Abdelhameed Abbas is seeking a position in marketing research. He has a Master's degree in International Business Administration and over 10 years of experience in market research, including roles as a research manager and senior research executive. His experience includes conducting market research, developing marketing strategies, and analyzing data for various industries in Egypt.
1. ABDELHAMEED ABBAS
Address: Giza squire, Cairo City- Egypt
Mobile: 002- 012 26113026
hameed.elkatb@gmail.com:lMai-E
Objective
Seeking for a position in Marketing Research at your esteemed organization, where I can strive to
value -added achievement for Business, through combining between dogmatic & pragmatic
perspectives based on high level of Execution Quotient.
Education
Master of International Business Administration- English Section – Sadat Academy for
Management Sciences, Research title: “Methodology Development For Marketing Research Industry
Through Business Concept Innovation”2015.
Marketing Diploma- Cairo University 2009.
B.Sc In Commerce -Management Department- Mansoura University 2006.
Professional Experience
Market ResearchManager at Fin-Corp Investment Holding From (9/2015 Until Now)-
Cairo City.
ResearchManager at IMC (Intelligent Marketing Consultant) .(freelancer)
ResearchManager at IMC (Intelligent Marketing Consultant) From (12/2014 Until
8/2015)- Cairo City.
Responsibilities:
- Communicating with customer to understand & review their business objectives and
research needs.
- Preparing the plan of market research projects including determine research objectives,
selecting the most appropriate research methodology and techniques.
- Design qualitative and quantitative research, which address the customer business needs.
- Designing & review for research questionnaires and moderator interviewing guides.
- Determine the most appropriate statistical analysis techniques, which address the research
objectives.
- Working with research seniors & directors to support the fieldwork initiative.
- Review & discuss research plans & Execution phases with senior research manager.
- Interpreting data, writing final reports, and developing the marketing recommendations.
- Reporting to Senior Research Manager.
- Conduct discussion meeting & delivering for research results to customers.
- Participating in marketing strategy development for customer after market research stage.
Senior Research Executive at IMC (Intelligent Marketing Consultant) Company From
(2/2009 Until 11/2014)- Cairo City.
Responsibilities:
- Preparing the primary plan of market research projects including determine research
objectives, methodology & research design (Quantitative or Qualitative), which address
the needs of customer.
- Develop sampling plan, measurement model & structure of data collection.
- Develop the questionnaires or interviewing guide, which the research team will then
streamline for their own use.
- Review & discuss research plan with Research manager.
2. - Liaising with directors of data collection (primary& secondary data), quality assurance
and a research team to support research fieldwork
- Coordinate with data analysis & interpretation, in addition to writing primary report of
research findings.
- Reporting to research project manager.
Marketing Responsible at Business Development Center (7 /2007 To 12/2008 ) –
Mansoura City.
Responsibilities:
- Preparing Annual & Quarter Action Marketing Plan for my department.
- Determine the tasks for all team.
- Preparing seminars with industrial chambers.
- Preparing weekly, Monthly &quarterly evaluation for Action plan.
- Reporting to Manger of planning and Controlling.
Experience projects:
Helw El-sham for food industries
- Market understanding research for juice, biscuit, halva, tomato sauce and chocolate
products, in addition to industry& PEST analysis.
- Developing strategic marketing plan for its products based on balanced score-card.
Le Merdian Hotel.
- Measuring perceived image for hotel brand & customer loyalty of its customers &
competitors, In addition to industry analysis.
Sleep High for mattresses.
- Marketing feasibility study to establish new factory of mattresses.
El-Karma for Ceramic.
- Marketing feasibility study to establish new factory of ceramic.
Egyptian African company for tissue products.
- Market understanding research, In addition to industry analysis.
- Developing marketing strategy & action plan
El-Kods Company for automotive glass.
- Market understanding research, In addition to industry analysis.
Wolmar company for dairy products
- Measuring perceived image for company brand & customer loyalty, In addition to
Market size estimation.
- Competition Study
Techno-metal Company For storage systems.
