- Films fulfill various needs and gratifications for audiences, such as entertainment, information, identity exploration, and social interaction.
- Science fiction films specifically can provide transparency, energy, intensity, a sense of community, and abundance.
Question 4
The primary target audience for the media product is British teenage girls aged 15 and above who are interested in horror and supernatural films. They would identify with the female protagonist. The secondary target audience includes both American and British men and women aged 25 and older from middle-class backgrounds who enjoy horror films, thrillers, and going to the cinema.
Horror genre research
The document provides an overview of the history and conventions of the horror genre. It discusses the origins of horror films in the early 20th century and the popularity of genres like gothic horror, slasher films, and remakes. The document also covers common conventions like dark settings, innocent victims, monsters/killers, and ambiguous endings. It analyzes the audience profile, theories for why audiences watch horror, different types of horror films, and BBFC ratings. Famous horror actors mentioned include Boris Karloff and Bela Lugosi.
Audience Profile
The target audience for the horror movie trailer is white males ages 16-25, as they have a strong, loyal fan base and lower budgets appeal to this demographic. While males are the most popular viewers, females are an increasing demographic. The target audience enjoys the excitement, entertainment, and adrenaline of horror films. The film certificate will be 15 to allow the whole target audience and focus on supernatural themes rather than gore. Research showed the target audience regularly uses social media and magazines like Fangoria and Scream to discuss horror. They also enjoy horror games and correlate with metal music fans. Studying the film Paranormal Activity provided research on successfully targeting a similar audience of ages 16-25 with a supernatural horror style.
Theory Audience
The primary audience for the film Battle Royale is adults aged 25-44 due to its graphic violence and gore. The secondary audience is teenagers aged 18-24 who have discovered it as a cult film not officially released in some countries for 11 years.
The primary audience for this movie poster is adults 25-44 due to its graphic sexual and violent content. The secondary audience is teenagers who find it an iconic cult classic for its violence and story.
The primary audience for this movie poster is adults 25-44 due to themes of sexuality, drugs, and violence. The secondary audience is teenagers who are drawn to its cult status and story.
Target audience
The document discusses preferences for different genres of movies among various age groups. It finds that romantic movies have the broadest appeal across age and gender, with an audience of ages 13 to 55 including both females and males. Romantic films are seen as relaxing entertainment for families and couples to enjoy together. For these reasons, the author decides to focus on producing romantic movies.
Powerpointpitch ayan magudia
Natalie has a heated argument with her parents and leaves for school angry. She misses her bus and is late, getting into more trouble. At school, she gets into a fight with another girl and leaves feeling victimized. Natalie finds an alley to drink vodka in and contemplates self-harm with a blade. The film will explore Natalie's depression and mental illness through her experiences over one day.
Target audience
This document discusses the target audiences for a new thriller film. There are two main audience groups. The primary audience is school/college aged girls between 15-24 who can relate to the three female main characters. This type of girl enjoys pop/rock music, TV shows like Skins and Vampire Diaries, and uses social media frequently. The secondary audience is school/college aged males between 15-24 who enjoy rock/rap music, shows like The Walking Dead, video games, and action/thriller films with violence. This male viewer also uses social media and goes to the gym. The film aims to attract both audiences.
Audience and Cinema going Statistics
- Younger audiences (ages 4-11 and 16-24) tend to go to the cinema on weekends with family or in the evenings on Friday and Saturday. Middle aged and older retired audiences prefer weekday evenings and weekends.
- The most popular cinema genres are action, adventure, and comedy. Romance films are less popular compared to classics like Titanic.
- Audiences hear about films through social media, word-of-mouth, and film merchandise. Most prefer mainstream American films in English over independent UK or foreign language films.
- While 3D films can be engaging, many find the glasses uncomfortable and complain of headaches. Audiences also watch films at home on DVD, TV, and streaming services
Unit 1 lo2 audience proflie
The document discusses conducting a questionnaire to profile the audience for a horror film. It explains that understanding the demographic, including gender, age, and socioeconomic group, allows the company to better market to its audience. The questionnaire asks respondents about their horror film viewing habits and preferences. A typical audience profile is then presented for a 16-25 year old female student named Hayley who enjoys hanging out with friends and watching drama films in her spare time.
