This proposal outlines a podcast focused on entertainment through funny commentary on Dungeons & Dragons gameplay. The target audience is ages 16-25 interested in needs-driven entertainment. Legal considerations include ensuring no offensive content through review and developing distinct enough content to avoid copyright issues given use of existing IP elements like character names.

1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later: D&D Podcast
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this? It is for
entertainment. I will do this by adding funny commentary
Genre:
What sort of product is it? It is a podcast
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person? ages from 16-25, people from any social status and
the psychographic of Needs driven
Legal & Ethical Considerations:
Think about any offensive material you will include? No
Will you restrict younger people using/accessing it? No
Will it offend any social groups/religions/ethnicities? Not that I know of.
How will you ensure you do not offend anyone? I will go through the podcast to make sure there is
no offensive material.
Are you using characters/names/logos of existing products/IPs? Yes
Will you product be sufficiently different from existing products to not get sued for copyright
infringement? Yes I will