The document summarizes Arvind Eye Care System, a non-profit eye hospital founded in 1976 in Madurai, India. It provides free and low-cost eye care services with the vision of eliminating needless blindness. Key points include that it was founded by Dr. G. Venkataswamy and now includes multiple hospitals, an intraocular lens manufacturing unit, and an education institute. It performs over 400,000 eye surgeries annually using strategies like mass surgery camps and manufacturing its own low-cost lenses and medicines to meet its mission affordably.

1. Arvind Eye Care System
Presented by:-
Anand Mohan Jha
K B S, Khandala
pgdm (1203)
Presented to: -
Mishra sir

2. Agenda
 Introduction of A C S
 About the founder
 Vision and Mission
 Operation
 Role for meeting vision
 Strategy
 SWOT

3. Introduction
 1976- First 11 Bed Hospital opened at Madurai the third largest city in Tamil Naidu.
 1978- 70 Bed Hospital, exclusively for free patients
 1984- A new 350-bed hospital opened exclusively for free patients in Madurai.
 In 1992, it started to manufacture in intraocular lanes.
 It take 400 girls per year
 It provide 2 lacks operation in a year
 In 1992,it also started Lions Aravind Institute of Community Ophthalmology.
 It never give commission to another Dr. and any chemist or other.
 It take full time Dr. through this it manage cost.

4. Dr. G. Venkataswamy
 In 1918: Dr. V was born October 1st in Vadamalapuram, Tamil Nadu, India.
 Govindappa Venkataswamy was educated at American college, Madurai.
 He qualifying with a MSc in Ophthalmology at the Government Ophthalmic Hospital, Madras.
 In 1945, he join with Indian army as a physician.
 In 1947, he was discharged due to arthritis.
 In 1956, he was posted to the medical school in Madurai.
 In 1965, he was invited to USA to learn about the rehabilitation of the blind.
 In 1971,he start Aravind eye care system with his family member.
 In 2006,he was died in Madurai.

5. Vision
“To focus on improving the total health of the country”
Mission
“Eliminate needless blindness providing compassionate and high quality eye care to all.”

6. Operation
 Two sections-
1- main hospital for paid patients,
2- free hospital for non paying patients.
 Series of steps- registration recording vision
preliminary examination
testing of tension & tear duct function

7. Role for meeting vision
 Cost cutting(factory setup, mass surgery).
 Reduced time per patient(infrastructure, management).
 Mass surgery(help in achieving higher surgery everyday).
 Camp organized in rural areas(attracted people to come forward with their
problems)

8. Strategy
Aravind Eye Care followed expansion strategy
 Expansion through diversification: -
The hospital started Aurolab in 1992 to manufacture intraocular lens.
 Expansion through integration: -
The hospital itself started education arm Lions Aravind Institute of Community
Ophthalmology.
 Expansion though concentration: -
The hospital opened its branch in different cities.

9. SWOT Analysis
Strength:-
 Goodwill.
 Facilities to train and develop own manpower.
 Excellent staff members.
 Low cost of operation.
Weakness: -
 No give incentive.
 Paying less than market

10. Cont…
Opportunity: -
 More than 20 million people blind in India.
 Also 2 million people added annually
Threats: -
 Political problem is high in India.