After Hours - Target Audience
The survey results showed that the target audience for the short film was mostly male aged 17-24, who identified as left-wing or apolitical and atheist/agnostic. They had an educational background ranging from high school to post-graduate degrees. They particularly enjoyed comedy, action, drama, and art films and listed escapism and humor as most important when watching movies. Their favorite characters tended to be individuals who suffered alone due to not fitting into mainstream society.
Demographics of horror
This document analyzes the target demographics for 4 horror films - The Conjuring, The Conjuring 2, Chainsaw Massacre 3, and World War Z. For each film, it identifies the key age range, attitudes, gender breakdown, values, location or class that the film is aimed at. For example, it states that The Conjuring targets females aged 15-24 who value religion, while Chainsaw Massacre 3 targets males aged 30-45 who have nostalgic and curious attitudes towards cult classics. The document uses demographic and psychographic data to understand each film's intended audience.
evaluation questions 4 and 5
This document describes the target audience for a film called "The Night Before". The target audience is identified as a 17-year-old male teenager. Characteristics of this target include enjoying edgy entertainment like Breaking Bad and The Wolf of Wall Street, being outdoorsy, and able to connect with the film's main character Jack due to sharing a confident personality and open-minded worldview. The film is aimed to attract teenagers by including relatable situations around alcohol, divorce, and addressing the audience directly to make it interactive.
What's hot (19)
Theory audience pro-forma (george wetton) (george wetton)
Theory audience pro-forma (george wetton) (george wetton)
Theory audience pro-forma (george wetton) (george wetton)
Theory audience pro-forma (george wetton) (george wetton)
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Unit 6 - Soap PowerPoint
This document outlines the premise and characters for a proposed soap opera called "Needwood" set in a village. The soap would focus on the daily lives of residents including the Kingsley family who run the local pub, shopkeeper Anna Harding, eccentric retired doctor Ernest Roland Cromwell, and school headteacher Colin McNeil. Episodes would be 30 minutes, airing twice a week on BBC1 at 7pm where its main competitors would be soaps like Emmerdale.
Game review
1) The document analyzes two role-playing games, Assassin's Creed and Elder Scrolls V: Skyrim, discussing their settings, characters, and gameplay.
2) For Assassin's Creed, it praises the detailed historical settings but criticizes that combat is too easy and the gameplay contradicts the intended stealthy assassin role.
3) For Elder Scrolls V: Skyrim, it highlights the expansive and unpredictable open world, atmospheric Nordic environment, and epic dragon encounters.
Audience profiling
Audience profiling allows researchers to understand the demographic characteristics of a target audience so they can effectively tailor messages. This includes factors like age, gender, education level, income, interests, and habits. Companies use audience profiling to define who will be interested in their products based on these characteristics. This helps them create products that will appeal to and be bought by their target demographic groups.
Audience profiling and research
A media producer defines their target audience through various research methods. They use demographics to segment audiences by age, gender, and other attributes. Stereotypes and mainstream/non-mainstream distinctions also help define what products will appeal to different audience groups. Geodemographics examine what is popular in different locations or cultures. Socioeconomic factors and psychodemographics provide insight into audiences' purchasing power and beliefs. Primary research gathers custom audience feedback, while secondary research analyzes existing information. Qualitative research offers in-depth understanding of small groups, and quantitative surveys cast a wider net of superficial audience data.
Pr1 research techniques
Quantitative research involves collecting statistics and numbers from surveys, while qualitative research focuses on opinions and written facts rather than numbers. Primary research involves collecting one's own information through methods like questionnaires and surveys, whereas secondary research uses information that is already available from sources like the internet, books, and magazines. When profiling audiences, producers consider factors like gender, age, demographics, social status, geodemographic, sexual orientation, and regional identity to determine a target audience for their project.
Audiences and videogames
The document discusses findings from the BBFC's 2006 research into video game audiences. It found that younger gamers are influenced to play violent titles due to peer pressure, and that negative press coverage increases interest. However, younger players often find game violence upsetting. The research also found gender differences in game preferences, with females preferring non-violent games and males favoring first-person shooters and sports games.
Game on qualitative researchers: Using gamification to increase partipant eng...
