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Proposal
1
0
Working Title: Horror Story
What is it called? This can change if you think of something better later
Productโ€™s Purpose: to entertain
What is the productโ€™s purpose (entertain/educate etc.) and how will you achieve this?
Genre: Audio Book
What sort of product is it
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
Age: 15+ because its not suitable for younger audiences
Gender: Male because most storyโ€™s are from a malesperspective
Social Status: Middle class because the storys are from the perspective of middle class
people
Psychographic: Needs driven They act on instinct and their instinct is to be scared of the
story
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations:
Think about any offensive material you will include? Itโ€™s a higher rating so it will have content
unsuitable for a younger audience
Will you restrict younger people using/accessing it? yes
Will it offend any social groups/religions/ethnicities? no
How will you ensure you do not offend anyone? By not adding any offensive content
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?

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4. proposal(4)

  • 1. Proposal 1 0 Working Title: Horror Story What is it called? This can change if you think of something better later Productโ€™s Purpose: to entertain What is the productโ€™s purpose (entertain/educate etc.) and how will you achieve this? Genre: Audio Book What sort of product is it Content What is your product about? Discuss what you would put in it (be specific). Does it have a story? If so, discuss it here Audience: Age: 15+ because its not suitable for younger audiences Gender: Male because most storyโ€™s are from a malesperspective Social Status: Middle class because the storys are from the perspective of middle class people Psychographic: Needs driven They act on instinct and their instinct is to be scared of the story Who is your audience? Be very detailed; age, gender, social status, psychographic etc Why would your project appeal to this person? Legal & Ethical Considerations: Think about any offensive material you will include? Itโ€™s a higher rating so it will have content unsuitable for a younger audience Will you restrict younger people using/accessing it? yes Will it offend any social groups/religions/ethnicities? no How will you ensure you do not offend anyone? By not adding any offensive content Are you using characters/names/logos of existing products/IPs? Will you product be sufficiently different from existing products to not get sued for copyright infringement?