Washington Roofing & Insulation provides polyurethane spray foam and fluid-applied roof coatings with over 30 years of experience. They serve several Midwestern states from multiple office locations. Fluid-applied roof coatings offer a proven, high-performance, and sustainable alternative to traditional re-roofing through ease of installation, maintenance, and the ability to be renewed through re-coating. Building owners choose restoration over re-roofing for technical, economic, and environmental benefits like minimal disruption and ease of long-term maintenance.

1. Washington Roofing & Insulation
A Division of Washington Companies, Inc.
Over 30 years of Experience
in Polyurethane Spray Foam and
Fluid-Applied Roof Coatings.
Serving Kansas, Iowa, Missouri,
Oklahoma and Texas
Corporate Office: Kansas City Branch Office:
Midwest Service Office:
828 10th St - PO Box 1956 8224 Marshall Drive
Claremore, Oklahoma
Great Bend, KS 67530 Lenexa, KS 66214
Chuck Grubbs
800-383-3062 - 620-792- 913-492-1577
918-606-2233
2430 fax 913-492-4362
(fax) 620-792-2408

2. ADVANCES IN FLUID-APPLIED
ROOFING

3. WHAT DO YOU EXPECT FROM A ROOF?
• Leak Free
• Durable
• Cost-Effective
• System Warranty
• Ease of Maintenance
• Sustainable

4. TRADITIONAL ROOFING PROCESS
Natural Resources Manufacturing/Installation
Roof Service Life
$ $
Landfill

5. Roofing Tear-Offs – They take it from Here to There
Where is There?

6. HOW ARE FLUID-APPLIED SYSTEMS
SUSTAINABLE?
Natural Resources Manufacturing/Installation
Roof Service Life
Sustain - Recycle Sustain - Recoat

7. THE KEYS
FLUID-APPLIED SYSTEMS
• Proven Performance
• Higher Performance
• Fully Sustainable
• Ease of Installation
• Ease of Maintenance

8. WHO ARE THE BEST CLIENTS?
• Low Slope Commercial / Industrial / Institutional
• Typically Own the Property for an Extended Period
• National & International Corporations
• Municipalities
• Hospitals
• Military
• Multi-Facility Owners

9. WHY BUILDING OWNERS CHOOSE
RESTORATION VS RE-ROOFING
• Technical and Economic Benefits
• Minimal Disruption During the Installation Process
• Ease of Maintenance
• Environmentally Friendly Systems
• Hybrid systems available if restoration alone not possible

10. TECHNICAL BENEFITS
• Liquid applied restorations provide a seamless system
(seams are the weak points in any system)
• Highly reflective (among the most reflective in the industry
averaging 85%-90% reflectivity)
• Cooler roof surface translates into Energy Savings & Cooler
Interior
• Resistant to Ponding Water (some can handle 72-hour
standing water)
• Easily renewed (Sustainable); easily repaired because
material bonds to itself

11. EXPENSE LOWERING BENEFITS
• Save on the initial system compared to most “conventional”
application methods
• Fully tax deductible as an operating expense, classified under
maintenance
• Lower utility expenses
• Eliminate the expense of replacing the insulation
• Economical maintenance
• Long-term ROI improves due to lower cost of subsequent
restorations

12. BUT WHITE ROOFS ARE ALL THE SAME. AREN’T
THEY?
• Overlays require a cover board; fasteners create thermal
gaps reducing effectiveness of new insulation
• Long-term SRI is better for high-performance coatings
than for many sheet goods
• Emissivity of coated roofs comparable to or better than
sheet goods
• Condensation point is not raised into roof assembly with
restoration

13. DIFFERENT CHEMISTRIES IN ROOF COATINGS
• Different chemistries
impart different
physicals
• Appropriate uses vary
• Differences in cost
• Single component vs.
multi-component

14. ACRYLICS
THE GOOD THE BAD
• Waterborne = low • Lowest tensile and
VOC/odor, easy cleanup elongation (both > 400)
• Inexpensive • Cannot handle standing
• No solvents = reduced water
bitumen bleed • Low chemical and impact
• Single component resistance