We believe gamification can be applied in 3 different phases of the research process; (1) during data collection, (2) during analysis and interpretation and (3) during reporting and presentation of the results. In this paper, we present an approach to gamification in online qualitative research. There is already ample research with respect to using gamification in quantitative research; however, a comprehensive approach for online qualitative research is lacking so far.
In this paper we will focus on using gamification during data collection and will briefly demonstrate how we apply gamification in the last 2 phases. At InSites Consulting, we identified 4 levels in an online community at which gamification can be applied to increase data quality, participant engagement and impact on the client side. From a question level to a community level, gamification helps, not only to increase participant engagement, but also to increase data quality.
HA10 – Task 1
Tekken Tag Tournament 2 is a fighting game released in 2012 that emphasizes fast-paced 2 vs 2 tag team combat. It features 59 playable characters that can be paired into teams, with stages featuring destructible environments. The game includes various single player and multiplayer modes like story mode, arcade ladder challenges, online play, and customization options to provide extensive gameplay content.
Presentation12s
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
This was all organised on a website called Survey Monkey, Survey Monkey is a website which allows people to create their own surveys for people to answer, after I had made my survey I uploaded them to social media sites for some friends and family to answer the survey if they so wish.
HA9 Task 1 – Response Theories
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Ha7 task 3 – presentation of research results
Our task was to survey people in groups about Grand Theft Auto V using both closed and open-ended questions. Callum posted the survey on social media and received a few responses. Most respondents said GTA V was a very good game that they had played for a long time. All respondents were around the same age and from the same area.
Glossary (1)
The document summarizes key differences in how two video games, The Last of Us and Just Dance, represent themselves through their media texts and target different audiences. The Last of Us portrays a gritty, dark tone through images showing action and suspense. Just Dance depicts a colorful, upbeat party game through pictures of multiple people dancing. The document then analyzes several aspects of how each game presents itself, including genres, content, construction, codes and conventions, modes of address, and target demographics.
How media producers define their target audience
The document discusses different methods that media producers use to define their target audiences for documentaries. It describes several profiling methods such as quantitative research using viewing figures, qualitative research through focus groups and interviews, socio-economic status research, demographics research using charts to categorize audiences, psychographics research examining audience behavior and personality, and considering audience age and gender. The document evaluates which methods are most useful for documentary producers, with qualitative research and demographics and psychographics charts seen as providing the most detailed audience information.
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Audience profile A2
This document defines the target audience for a film project as predominantly female, aged 15-23, who enjoy cinema, social media, books and socializing. They prefer media like YouTube, Netflix and TV shows and enjoy romance stories and socializing with friends. The target audience dislikes violent content and would likely use smartphones, tablets or laptops. Most would be students or working part-time jobs, located in the UK or Europe.
Audience profile new
The document describes the target demographic for a thriller film. The target audience is females ages 15-23 who enjoy cinema, socializing, the internet, and books. They would be less likely to enjoy sports or gore. Most characters in the film will be in this age group. The target psychographic is "Explorer" since students are more open-minded. The socio-economic group is C2, representing students living at home or in dorms who may have part-time jobs. The target location is the UK and Europe.
Audience Profile
The document profiles the target audience for a horror movie or film. The target age is 18-25 years old, which is most likely to watch and spend money on horror. The target gender is mostly male, though this is a stereotype. Key interests of the target include socializing, outdoor activities, and spending time on social media and watching movies at home. They want horror films to have a solid plot, dark themes, twists, interesting characters, and realistic monsters/jump scares. Examples are then given of target audience profiles for a female student and male worker.
Question 2
The document discusses representing social groups in horror films. It notes that teenagers and families are often represented. Specifically, the opening sequence represents a group of teenagers in a stereotypical manner through their clothing, dialogue, and reaction to entering a dark new world. However, the document also acknowledges some issues with relying on crude stereotypes, such as always killing off minority characters first or overly sexualizing and portraying women as weak. The document concludes that it will aim to represent teenagers in an expected horror genre way while avoiding offensive stereotypes that could raise more criticism.
Question 2
The document discusses how the filmmaker represents teenagers in their opening horror sequence. It notes that teenagers are commonly portrayed in stereotypical ways in horror films, such as wearing hoodies and jeans. The filmmaker aims to represent teenagers in a stereotypical manner through elements like costumes, lighting, location, and limited dialogue to build suspense. However, the filmmaker wants to avoid offensive stereotypes that have been criticized in other films, such as certain racial or gender stereotypes. The document provides context on the filmmaker's target audience and how they aim to appeal to them while portraying social groups in a responsible manner without crude stereotyping.
