Question 4

1. WHO WOULD BE THE
AUDIENCE FOR YOUR
MEDIA PRODUCT?

2. PRIMARY TARGET
AUDIENCE

3. Interests
Horror related media,
especially films and the
supernatural subgenre
Age
Teenagers 15 and above
Occupation
Student
Our primary target is
women as our film focuses
on women. Furthermore,
women are more likely to
identify with the
protagonist as she is
female.
Background
Working and middle
class
Nationality
British

4. SECONDARY TARGET
AUDIENCE

5. Age
People 25 and older
Nationality
American
Background
Middle class
Hobbies
Going to the cinema and
reading
Men are also included
as the secondary target
audience as the film
isn’t specifically for one
gender.
Interests
Horror and thriller films