Dr. V. Govindappa Venkataswamy established the Aravind Eye Hospital in Madurai, India in 1976 to address the problem of blindness from cataracts. His vision was to treat cataract surgery like a business using techniques like mass production and marketing to clear the backlog of blind people in India. The Aravind model uses an assembly line approach, trains rural women, controls costs through innovations like inexpensive intraocular lenses, and has expanded to multiple hospitals that perform over 300,000 surgeries annually free of cost. Dr. V's social entrepreneurship in establishing Aravind introduced new methods of low-cost and high-volume eye care delivery to

1. THE ARAVIND HOSPITAL MADURAI - INDIA Presented by: Mohamed Abdelkarim Mohamed Gamal Abdullah Emara Entrepreneurship Prof. Dr. Raghda elebrashi

12. ARAVIND MODEL

16. sustainability