Target audience presentation
This document discusses target audiences for different film genres. It provides details on how genres like horror, comedy, action, romance, and adventure appeal to specific demographic groups based on attributes such as age, gender, income level. Horror targets older viewers seeking tension, while comedy aims for a wide range due to varied senses of humor. The document then discusses plans for a film focused on social realism for ages 16-25, exploring themes like drugs, money issues, and sex that many teenagers can relate to. It cites The Inbetweeners TV show as an inspiration for capturing the lives of socially awkward suburban youth.
Audience profile 2
The target audience for disaster movies is 18-25 year olds, who are legally allowed to view the content and understand what happens. Males are more common viewers due to stereotypes, though this may be changing. They enjoy socializing, exploring new things, spending time at home watching movies on social media. They want disaster movies to have a good plot, dark themes, twists, interesting characters and a main catastrophic event, while disliking predictable stories, boring characters and unrealistic situations. As many are students, they have free time to watch movies and analyze them, and live in urban university areas surrounded by media.
Audience profile 2
The document profiles the target audience for a disaster movie as 18-25 year old males who enjoy socializing and outdoor activities. A questionnaire is provided to gather information about audiences' preferences, including their favorite movie genres, aspects they enjoy and fear in post-apocalyptic movies, and demographic information to help tailor the film. Feedback from the questionnaire will illustrate what audiences want to see in a trailer for the disaster movie.
Mood board media a2
This document profiles the target audience for a film trailer as follows:
- The primary target audience is youth aged 18-35 who like expensive designer clothes, gaming consoles, and have disposable income. They socialize and engage in unhealthier behaviors.
- The secondary audience is aged 36-50 who may follow trends set by the primary audience.
- The audience is predominantly male, though females are also targeted. Horror films often marginalize women.
- The audience psychographic is "strugglers" who crave escapism, and live in the moment, as well as "mainstreamers" who follow trends.
- Their daily activities involve sleeping in, social media, making
Mood board media a2
This document profiles the target audience for a film trailer as follows:
- The primary target audience is youthful individuals aged 18-35 who enjoy expensive clothing, gaming consoles, and have disposable income. They are predominantly male.
- The secondary audience is aged 36-50 and includes people who follow trends set by the primary audience.
- The trailer aims to appeal to all races and ethnicities to maximize its target market.
- Both the primary and secondary audiences are considered "strugglers" or "mainstreamers" who seek escapism through films and share hobbies like social media, drinking, and gaming.
Target audience presentation
This document discusses target audiences for different film genres like horror, comedy, action, romance, and adventure. It provides demographic details that can be used to segment audiences, such as age, gender, income, and education. For example, horror films mainly target those over 18 since younger viewers may find them threatening. The document then describes its target audience for a new film as being ages 16 to 25, focusing on social realism themes like drugs, money, and class that some in that age range can relate to. It cites the TV show The Inbetweeners as inspiration for capturing the lives of suburban teenagers.
Media audiance profiling
The document describes the target audience for a thriller film opening sequence. The target audience is predominantly female ages 15-21, living in the UK. They would identify as heterosexual, British, and socio-economic group D. They engage with social media and prefer shopping, fashion, makeup, and horror/thriller films. The goal is for the audience to relate to the characters, who are also young British women.
Theory audience pro-forma (george wetton) (george wetton)
The document discusses audience profiles for different types of media content. It provides details on the primary and secondary audiences for:
1) The Big Bang Theory TV show, targeting teenagers and young adults as the primary audience.
2) Halloween movies, targeting ages 18-30 as the primary audience and teenagers 13-18 as secondary.
3) Cartoon shows, targeting children ages 1-6 primarily and children/teens ages 6-13 secondarily.
Evaluation 15- Media AS
This document discusses planning and research for a thriller film product. It examines age ratings and finds that a 12A-15 rating would allow the desired film. Examples of popular thriller films are provided, such as Inception and The Matrix, that incorporate advanced technology similar to the planned opening sequence. An audience profile is presented of a late teen interested in thrillers, photos, drawings, and video games who would enjoy a film that keeps them on edge. In conclusion, the document reflects on learning about ratings and linking a film idea to similar successful films through small details.
