5Ws of Social Media
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The document presents a formula for social media success for businesses: 5(W) + H + WC = ROI. It breaks down the components of the formula: Who the target audience is, What the goals and strategies are, When to start and maintain social media efforts, Where to focus those efforts, Why the business wants to use social media, and How it will implement and manage social media. It emphasizes measuring return on investment and stresses that businesses should just get started with social media rather than delaying.
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Allie Danziger and her company, Integrate Public Relations, specialize in helping brands and individuals differentiate and prevail by embracing change and integrating new and traditional tools in their communication mix. Her well-connected finger is constantly checking the pulse of today’s fast-paced social media and digital worlds, always searching for the next big thing that can help their clients grow and flourish.
As a sought-after social media expert, Allie travels extensively, delivering her insight and unique perspectives to audiences across the nation. This young business owner has established unique management, leadership and business development skills while creating quite a niche in the industry for creating strategically “integrated” communications campaigns.
Allie Herzog Danziger is a thriving entrepreneur, contributing to the Houston economy and community each day.
Social media is social business
Supporting document for: https://www.slideshare.net/IntuitInc/panel-discussion-social-media-is-social-business
Social Media 101 for Microsoft Partners
This document provides an overview of social media and how businesses can leverage various social media platforms like Facebook, LinkedIn, YouTube, Twitter and blogs to connect with customers and promote their business. It discusses why social media is important now and how businesses need to adapt to changes in how customers interact and find information online. The document provides tips on starting a blog, using Twitter, creating videos and audio to engage customers and become recognized as a thought leader in your industry. It emphasizes the importance of monitoring what is said about your business online and participating in social media conversations.
The How To Guide To Social Media Marketing
The document provides guidance on how to effectively utilize social media for business purposes. It discusses how to start taking social media seriously, develop a social media strategy, choose appropriate social media tools, measure social media ROI, get a business involved, and make the most of educational seminars on the topic. Specific tips are provided for using platforms like Twitter, Facebook, and blogging to engage customers, build brands, and facilitate conversations. The importance of listening, engaging authentically, and focusing on qualitative metrics is emphasized throughout.
Social Media 101 May 2013
How to create a values and vision based communication - social media plan. Presentation at STRONG 2013 - the First Nations Technology Council's Summit of Technology, Resources, Opportunities, Networks and Growth conference.
Gravity Summit at Stanford: Overview
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Enchant2Evangelize
The document describes a sales training program with multiple modules focused on different levels from beginners to experienced sales managers. The program includes modules that focus on exploration and selling, listening, objections, negotiation, managing client expectations, and business development. It provides details on the topics covered, outcomes of each module, and highlights of different programs within the sales training process that are tailored for different experience levels and roles.
Social Media Summer School - Session 2 (social media strategy & voice)
Learn how to create a social media strategy and choose your voice on social media. Learn about what is a social media strategy, which social networks you should be on (Facebook, Twitter, Instagram, LinkedIn, Google plus,
Learn How To Successfully Use Social Media To
Presentation made to the NJ?NY Chapter of the National Sales Network on Using Social Media to land your next job or sale
10 Tips to Overcome the Training Usage Dip | Webinar 01.08.15
How do you boost your learning program participation? In this webinar we’ll share ten marketing techniques to communicate the benefit of your training program and increase usage and adoption.
www.bizlibrary.com
4 Cs Of Smm
4 Key techniques to promote success in social media marketing. not a technical guide, rather suggestions on how to build content and trust.
Social media communications strategy by Robin Gurney
The document provides guidance on developing an effective social media communications strategy, including:
1. It discusses monitoring social media to understand audiences and measure engagement, as well as setting SMART goals to evaluate performance over time.
2. Steps are outlined to define the strategy by clarifying business goals and how social media aligns with marketing, customer service, and other departments.
3. Recommendations are made to proactively engage with audiences, listen to feedback, and quickly address any issues rather than just promoting content.
Personal branding for executives
This is an updated version of a talk I have given several times now. Content is geared toward executives and small business owners interested in personal brand management or job search via social media.
Social Starter Brochure
This document provides an overview of Social Starter's social media presentation guide. It discusses [1] how social media works by directly connecting companies with customers, [2] the importance of search engine optimization for social media, and [3] the services offered through Social Starter's social media platform and digital map to help companies engage with customers online.
Breaking Barriers Webinar Series - An RIA Social Media Case Study
The RegEd Breaking Barriers webinar series continued with a case study in how one international registered investment advisor, Keats Connelly, implemented social into their business.
Facebook's Official Guide to Product Management Candidates
This document provides information about Facebook's product manager interview process. It discusses three main interview areas: Product Sense, Execution, and Leadership & Drive. Each interview lasts 45 minutes and focuses on understanding how candidates think through ambiguous problems, prioritize goals, execute plans, and motivate teams. The document provides examples of questions that may be asked and emphasizes traits like building social value, focusing on impact, and moving fast.
Engagement Multiplier / Kolbe Joint Webinar
Presentation from the joint session with Kolbe Corp., focusing upon action leaders can take as economies start to re-open to ensure their employees are engaged and the business is positioned to adapt to and thrive in the new normal.
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Redefining Public Relations in Age of Social Media
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5Ws of Social Media
- 1. Social Media for Business the formula for success Susan Nellson Baird
- 3. 5(W) + H + WC = ROI The formula for social media success
- 6. What really matters?
- 13. Stop stalling It’s not too late! Yet!