The document is a report submitted by a group of social psychology students. It includes an introduction, methodology, discussion, and appendices regarding a video project on social psychology concepts. The video depicts scenarios in a supermarket that exemplify classical conditioning, social perception, persuasion, and other concepts. It discusses how the scenarios were planned and filmed to illustrate customers' product choices being influenced by prior experiences, opinions of others, and persuasive marketing tactics. Appendices include production photos, outtakes from filming, and the script.