Audience Research
The document discusses audience research and marketing techniques for films. It provides details on socio-economic groups and the results of a questionnaire given to potential viewers. The questionnaire found that most respondents were females aged 16-26 who preferred romantic comedies and watched films at home. Based on this, the document concludes that the film should target this demographic by having female leads and marketing primarily through online platforms like YouTube.
Week 12 pro-forma audiences & products
The Cornetto Trilogy consists of 3 British comedy films directed by Edgar Wright and starring Simon Pegg and Nick Frost. The films include Shaun of the Dead (2004), a horror comedy, Hot Fuzz (2007), an action comedy, and The World's End (2013), a science fiction comedy. While comedies first and foremost, each film blends with a different genre. They were critically and commercially successful in the UK, gaining a cult following for their humor, references to other films, and collaboration between Wright, Pegg, and Frost. The trilogy grossed over $156 million internationally on relatively low budgets.
Question 4
The document discusses the target audience for a horror film opening sequence. The primary audience is males ages 18-25, as horror films tend to be most successful with and make the most money from this demographic. Research shows males prefer horror genres more than females due to themes of masculinity and sexualization of female characters. The target audience would fall into socioeconomic categories C1, C2, or D in the UK, which are middle to lower-middle class. Examples of potential audience members are provided, generally being university students and young professionals who enjoy socializing with friends. Charts show most horror audiences are male, prefer supernatural subgenres, and are primarily ages 19-24.
Question 4
The document discusses the target audience for a horror film opening sequence. The primary audience is males ages 18-25, as horror films tend to be most successful with and make the most money from this demographic. Research shows males prefer horror genres more than females due to themes of masculinity and sexualization of female characters. The target audience would fall into socioeconomic categories C1, C2, or D in the UK, which are middle to lower-middle class. Examples of potential audience members are provided, generally being university students and young professionals who enjoy socializing with friends. Charts show most horror audiences are male, prefer supernatural subgenres, and are primarily ages 19-24.
Target audience
The document discusses the target audience for a horror film opening sequence. It describes the target audience as males aged 15-25 in the UK who enjoy zombie films. The expected genres of horror, gore, and tension are discussed. An independent film style is chosen over blockbuster due to budget. The opening sequence aims to appeal to the target audience by including a female protagonist who is bitten by a zombie and begins to transform. The sequence aims to create mystery and enigma for viewers.
Question 4
This document discusses the potential audience for a low-budget action film with a female-dominated cast set in South London. The primary audience would be 16-25 year old females in the UK who enjoy horror, action, thriller and comedy films. They typically decide what films to watch based on trailers and synopses, watch films with friends or alone, and use streaming services like Netflix. Due to the low budget, marketing would focus on social media to build buzz among young UK audiences.
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Analysis of similar texts
The document analyzes and compares the cover styles of two magazines - Empire and Entertainment Weekly. For Empire, the main colors are black, gold and red which help the magazine stand out. The magazine title "EMPIRE" is usually in bold red font. Short phrases like "MUST-SEE MOVIES" attract readers' attention. The cover features Robert Downey Jr. who is a popular actor. Empire costs £3.99 for 12 issues per year. Minimal cover text avoids clutter. Male characters are predominantly featured. For Entertainment Weekly, the bright yellow cover draws attention. Words like "EXCLUSIVE" and "HYPE" excite readers. The cover features Shailene Woodley who is an emerging popular actress
Proliferation in hardware and software
The proliferation of hardware and software in the film industry has led to several impacts:
1) Equipment like cameras are now cheaper, smaller, and easier to use, lowering production costs.
2) Films can be produced, edited, and distributed more quickly and efficiently using digital tools.
3) Distribution is now digital, allowing films to reach wider audiences through online platforms.
Vertigo
Vertigo is a UK-based independent film company founded in 2002 that aims to produce commercially successful films across a wide range of genres on small budgets. Some of their most popular films include Streetdance 3D, The Football Factory, and Monsters. While most of their films are British productions starring English actors, some like Spring Breakers feature American casts. Though independent, Vertigo is relatively large in size and distributes their films internationally as well as producing them. They target mass audiences by appealing to different genres and aim to identify and promote new talent.
