The Google Ads certification is a professional accreditation that Google offers to digital marketing beginners or individuals who demonstrate proficiency in basic and advanced aspects of digital marketing.

1. 7 Types of Google
Adwords Certifications

2. AGENDA
• What is Google Ads ?
• What is Google Ads Certification?
• Why to Get Certified?
• How to get Google Ads Certification?
• Different types of Google Ads Certification?
• Benefits of having Google Adwords Certificate

3. INTRODUCTION
What is Google Adwords?
Google Adwords is an online advertising platform developed by
Google to help marketers reach their potential customers instantly
and Google Ads Certification is part of Google Ads.
.

4. What is Google Ads Certification?
“Google Ads Certification” is one certificate which you need to
have if you’re really looking to gain some knowledge in digital
marketing subject and understanding of Google’s Ads policy and
management process.

5. Why to Get Certified?
• By getting the certification in the desired subject, you set yourself as
an expert in that subject.
• Certification can also give you a boost in popularity and credibility.

6. How to get Google Ads Certification?
• Sign in to Academy for Ads
• Select your Company Name, Language, whether you want to share
with the company or want to get emails from Academy for Ads
• Click save

7. Different types of Google Ads Certification?
They are 7 different types of Google Ads Certification:
1. Google Ads Fundamentals
2. Google Ads Search Certification
3. Google Ads Display Certification
4. Google Ads Mobile Certification
5. Shopping ads Certification
6. Google Ads Video Certification
7. Digital Sales Certification

8. 1. Google Ads Fundamentals
Google Ads Fundamentals exam will cover the fundamental idea
and standard theories of digital marketing and ads on Google

9. 2. Google Ads Search Certification
Google Ads Search Certification exam covers all the questions
related to the search network campaign on Google
3. Google Ads Display Certification
With this Exam you will learn how Display campaigns will enable
businesses to target audience when they are browsing online
websites, YouTube videos, Gmail account or using applications

10. 4. Google Ads Mobile Certification
Google Ads mobile certification exam, will help you find out all those
important questions that are related to fundamental and standard
theories of mobile advertising, including ad formats, bidding and
targeting, and campaign measurement and optimization

11. 5. Shopping ads Certification
Google Shopping ads certification exam, will help you find out all
questions related to shopping ads, merchant account center, data
feed, how to set up shopping ads, best practices, optimization ways
etc
6. Google Ads Video Certification
In Google Ads Video certification questions will be related to video
campaign creation, best methods, checklists, what to do and what
not to do etc

12. 7. Digital Sales Certification
Digital Sales certification exam which will help you to cover all the
basic concepts of digital marketing and skills that you required in
sales

13. Benefits of Having Google Adwords Certificate
• Google Adwords Certification will impress your clients and increase
your chances of expanding your client base.
• Google Adwords certification helps you test your knowledge only in
Adwords
• Google Adwords will teach you the fundamentals of Adwords and
how you can use the features and tools it offers

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