The document summarizes new features for Salesforce Sales Cloud, Service Cloud, Marketing Cloud, Community Cloud, and Lightning platform. Key features include predictive lead scoring, Kanban views for records, Lightning Voice, enhanced charts in Salesforce1, and custom left-hand navigation in Sales Cloud. For Service Cloud, features involve Lightning Open CTI, personalized service through Instagram, and Field Service Lightning for Communities. Marketing Cloud highlights include predictive journeys, email capabilities, and Command Center dashboards. Community Cloud and Lightning platform improvements focus on moderation, themes, dashboards, and customization options.

2. SALES
CLOUD
NEW
FEATURES

3. Predictive Lead Scoring
•Tells each rep where their
valuable time will yield the
best results by taking lead
characteristics and historical
information from industries.
• Best opportunities can be
created everytime using
guesswork from Lead
nurturing
Salesforce Engage in
Lightning
• Lightning experience enables
sales reps to send and track
marketing emails to a prospect
list
• Engage reports help to access
rich data visualisation and
custom dashboards for key
metrics.
Kanban on Leads,
Campaigns & Contracts
• The Kanban ‘drag and drop’
approach is available to more
objects.
• Leads, campaigns and
contracts can be updated with
just one click.
• Totals roll up can be seen
automatically.
Lightning Voice
Calls can be dialled quickly
and received in lightning.
Lightning CPQ
Eliminates manual efforts ,
accelerates quoting process and
helps drive revenue .
SALES CLOUD- KEY FEATURES

4. Contacts to Multiple
accounts
Contacts can be linked to
multiple accounts to help sell
smarter.
Offline for Mobile
All business data can be
available anytime,
anywhere, Offline for
Salesforce1 mobile app.
Enhanced Charts in S1
Salesforce 1 can now display
beautiful charts in Lightning
experience and wave
analytics.
Quotes, Contracts &
Campaign Influence in
Lightning
All of the stages of company’s
sales cycle can now be
managed in the Lightning
experience.
Custom left hand in
navigation
Now admins can enable
each group to focus excatly
on the records they need in
the order of importance.
SALES CLOUD- KEY FEATURES

5. NEW FEATURES

6. Lightning Open CTI
• Service Cloud, now has the
power of computer-telephony
integration (CTI) in Lightning.
• Connects to customers and
resolve issues faster with
Lightning Open CTI.
Personalized service
through Instagram
• Delivers a personalized
service experience on the
channels customers prefer
– including Instagram.
• The instagram account
can be connected directly
to Service Cloud to engage
directly with customers.
Field Service Lightning
for Communities
• Easily Tracks appointments
and work orders from the
community.
• Agents have instant access
to knowledge and service
levels inside field service
lightning.
Twitter Customer Feedback
and DM Prompts
• Service cloud integrates to
new Twitter customer service
features.
• DM prompts facilitates
transition from Public
communication to private
direct messages
Launch Pad
0ffers 3 out of the box setup
template to help run faster
on service cloud lightning
console,reports and
dashboards.
SERVICE CLOUD- KEY FEATURES

7. SOS for Android
• Allows companies to
embed a help button in any
mobile app.
• Provides instant live-in-app
guidance.
Work Order for Field
Service
• While creating a support
case, service staff such as call
centre agents have a complete
view of the lifecycle of a
product or asset.
• Work order tasks can be
created quickly and gets
automatically routed to field
technicians.
Desk 360
One can now view
customer service
information by case,
company, or customer
giving all the context one
needs to provide amazing
customer experience.
Groups and Files in
Community Templates
• Groups and flies enhance
community templates
functionality.
• Quickly customize the
community experience with
new object support.
Multi-component Assets
• One can represent more
complex products and track
the age and status of asset
components.
• Hierarchy of complex assets
can be created to improve field
service support.
SERVICE CLOUD- KEY FEATURES

8. NEW FEATURES

9. Predictive Journeys
Marketers can fuse CRM
and Marketing data with
relevant and contextual
data such as web browsing
activity and email
engagement.
Mobile apps email
Emails can be sent directly
from Smartphone.
Email Studio
Mobile optimised templates-
Users can create beautiful
emails from many most
common layouts .
Content Builder
Provides new content
management capabilities
Intuitive User Interface helps
managing content, html
creation and sharing and
distributing content.
Lead Capture for Facebook
Lead adds-
Provides end to end solution for
lead automation from facebook
lead adds in secure and powerful
way.
MARKETING CLOUD- KEY FEATURES

10. Command Center
Delivers dashboards which
displays what customers are
saying about the brands ,
products and how an email
campaign is performing in
terms of open rates, clicks
etc.
Data Stream for
Marketing
Cloud Connector- Its easier for
marketers to build digital
marketing campaigns and
journeys without the help of
Technical support.
Journey Builder in
Lightning-
It is easier to build 1:1
Customer Journeys.
Instagram adds
management
Marketers can advertise to
upto 4 million highly engaged
mobile users with strong
visual content.
MARKETING CLOUD- KEY FEATURES
Workbenches for Social
Studio
It helps to drill easily into social
data and gain new insights