15. URETHANES
There are two classes of urethanes: aromatic and aliphatic.
Each has strengths and weaknesses.
AROMATIC ALIPHATIC
•Less expensive •Better UV resistance
•Better elongation •High impact resistance/durable
•Prone to chalking •High odor
•High millage loss •High cost
•May need accelerant in arid •Require catalyst, long cure
climates

16. SILICONES
THE GOOD THE BAD
• High UV resistance • Loses physicals rapidly
• Good initial physicals • Noncompatible with other
• Single component systems
• Prone to discoloration

17. SEBS
THE GOOD THE BAD
• Proven track record • Initial odor
• Superior physicals, stability • Solvent cleanup
• Chemical cure -- not • Higher cost
dependent upon weather
• Single component
• Good resistance to
chemicals and ponding

18. POLYUREAS
THE GOOD THE BAD
• Rapid cure under any • Plural component = high
conditions margin for error
• High solids • Improper mixing results in
• Low odor inconsistencies
• High cost

19. PMMA
THE GOOD THE BAD
• Short cure time • Poor chemical resistance
• Resistant to ponding water • High cost
• May be installed in wide • Strong odor during install
range of temperatures • Lower adhesion strength

20. Chemistry lesson is over!!!

21. THE OBJECTIONS
• This isn’t a finished roofing system.
• These systems have to be field-assembled.
• I don’t want to order caulking, sealants, etc. from multiple
sources.
• Fluid-applied systems can’t handle standing water.
• This guy is an idiot and is selling us a line of bull.

22. THE OBJECTIONS
• “We’ve all seen the
failures.”

23. THE ADVANCES
• Fibered mastics now offer one-step seam and curb detailing.
Some manufacturers now offer a complete system including
caulking, emulsions, etc.
• There is no poly to tent or fishmouth. Random orientation of
fibers means higher tensile strength and less sacrifice of
elongation.
• Factory reps now trained in infrared analyses, moisture
probes, newer substrates, etc. We are a resource for
specifiers and contractors alike.

24. THE ADVANCES
After
Before

25. • Simplified systems
• Less room for error
• More competitive bids—less labor!
• Quicker installation = reduced disruption
• Waterborne and high-performance systems available
• Quality control improved by single-source manufacturing

26. • Adhesion tests routinely done by
manufacturers
• In-house technical services
• Better contractor education

27. ROOF RESTORATION—THE ADVANCES
Existing Roof Detailed with Mastic
Base Coat Completed Sustainable
Cool Roof

28. METAL ROOF RESTORATION—THE ADVANCES

29. NEW CONSTRUCTION
• Coatings provide renewable system
• LEED points available
• Benefits of monolithic system

30. LIFE CYCLE COSTS
100,000 SF – 30 YEARS
• Single ply: $200k initial install + $250K overlay at 15 years + $350k
re-roof at 30 years = $800k
• Fluid-applied: $250k initial install + $125k recoat X 3 (every 10 years)
= $625k
It’s time to consider this option!

31. EXTERIOR ENVELOPE
• Exterior Wall Restoration
• CMU, Brick, Concrete, Stone, EIFS and more
• Available in clear and color options
• Options in waterborne and higher-performing materials

32. CONCRETE RESTORATION
• Inhibits vapor drive through slab
• Retards wear and provides stain resistance
• Provides slip resistance when aggregate added
• Possible uses: plaza decks, flooring, concrete roofs

33. FERROUS METAL RESTORATION
• Superior Shore A hardness
• Better chemical resistance than paint
• Less respraying equals less down time—lower costs!

34. WHAT DO YOU EXPECT FROM A ROOF?
•Leak Free
•Durable
•Long Lasting
•Cost-Effective
•System Warranty
•Ease of Maintenance
•Sustainable
•Greatly Reduce Landfill Waste

35. THANK YOU FOR YOUR TIME!
• Questions
• Comments
• Clarification
Tim Steele
Sustainable Restoration Specialist
Thermo Manufacturing Systems, LLC