1) Travel and tourism is a huge global industry, contributing $7.6 trillion to global GDP and supporting 292 million jobs worldwide. Asia is the fastest growing region, with travel and tourism GDP in Southeast Asia growing at 7.9%. 2) Five key trends are changing the travel industry: the access economy and sharing platforms, smart cities, the Internet of Things, messaging apps, and virtual/augmented reality. These trends are opening up the travel process and value chain. 3) Amadeus is a major player in the travel industry, providing technology solutions to 709 airlines, 379,000 hotels, and other travel providers. It is focusing on nurturing travel startups in Asia Pacific through its

1. Travel Tech: What’s
happening & who is profiting
Matt James
Senior Manager, Corporate Strategy
Amadeus Asia
5 May 2017
©2016AmadeusITGroupSA

2. 2
Amadeus IT Group
Distribution
IT Solutions
Provision of indirect
distribution services
Including direct distribution
technology
Travel providers in Amadeus
709 airlines
379,000+ hotel properties
233 tour operators
43 car rental companies
50 cruise and ferry lines
90 rail operators
16 insurance providers
200 airport operators
95 ground handlers
Online and offline travel
agencies
Travel agencies
Full Service and Low Cost
airlines
Travel providers
What Amadeus does

3. 3
Operational performance
Global Competitive Position in Distribution
(Travel Agency air bookings)
Travel Agency Bookings
Helping airlines to sell tickets
Amadeus Altéa Passenger Service System
(Airlines contracted)
Passengers Boarded
Helping airlines with ticket redemption
43.2%
175
1.4 billion595 million

4. 4
Travel is huge
1/10 Jobs are in Travel
$7,600,000,000
Total contribution to GDP
$1,401.5 Billion Visitor exports
292 Million jobs worldwide
10.2%
Total contribution to the global
economy (by GDP)
Travel & Tourism will outperform the
global economy in the next decade
Source: https://www.wttc.org/-/media/files/reports/economic-impact-research/regions-2017/world2017.pdf https://www.wttc.org/-/media/files/reports/economic-impact-research/2017-documents/global-economic-impact-and-issues-2017.pdf

5. And the focus is on Asia
64%
45% 46% 44%
25%
29%
34%
51%
10%
21%
16%
4%
1%
5% 5%
1%
2005-2009 2010-12 2013-14 2015-16
NORAM APAC EU RoW
Source: Global Startup Ecosystem Ranking, 2017; PCW, 2016
Startups in APAC
gaining importance
#of startups and
funding shifting
APAC world’s fastest-
growing region
South East Asia growth in
Travel & Tourism GDP (7.9%)
Share of funding by region
5

6. Tech opens up the wider travel chain
Search Pre-Trip On-TripBook Post-TripInspiration
6

7. 5 trends changing travel
Access Economy Smart Cities Virtual & Augmented
Reality
Internet of Things Messaging apps
1 2 3 4 5
7

8. 8
Access Economy Post-TripOn-TripPre-TripBookSearchInspiration
Evolution in the “sharing” economy
Re-intermediation Multi service platforms Extension
Trips
Accommodations Tour & Activities
Places
(Recommendation) Other services

9. 9
Internet of Things
On/Off Switch
Any smart device with an on/off switch can be
connected to the Internet and/or to each other; can
be controlled by smartphone, tablet, natural
language and even facial recognition
Internet
• EFFICIENCY RECOVERY • PREVENTATIVE VALUE ADDED
Post-TripOn-TripPre-TripBookSearchInspiration
Airports Luggage
People, Devices, Content and Services
Airlines Hotels

10. Changing the way you travel
Smart Cities
Traffic Condition
Parking Information Incidents & Road worksAutonomous taxis, busses
Smart GovernmentSmart Living
Smart PeopleSmart Environment
Smart Economy Smart Mobility
Get Real-Time information direct
from your on-board units
sensors
10
Greater Convenience with additional
payment methods: Giro, Virtual Cards,
Credit/Debit cards
Ease of payment:
• Automatic payment for off-peak car usage
• Checkpoint tolls
• Parking charges (incl. road side parking)
Asia-Pacific (APAC), Middle East and
Africa (MEA) are expected to be the
highest revenue generating regional
market segments with the highest
market size by 2019
Estimated Travel Time
Post-TripOn-TripPre-TripBookSearchInspiration

11. 11
Messaging Apps
Services/Transactions capability already available through Messaging Apps in the travel life cycle
Post-TripOn-TripPre-TripBookSearchInspiration
Post-TripOn-TripPre-TripBookSearchInspiration
Smart messaging through Artificial Intelligence

12. 12
Virtual & Augmented Reality
San Jose Airport’s AR, WayfindingMarriott’s Teleporter The Wild Within, the 1st VR Travel Experience
Virtual Tour AR Wayfinding, Information for travel destination
Image Search Object DetectionAuto Trip Planner 360 Degree Videos / Pictures
Extra information of tourist sites, maps, etc.
Post-TripOn-TripPre-TripBookSearchInspiration
Post-TripOn-TripPre-TripBookSearchInspiration

13. 13
Amadeus Next ignites and advances game changing ideas of
great entrepreneurs to shape the future of travel.
We mentor, nurture and partner with travel startups in Asia
Pacific on their journey to scale into awesome companies.
Amadeus Next leverages Amadeus’ technology, expertise,
reach, and funding to empower the leading travel tech
community in Asia Pacific.

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What’s in
it for
startups?

15. Join
and together
let’s shape the future
of travel
Get in touch: next.amadeus.com
Thank you! 15