This document outlines 7 steps for conducting product research on Amazon, including both manual and automated tactics. The steps are: 1) identify the target customer and their needs, 2) analyze top sellers on Amazon's Best Sellers list, 3) identify main keywords, 4) search keywords on Amazon, 5) use Helium 10's Xray Chrome extension, 6) copy sales data for top 5 sellers, and 7) gather information on top items based on the client's criteria. The overall goal is to analyze what competitors are doing and find products to sell by researching best sellers and top keywords.

1. AMAZON
PRODUCT
RESEARCH
TACTICS

2. WAYS TO DO PRODUCT RESEARCH
MANUAL RESEARCH
✓ Check Best Seller List
✓ Check Frequently Bought
Items (from Existing Product)
✓ See What The Competitors
Are Doing
AUTOMATED RESEARCH
✓ Use tools like Helium 10’s Black
Box, Jungle Scout, Sellerapp, etc.

3. STEP 1:
- Find out who is
your target customer
and what are they
needs and wants.

5. STEP 2:
- Go to the Amazon Best Sellers
List Website and choose on
product listing that meets your
client criteria.

7. STEP 3:
-
- Analyze the
title and get
the possible
main keyword.

9. STEP 4:
- Go to Amazon.com
and paste the main
keyword on the
search bar.

11. STEP 5:
- Open your
Helium 10’s Xray
in your Chrome
Extension.

13. STEP 6
- Copy the result of
the Top 5 Sellers
based on no. of
units sold per month
(from Product Link
to Item Weight).

14. STEP 7
-Gather the information of the Top 5
Items based on your Client’s Criteria.
( THIS IS JUST AN EXAMPLE TEMPLATE)