The document discusses strategic implementation through human resource management. It defines human resources as the group managing employee activities and human resource management as the process of managing employees strategically to improve performance and achieve organizational goals. It outlines the functions of human resource management, including planning, recruitment, training, and engagement. It explains that human resource management now develops strategies to achieve goals, compared to earlier personnel roles. The stages of strategic human resource management are analyzed as strategic analysis and planning, formulation, implementation, and evaluation and control. Successful examples from companies like Southwest Airlines, Google, and Cadbury are provided.

1. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE MANAGEMENT
Subject : FBM-511
Course in charge: Dr. Sarika Yadav , Assistant Professor
Department of Food Business Management and Entrepreneurship Development
Presentation by
k. Vishnupriya, M.tech 1st year,
FPOM branch

2. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
What is meant by human resource?
Human resource means a group of people in an
organization or department in an organization who
manages all the activities related to employees
working in an organization.

3. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
What is human resource management?
It is the process of managing all the activities of an
employees in the organization which is an strategic
approach for efficient management of people improves
employees performance and leads to achieve
organizational goals.

4. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Functions of Human Resource Management
There are several functions of human resource management which includes managerial, operational and advisory
functions such as
 Human resource planning
 Recruitment and selection
 Training and development
 Organizing and controlling
 Rewards and recognitions
 Employee engagement activities
 Development of policies
 Employee health and safety
 Administrative responsibilities

5. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Role of HRM in Strategic Implementation
Organization / Business
unit strategies
Human resource
management strategies
Organization /
Business unit goals

6. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Role of HRM in earlier days Role of HRM at present
• Personnel department • Human resource department
• Hire people, managing people, data
entry, salaries and compensation
works.
• Recruitment, training and
development, development of
structure and policies , employee
engagement activities etc.
• Development of Strategies to achieve
organizational goals.

7. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Stages of Strategic Human Resource Management
Generally, there are 4 stages for strategic HRM
 Strategic analysis & planning
 Strategic formulation
 Strategic implementation
 Strategic evaluation and control
These 4 stages can be explained by the Strategic Human Resource Management Model
This strategic HRM model explains each stage involved in strategic process and finally gives best results for
successful achievement of organizational goals.

8. STRATEGIC HUMAN RESOURCE MANAGEMENT MODEL

9. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Stage 1: Strategic analysis & planning
• In the first stage, HRM will analyse the current state of an organization that is analysis of internal and external
environments which gives us better idea about an organization and according to that HRM can plan their strategies.
• For analysis of internal and external environments of an organization SWOT analysis is the best one.
Stage 2: Strategic formulation
 Identification of what type of skills required for particular tasks
 Recruitment of employees based on skills required for a company
 At what type of skills HRM should train and develop the human resources to achieve organization goals.
 How to improve the performance of employees through employee engagement activities
 On which basis, recognitions and compensations should be given to employees
 New polices and regulations should be added to the existed policy

10. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE
MANAGEMENT
Stage 3: Strategic implementation
 Staffing
 Training
 Performance evaluation
 Compensations
 Labour relations
Stage 4: Strategic evaluation and control
HRM should evaluate whether their strategies are implemented perfectly and regular monitoring should be there and changes
can be done in their strategies according to the changes in external and internal environments which leads to a perfect HRM
and organizational goals will be achieved.

11. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE MANAGEMENT
Outcomes of a Strategic Human Resource Management
 Efficient management of staffing, retention and turnover through selection of employees that fit
with both strategy and culture.
 Integrated HR programs and policies that clearly follow from corporate strategy.
 Facilitation of change and adaption through a flexible, more dynamic organization.
 Tighter focus on customers needs, key and emerging markets, quality.
Increased
performance
Customer and
employee
satisfaction
Enhanced
shareholder value
and organizational
goals achieved

12. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE MANAGEMENT
Some examples related to successful HR strategic management practices to
achieve organization goals
1. South West Airlines:
The key strategy of this company is low price airline services.
• Short haul routes
• less turn around time thus keeping flights run through long hours
2. Google:
Google is a top most company in IT sector and gives importance to innovations
• Good organizational culture
• Best work environment
• Sports, games and other recreation activities within the company, good
compensations and recognitions etc.

13. STRATEGIC IMPLEMENTATION THROUGH HUMAN RESOURCE MANAGEMENT
Some examples related to successful HR strategic management practices to
achieve organization goals
3. Cadbury (Mondelez international):
This is one of the top most company for their confectionary products.
• Recruit employees based on their skills
• Provides enough trainings for their development
• Good organization culture and rewards and recognitions to employees.
4. Amazon:
• Amazon is one of the leading companies in today’s E-commerce sector.
• The company strategy is to provide fast delivery of goods and services
to the customers.
• Good organizational culture, rewards and recognitions

14. References:
 https://www.shrm.org/resourcesandtools/tools-and-
samples/toolkits/pages/practicingstrategichumanresources.aspx
 https://www.slideshare.net/AnubhaRastogi/strategic-human-resource-management-62169010
 https://www.investopedia.com/terms/h/humanresources.asp
 https://peoplemanagingpeople.com/topics/strategic-human-resource-management/
 https://open.lib.umn.edu/humanresourcemanagement/chapter/1-1-what-is-human-resources/

15. Thank you