Defining british film
This document discusses the criteria for classifying a film as British. It outlines two main criteria: 1) 70% of the film's budget and 70% of labor costs must be spent in Britain or Commonwealth countries. It also describes a cultural test with 4 sections evaluating cultural content, contribution, production hubs in the UK, and practitioners from the UK/EEA. To pass the test, a film must score at least 16 out of 31 total points across the 4 sections.
Theorists
The document summarizes several media theories:
- The Long Tail Theory by Chris Anderson suggests that the more media titles are available, the less profit individual titles will gain.
- The We Think Theory by Charles Leadbeater argues that the internet enables mass creativity and collaboration globally.
- Wikinomics by Don Tapscott and Anthony D Williams is based on ideas of openness, peering, sharing, and global collaboration in media industries.
- We Media by Dan Gillmor shows that big media can no longer control the news cycle due to individuals posting stories online in real-time.
Evaluation question 2
The document discusses the evaluation of three media products created to promote a film for a target teenage audience. The products included a teaser trailer, poster, and magazine cover. Consistency was important so the audience could easily recognize the themes across the different products. A consistent font was used, and the bucket list icon from the film helped suggest the teen drama genre. Costumes also showed the characters were teenagers. Hashtags and a website URL were used for promotion to appeal to the target audience. In conclusion, more in-depth evaluation and a wider range of audience members could have provided better feedback.
Impact Of The Internet
The document discusses the history and evolution of the internet from its inception in the 1960s to the development of Web 2.0 applications in the early 2000s. It provides timelines of key events and innovations such as the creation of ARPANET, email, the world wide web, web browsers, broadband internet, and social media platforms. It then defines Web 2.0 as the transition to a more dynamic and user-generated web, and summarizes several popular Web 2.0 applications such as Wikipedia, Flickr, Facebook, YouTube, and their role in user collaboration and sharing of content.
My film consumption habits
The document discusses how the author consumed films over the past year, including Star Wars: The Force Awakens, The Avengers: Age of Ultron, and Captain America: The Winter Soldier. They find out about new film releases on social media or from friends and family. While usually watching films from Netflix at home, they will see films in theaters if particularly interested. The author reads plot summaries on IMDB before watching trailers to decide if a film seems interesting. They mostly watch alone but also with family and friends. Films are usually watched via Netflix on a laptop for convenience and wide selection.
The hunger games
The document outlines various marketing partnerships for a Hunger Games film between Lions Gate Entertainment and other companies. These partnerships included distribution with Lions Gate, a viral marketing campaign with YouTube videos and posters, a soundtrack deal with Republic Records, advertising with Apollo Productions, a mobile game with Kabam, Hunger Games makeup with Covergirl, merchandise on CafePress, and pre-release viral videos and posters. All of these partnerships were intended to widely promote and profit from the film.
Representation theories
The document discusses several theories of representation: Laura Mulvey's male gaze theory, which argues that women are depicted in film for the visual pleasure of men; Jean Baudrillard's concept of hyperreality, where media representations become more real than reality; Richard Dyer's view that stereotypes indirectly promote inequality by influencing how groups are seen and treated. It also mentions Stuart Hall's theory of dominant ideology, Antonio Gramsci's concept of hegemony, and Claude Levi-Strauss's ideas about binary oppositions and dominant/subordinate groups in representation.
Regional identity
The document discusses English and Essex stereotypes. Some stereotypical English traits include speaking in either a cockney or aristocratic accent, talking often about the weather, having a "stiff upper lip", and complaining but also apologizing frequently. The TV show TOWIE portrays Essex stereotypes of big hair, flashy cars, money, and slang but many local Essex residents do not recognize these stereotypes. While some sources say Essex is diverse, others note common Essex traits as having East End roots, liking Tiptree jam, and going to annual pantomimes.
Primeval
The document outlines the key elements of a narrative including that it follows Todorov's theory of plot structure. It uses a wide range of camera shots and fast editing during tense scenes. Iconography includes dinosaurs, future creatures, insects, fish, birds and historical figures depicting end of the world scenarios. Main themes are end of the world scenarios, death, betrayal and sanity versus insanity. Main characters include Connor, Abby, James, Helen, Becker, Jenny and Nick set across future, past and present time periods.
