The document outlines a webinar focused on architecture thinking in business transformation, covering topics such as defining business strategy and competitive advantage. It introduces a framework for strategy analysis, emphasizing the importance of internal and external environments and providing insight into SWOT analysis. The conclusion asserts that successful business strategies hinge on a unique position and thorough environmental analysis.

1. Architecture Thinking
Business Transformation Journey

2. Architecture Thinking
let’s Play A Game !!
Webinar 002

3. Agenda
> Business Strategy Introduction
> Strategy Analysis Basic Framework

4. Scope of Webinars series
Enterprise
Architecture
Business
Architecture
Business
Strategy

5. Architecture Thinking
Business Strategy Intro.

6. What is Business Strategy ?
Define and communicate an organization's unique position,
and says that it should determine how organizational resources,
skills, and competencies should be combined to create
competitive advantage

7. What is Business Strategy ? – Position Map (HOW Concept)
Healthiness
Quality
Low H High H
HighQLowQ

8. What is Business Strategy ? – Competitive Advantage

9. Successful Strategy – Characteristics
Focused
Commitment
Industry
Analysis
Resource
Analysis
4
321
Effectiveness
coordinating and
leading ecosystem

10. Architecture Thinking
Strategy Analysis Basic Framework

11. Strategy Analysis – Basic Framework
1
3
4
2
Analysis of
the Internal
environment
Clear , consistence long-term goals1
Objective appraisal of resources3
Effective Implementation4
Analysis of
the external
environment
Profound
understanding of
competitive
environment
2

12. Strategy Analysis – SWOT vs Internal/External Forces
Global Warming is Thread or Opportunity for Automobile producer ?
By encouraging consumers to
switch to fuel-efficient electric
cars, it offers an opportunity
for new sales
By encouraging higher taxes
on motor fuels and restrictions
on car use, it is a threat

13. “
Conclusion
Business Strategy is about
unique position ,
Analyze Internal/External Environment ,
Achieve competitive advantage

14. Thanks!
Any questions?
You can find me at:
eng.mohamedzakarya@gmail.com
Mohamed Zakarya Abdelgawad