The document discusses how the author attracted their target audience of 16-18 year old females to their music magazine. Some of the key conventions used included: 1) A large, eye-catching masthead in white block capitals to stand out. 2) A pull quote containing gossip about celebrities to draw in young readers interested in celebrities' lifestyles. 3) A color scheme using bright colors like white, blue, and pink to appeal to the female target audience. 4) Promoting the magazine's social media presence to make it accessible anytime for the target audience who are constantly online. 5) Featuring a young female model around 16-18 years old on the