SlideShare a Scribd company logo
Qualifying and Quantifying
the Dynamic Currency
Conversion opportunity
©2015AmadeusITGroupSA
Amadeus Travel Payments
Name
Page 2
Amadeus Travel Payments
SUPPORTING YOUR PAYMENT STRATEGY TO ENABLE GROWTH
©2014AmadeusITGroupSA
Geographic Reach
Growing importance of AMOPs
Channel specific solutions
Page 3
Airline
Environment
©2015AmadeusITGroupSA
Integrating travel payment processing
Page 4
ATLANTA and Madrid, Spain (March 3, 2015) –
Elavon, a leading global payments provider and subsidiary of U.S. Bancorp
(NYSE: USB), and Amadeus, a global leader in advanced technology solutions for
the travel industry, announced during the annual Elavon Travel Symposium that
they have signed an agreement to integrate Elavon’s payment processing
solutions into the Amadeus Payments Platform (APP).
Elavon and Amadeus team up to make booking and paying for flights
more seamless for travellers
More than 300 airlines can see reduced card acceptance costs
Press Release
©2014AmadeusITGroupSA
Page 5
Regulatory Changes capping interchange
Airline acquiring is still not global even with IAP
Multiple Suppliers / Multiple contracts / Complexity
Ecommmerce sales acceptance rates can vary enormously
PCI / Fraud
Politics
Payments Challenges
©2014AmadeusITGroupSA
0.2%
0.3%
1.10%
0.15%
0.35%
$ 1B700M
Page 6
E-commerce Payment Gateway and Acquiring
BSP Routing and Acquiring
EMV Kiosk Pilot
Dynamic Currency Conversion
Amadeus and Elavon Combined Product Suite
©2014AmadeusITGroupSA
Page 7
The collective addressable Dynamic Currency
Conversion opportunity in the AUDIENCE is:
_ A. Between $50 - $150M
_ B. Between $150M - $250M
_ C. Between $250M and $500
_ D. More than $500
©2014AmadeusITGroupSA
Page 8
The Currency Conversion
Opportunity
£
¥
₭
₮
₲
Page 9
A worked example for an individual airline
©2014AmadeusITGroupSA
9 billion dollars
Direct Sales
50%
Visa &
Mastercard TRX
70%
Foreign
card trx
20%
Total Passenger Revenue
Typical opt-in
80%
$ 10,584,000
Total Available DCC revenue*
*shared equally between airline, DCC partner & acquirer
Page 10
Dynamic Currency Conversion Challenges
©2014AmadeusITGroupSA
Front office
integration
Traveller
satisfaction
Selection of
the right DCC
partner
Revenue
accounting and
back-office
integration
Page 11
Airline front
offices
©2015AmadeusITGroupSA
Dynamic Currency Conversion
 Consistent deployment
across all channels
 Integrated DCC partner:
Continuum
 Direct link with Elavon
smooths Revenue
Accounting
Integrated
DCC Elavon
Page 12
Making Payments Pay…
©2014AmadeusITGroupSA
Seamless
integration from
front-office to
payment
partner
Travel
customised Leverage the
expertise of
our partners
You can follow us on:
AmadeusITGroup
amadeus.com/blog
amadeus.com
Thank you
©2015AmadeusITGroupSA
265ced1609a17cf1a5979880a2ad364653895ae8

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Amadeus Travel Payments - Qualifying and quantifying the dynamic currency conversion opportunity

  • 1. Qualifying and Quantifying the Dynamic Currency Conversion opportunity ©2015AmadeusITGroupSA Amadeus Travel Payments Name
  • 2. Page 2 Amadeus Travel Payments SUPPORTING YOUR PAYMENT STRATEGY TO ENABLE GROWTH ©2014AmadeusITGroupSA Geographic Reach Growing importance of AMOPs Channel specific solutions
  • 4. Page 4 ATLANTA and Madrid, Spain (March 3, 2015) – Elavon, a leading global payments provider and subsidiary of U.S. Bancorp (NYSE: USB), and Amadeus, a global leader in advanced technology solutions for the travel industry, announced during the annual Elavon Travel Symposium that they have signed an agreement to integrate Elavon’s payment processing solutions into the Amadeus Payments Platform (APP). Elavon and Amadeus team up to make booking and paying for flights more seamless for travellers More than 300 airlines can see reduced card acceptance costs Press Release ©2014AmadeusITGroupSA
  • 5. Page 5 Regulatory Changes capping interchange Airline acquiring is still not global even with IAP Multiple Suppliers / Multiple contracts / Complexity Ecommmerce sales acceptance rates can vary enormously PCI / Fraud Politics Payments Challenges ©2014AmadeusITGroupSA 0.2% 0.3% 1.10% 0.15% 0.35% $ 1B700M
  • 6. Page 6 E-commerce Payment Gateway and Acquiring BSP Routing and Acquiring EMV Kiosk Pilot Dynamic Currency Conversion Amadeus and Elavon Combined Product Suite ©2014AmadeusITGroupSA
  • 7. Page 7 The collective addressable Dynamic Currency Conversion opportunity in the AUDIENCE is: _ A. Between $50 - $150M _ B. Between $150M - $250M _ C. Between $250M and $500 _ D. More than $500 ©2014AmadeusITGroupSA
  • 8. Page 8 The Currency Conversion Opportunity £ ¥ ₭ ₮ ₲
  • 9. Page 9 A worked example for an individual airline ©2014AmadeusITGroupSA 9 billion dollars Direct Sales 50% Visa & Mastercard TRX 70% Foreign card trx 20% Total Passenger Revenue Typical opt-in 80% $ 10,584,000 Total Available DCC revenue* *shared equally between airline, DCC partner & acquirer
  • 10. Page 10 Dynamic Currency Conversion Challenges ©2014AmadeusITGroupSA Front office integration Traveller satisfaction Selection of the right DCC partner Revenue accounting and back-office integration
  • 11. Page 11 Airline front offices ©2015AmadeusITGroupSA Dynamic Currency Conversion  Consistent deployment across all channels  Integrated DCC partner: Continuum  Direct link with Elavon smooths Revenue Accounting Integrated DCC Elavon
  • 12. Page 12 Making Payments Pay… ©2014AmadeusITGroupSA Seamless integration from front-office to payment partner Travel customised Leverage the expertise of our partners
  • 13. You can follow us on: AmadeusITGroup amadeus.com/blog amadeus.com Thank you ©2015AmadeusITGroupSA 265ced1609a17cf1a5979880a2ad364653895ae8

Editor's Notes

  1. Cover example with photo Insert new photo: Delete photo on slide, click on Insert photo-icon on slide and Insert new photo. Use Crop Tool under Picture Tools to pan and zoom To update the text, just click on the text
  2. PCI: 2014 was a year of blockbuster data breaches. In just five incidents of hacking and insider fraud in 2014, over 700 million personal data records were breached; each of those incidents entered the top ten worst data breaches of all time. https://www.riskbasedsecurity.com/2015/02/2014-data-breaches-a-billion-exposed-records-a-new-all-time-high/ Fraud: IATA estimate of total Fraud impact in the travel industry (2014 numbers)
  3. In this slide we plan to calculate how much all of the airlines in the room put together could be making from DCC by estimating their revenue (from GDS bookings), estimating % foreign card trx, DCC opt-in. I did a quick estimate with Mario and we came up with 160million dollars.