11. NEW FEATURES
COMMUNITY
CLOUD

12. Pre Moderation and
Moderation Controls
• Allows companies, moderators
to protect their company's brand.
• Moderators can review and
approve member generated
content and freeze members
when they display spammers
like behaviour
Profile based page
visibility
Companies can
customize access and
the user experience for
different groups of users
with the help of profile
driven access to the
community
Improved Contact
Feed-
Community Q&A can be
easily scanned and filtered
by view count and
popularity.
Themes in Lightning
Communities
• Now one can create and
apply a custom community
theme to match the look and
feel of his/her brand.
• Look and feel of the
community can be
customized with ease.
Lightning Partner
Communities
Can be launched to give
partners the tools they
need to sell faster with
Community Templates.
COMMUNITY CLOUD- KEY FEATURES

13. Lightning Bolt
Lightning Bolt
solution can be
leveraged to
launch a new
community
Chatter in Community
Templates
Chatter Lightning Component
for the community templates
makes it quick and easy to add
a full chatter collaboration to a
community.
Lightning Dashboards
in Community
Management
Community Metrics can
be viewed and analysed
with Community
Dashboards.
Page Manager in
Community Builder
Customizing and managing
community pages is as
easier as ever with a new
page manager in the
community builder
Rich Feed in Community
Templates
• Feed can be customised by
adding rich text and content
• Users can personalize and
communicate dearly in thir post.
COMMUNITY CLOUD- KEY FEATURES

14. NEW FEATURES IN
LIGHTNING

15. New Lightning Navigation
Now one can get a new
Navigation menu for Lightning
Experience with Winter’ 17 and
it’s back to being across the top.
Lightning Base
Components
Getting Buttons, Input Fields,
spinners and more
Lightning Actions
Launching Components
from an action
Dressing up Data
with New Charts
in Lightning
Experience
• New charts have been
added to lightning
experience: funnel,
scatter, combo, and
cumulative line charts.
• Table charts now show
totals in Lightning
Experience dashboards
Creating a Calendar
from Anything in
Salesforce
• One an create a calendar
from a standard or custom
object by choosing a date
field representing data they
want to track.
• The calendar displays
data in that field as calendar
items.
SALESFORCE LIGHTNING KEY FEATURES

16. Customizing Home for
Different User Profiles
• Now one can create custom
Home page for different user
profiles.
• Useful components can be
displayed and organised
• Different pages can be
assigned to different types of
users.
Add Products with
Schedules and Quotes
to Opportunities in
Lightning Experience
• Add products with revenue
or quantity schedules to
opportunities anywhere, any
time.
• Sales reps can create and
edit quotes and quote line
items, add quotes to
opportunities, and save
quotes as PDFs.
Business visualisation
with Account Logos
(Beta)
• Logos can be added to the
account which would be seen on
the Account records.
• Logos show up automatically,
when available, on US-based
accounts. If one uses Social
Accounts, logos that reps added
manually from social networks
may be replaced with a fresher,
more up-to-date logo.
Debugging Lightning
Components with the
Salesforce Lightning
Inspector
The Salesforce Lightning
Inspector is a Google Chrome
DevTools extension that helps
debug Lightning components
and profile component
performance.
Lightning Branding
Adding application specific
logos and colours.
SALESFORCE LIGHTNING KEY FEATURES

17. NEW FEATURES - DEVELOPMENT

18. Custom Metadata Types
• Relationship fields for
custom metadata types are
fully supported
• Custom picklist fields on
custom metadata types are
now fully supported
•One can now update existing
records of a custom metadata
type using the custom
metadata loader.
Introducing Base
Lightning Components
Base Lightning components
are the building blocks that
make up the modern Lightning
Experience, Salesforce1, and
Lightning Communities user
interfaces
Creating a Consistent
Look with the Lightning
Design System
• The Lightning Design
System is now automatically
added to the Lightning Out
and Lightning Components
for Visualforce apps.
• Provides look and feel
consistent with the lightning
experience
Enabling Lightning
Components for the
Custom Actions
force:lightningQuickAction or
force:lightningQuickActionWitho
utHeader interface can be
added to a Lightning component
to enable it to be used as a
custom action in Lightning
Experience or Salesforce1.
Increased Cross
Namespace limits
• Previously, the limit during a
single transaction was 10.
• There’s now no limit on the
number of certified namespaces
that can be invoked in a single
transaction.
KEY FEATURES IN DEVELOPMENT