- Market understanding research, In addition to competition study.
- Developing marketing strategy & action plan
El-Manara Company for Real-estate Development
- Measuring perceived image for company brand & customer loyalty
Nag Hammadi Company for Fiber Board & Wood
- Environmental scan (PEST) & Industry Analysis.
- Competition study
3. - Consumer study; measuring the customer satisfaction & loyalty level toward their
used brands, & Estimation for demand size.
As-salam International Hospital
- Medical Market sizing, measuring market-share of As-salam Hospital & customer
loyalty.
- Market understanding in supporting last quarter- sales.
- Developing Marketing Strategy & Action plan
Bab Elsheria & El Hussin University Hospital
- Measuring perceived quality of medical services for the hospital (Customer
perspective).
- Competition study for hospital medical services.
Al-Roda Company For Tissue products:
- Market sizing & measuring customer satisfaction addition to estimate market share
of competitors.
- Developing marketing strategy & action plan
Ayady for micro-finance
- Marketing feasibility study to establish new company in micro-finance market.
Ready Pack Technology
- Air compressor- market sizing, Competition study,& estimate the potential market
opportunity.
- Developing marketing strategy & action plan
Egyptian Syrian Company for Food Industries
- Measuring the customer satisfaction & loyalty level toward their used brands, in
addition to PEST & Industry Analysis.
Cairo Food company
- Market understanding research for powdered juice product.
- Developing marketing strategy & action plan.
Alpha Misr For Information Systems
- Study of current & potential customers for CRM system.
- System Information Industry - Competitive Analysis
- Study of competitor firms & its CRM Systems.
Nile Trade Fairs Company (International Exhibitions Organizer)
- Marketing Research (PEST &global competition analysis-glass industry, customers
survey)
- Customer value analysis for exhibition.
- Developing Marketing strategy & action plan.
Crown Company for Cocoa & Chocolate Industry.
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (Customers survey & Competition study).
Nahdet Misr for printing& publishing
- Industry Analysis for Book-Publishing Egyptian Market.
Arab Union Company for Food Industries
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (Customers survey & Competition study).
- Marketing Plan (Segmentation, Targeting& Positioning, Marketing Mix,
Communications & Action plan).
Al-Fayrouz Company for Food Industries
- Environmental scan (PEST) & Industry Analysis.
4. - Marketing Research (Customers survey & Competition study).
- Marketing Plan (Segmentation, Targeting& Positioning, Marketing Mix
,Communications & Action plan).
El-Radwan Company for Pipes.
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (Customers survey & Competition study).
Merit Company For Food industries .
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (Customers survey & Competition study).
El Rehab Company for Household Appliances.
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (Customers survey & Competition study).
Abdous Company For Industrial Gases
- Environmental scan (PEST) & Industry Analysis.
- Marketing Research (customers survey & competition study).
Al-kother Company for Fodder
- Environmental scan (PEST) & Industry Analysis.
Skills
Computer Skills
- Microsoft Office (Word, Excel, Access, Power Point) .
- SPSS (Statistical Analysis).
- Surfing the internet.
Language Skills
- Arabic : Mother Tongue
- English: Excellent in written & Spoken.
- French: Good in written & spoken.
Administration Skills:
- Marketing Research (Quantitative & Qualitative Research Design).
- Marketing Strategy Formulation (Objectives determine, Segmentation, Positioning, Marketing
Mix, Communications & Action plan, Monitoring).
- Strategic Planning (Vision & Mission statement, External & Internal Audit, Goals & strategic
Objectives determine, Strategy choice & formulation, Monitoring).
- Balanced Scorecard -Strategies formulation.
- Quantitative Analysis.
- CRM Strategy Development.
- Forex & Financial Capital Market -Technical Analysis.
- Marketing Courses Training
Personal Skills
- Analytical& Creative thinking.
- Time& Self - Management.
- Negotiation Skills.
- Presentation Skills.
- Leadership & Team Management.
- Communication Skills.
Reference upon request