The document discusses different types of advertising including print media like newspapers, magazines, brochures and flyers. It also discusses outdoor advertising methods like billboards, posters and tarpaulins. Broadcast advertising using television, radio and the internet is also covered. Other types discussed include covert advertising in entertainment, surrogate advertising to indirectly advertise banned products, and public service advertising for social causes using celebrities. The best type of advertising depends on a business's needs, and television can provide mass exposure while branding builds name recognition over time.