Multiplex vs independent
Multiplex cinemas have multiple facilities like food outlets in and around the large parking area to attract a large, mainstream audience to view popular mainstream films distributed by major studios, located near busy towns to maximize profits but face competition from other multiplexes. Independent cinemas have fewer facilities and parking, show more niche artistic films to a smaller specialized audience, located in rural less busy towns but struggle financially with less profit from smaller audiences and concession stands.
British film consumption trends
The overall trend in the UK shows a 4% decline in cinema tickets sold in 2013 compared to 2012. 15-24 year olds are the biggest cinema-goers, while 7-14 year olds attend the least. Males make up 53% of total cinema-goers and are more likely to watch action and adventure films, while females prefer romances and films about boy bands. The document examines trends in UK film consumption by age, gender, ethnicity, location, popular genres, and the role of technology.
Key terms
The document defines key terms used in magazine design conventions:
- The masthead is the title block at the top of the cover that catches the eye.
- Below the masthead is the tag line, which is catchy and describes the issue.
- Across the top or bottom is the skyline/strip highlighting what's in the issue.
- The main cover line is the second largest text explaining the main feature article.
Movie poster composition
The document discusses different layout techniques for posters, including grid composition which divides the poster into equal rectangles, rule of thirds which separates the image into nine equal sections with focal points where the sections meet, using a circular focal element to draw the viewer's eye, and using a Z-pattern to guide the viewer's gaze across the poster from left to right and bottom to top. It provides examples from a movie poster to illustrate how these techniques direct attention to important elements.
Represenation of Characters
The document appears to be a website link for www.powtoon.com. Powtoon is likely an online platform for creating animated presentations, videos, or other digital media. The brief summary does not provide much contextual information about the website or its purpose due to the limited content in the original document.
Character & Casting profiles
The document contains character profiles and casting profiles for the roles of Cara, Hayley, and Wesley. Cara is described as short, dark-haired, and outgoing. Hayley is reserved with dark hair and blue eyes. Wesley is taller than the girls and practically minded. Bethany Lock is cast as Cara since she takes drama and fits the role physically. Holly Fairbairn is cast as Hayley since they fit the role physically and can commit as director. Jack Cooper is cast as Wesley since he is taller and flexible with his time.
Titles
The document discusses the titles that will be used in an upcoming film teaser trailer. It will include the film title, the production company, and the text "coming soon". These elements are standard for teaser trailers. The production company name helps make the trailer seem more professional. Fade effects will be used for "coming soon" to make the trailer flow smoothly. The film title will have a handwritten text effect, as seen in inspirational teen drama genre trailers, to seem more interesting and personal to the audience.
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二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
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◇回国时间很长，忘记办理；
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2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
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- 1. Socio-Economic group: D and E. My target audience will mostly live at home due to still being in education and will possibly have a low paid or part time job. Interests: Cinema, social networking, social media and gaming. These are common interests among young people, which is the age I will be targeting. Gender: Male I have chosen this gender because stereotypically males tend to watch more thriller movies. Age: 15 -23 I have chosen this age range as I want my thriller to be watched by mid teens and young adults as they generally watch more thriller movies than older target members would. I also want to keep my film as a 15 age certificate so I would need 15 to be the youngest age. Psychographic group: (passive) Reformer. My target audience usually have refined tastes in media products. They would have a diverse and sophisticated media taste. Likes: Socialising, cinema, social media, gore, thriller, gaming and movies. I chose these likes because this is what my film would revolve around and it also includes the common likes of my targeted age. Dislikes: Romance, ‘chick flicks’ and cliché storylines. Many males around my targeted age group, tend to dislike and avoid films with these features. Media Preferences: YouTube, Netflix, TV, Cinema and Social networking. My target audience, due to their age, will most likely be involved in these types of media. Product Preferences: Smart phone, laptop, tablet, computer, games console. Due to their age, gender and possible interests, my target audience will most likely use these products. Lifestyle: Student, with the possibility of a part time job at minimum wage . Some may have a full time job. This is because the majority of my target audience will be in some form of education. Other films they like: THRILLERS: • The Dark Knight • The Dark Knight Rises • Inception Geographical Location: Mainly the UK, but some parts of Europe. My film will be produced by an English company and will be both made and set in England.