19. Suppressing Null
Values When Serializing
Apex Objects
• The current implementation
of the Apex serialize method
returns null values when
serializing Apex objects into
JSON.
• suppressApexObjectNulls
can be set to true to suppress
them when serializing Apex
objects into JSON.
Adding Visualforce
Pages to the Lightning
Experience Navigation
Menu
• Lightning Experience
navigation menu can be
customized by adding
Visualforce tabs.
• This capability already exists
in Salesforce Classic and the
Salesforce1 mobile app. Now
you can do it in Lightning
Experience.
KEY FEATURES IN DEVELOPMENT
Testing WSDL-Based
Asynchronous Callouts
• Previously, one could test
synchronous WSDL-based
callouts, or could test
asynchronous non-WSDL-
based callouts.
• Testing asynchronous
callouts made from an
imported WSDL caused the
tests to fail with an internal
Salesforce error. This bug has
been fixed
Processes Can Execute
Actions on More Than
One Criteria
• After a process executes a
particular action, we can
choose where it should choose
or evaluate another action.
• Multiple action groups can
be executed in a single
process and it is easy to
manage all the processes for a
single object.
Save Time by Cloning
Sandboxes
• One can create a sandbox
by cloning an existing
sandbox rather than using
one’s production org as the
source.
• Time can be saved by
populating any type of
sandbox with a previously
chosen set of data and
metadata.

20. OUR FAVOURITES

21. Marketing Cloud Commerce Cloud Service Cloud
Cool new products include
Predictive Scoring
Inputs like email, clicks,
conversion, negative inputs,
can be scored for customers.
Personalization can be
powered on the website with
predictive recommendation.
Social image insights –
Helps gain more insights into
what is happening with the
customers on social media.
Salesforce announced its
intent to acquire Krux, the
leading Data Management
Platform.
B2C Market’s largest
Acquisition by Salesforce-
Demandware:
It created Commerce Cloud
Unifies Commercial
transactions and delivers rich
and engaging experiences
across all channels:
web,mobile,social and store.
With new marketing cloud
integration into service cloud
one has an opportunity to
make every service interaction
into a marketing interaction.
DREAMFORCE’2016 FAVOURITES
• The major announcement
at Dreamforce this year.
• It made the artificial
intelligence accessible to
everyone.
• Einstein’s intelligence
could be embedded within
the business context,
automatically discovering
relevant insights, predicting
future behaviour, proactively
recommending best next
actions and even automating
tasks.
Einstein

22. DREAMFORCE’2016 FAVOURITES
Lightning
• It is a very exciting feature to
visualize how leads, contacts,
custom objects looks across
various stages of Sales cycle.
Lightning Voice
• Click to call helps connect to
customers automatically from
Sales cloud.
• Calls are logged for
reference.
• Better calendar experience.
• Faster Apps can be built
with with minimal code
leveraging the amazing
features of Lightning Design
System.
• Building Smarter Apps-
Embedding Intelligence into
apps using Salesforce
Einstein features.
• Building Apps Together with
the brand new Developer UX
which would ease the
development process for any
developer.
Development Higher Education &
Nonprofits
Strengthening the foundation
of HEDA- New Features :
• Contact based Addressing
• Course connections
• HEDA trailhead launched
Community Driven
Development – Unique
approach to innovation.
• Introduction of Non Profit
Success Pack to empower
nonprofits
• Tapping the new features of
NPSP like Engagement plans
and levels to keep the
constituents moving up the
ladder of engagement.
Selling faster with
Lightning-Kanban View
• Building Smarter Apps-
Embedding Intelligence into
apps using Salesforce
Einstein features.
• Selling Smarter with
Einstein: Predictive Lead
Scoring
• Salesforce IQ Inbox
Connects email, CRM, and
customer data. It eliminates
manual data entry and
increases sales collaboration.
Sales Cloud

23. ZEN4ORCE SERVICE OFFERINGS
jQuery
SALESFORCE CUSTOMIZATION
SALESFORCE AUTOMATION
ADVISORY SERVICES
INTEGRATED SOLUTIONS
Lightning
Bootstrap
Visualforce
Appexchange Communities
Service
Cloud
Sales Cloud
GitHub
Apex
Web
Services
Visit www.zen4orce.com for further details about Zen4orce Services & Offerings.
Skillset

24. Get in Touch with us :
+16124545031
sales@zen4orce.com
www.zen4orce.com
REFERENCES
THANK YOU !!
• https://www.salesforce.com/uk/blog/2016/09/5-top-features-for-sales-cloud-winter-17-release.html
• https://releasenotes.docs.salesforce.com/en-us/search?query=Debugging&version=winter17
• https://developer.salesforce.com/releases/release/Spring+%2716
• http://www.salesforce.com/customer-resources/releases/summer16/#community
• http://www.slideshare.net/Salesforce/lightning-summer-16-release-preview
• http://blog.zen4orce.com/our-favourites-from-summer-16-salesforce-release/#more-190
• http://www.slideshare.net/JessicaKremer/spring16-release-preview