Mary S. Butler
5 SlideShares 61 Followers 69 Followings
Personal Information
Organization / Workplace
Greater New York City Area, New York United States
Occupation
Content Lead at Razorfish
Website
www.marysbutler.com
About
Digital strategist, editorial product manager, and content lead with more than a decade of digital publishing experience. Excel at building and motivating teams in creative, deadline-driven environments. Currently the Content Lead for one of the agency’s top three accounts. Responsible for strategic vision and day-to-day management of complex digital content programs; ensure that team's project deliverables are clear, comprehensive, and on time. On the agency side, have played a key role in a number of large desktop and mobile site development and redesign projects, including sites for American Red Cross, Credit Suisse, EMC, Ford Motor Company, Mercedes-AMG, Mercedes-Benz, State Farm
Contact Details
Tags
razorfish digital automotive eric miltsch jd power mary s butler ux web development content strategy user experience content inventory content matrix content audit todd sacerdoti facebook julia knittel doug simpson scott ehlers 2012 automotive marketing roundtable omnichannel marketing connected consumers automotive marketing brightroll drivingsales.com smart usa kbb audi city bill pearson auction direct usa facebook places geotoko finish line ford foursquare doug frisbie 2010 automotive internet roundtable social media marketing location-based services gowalla yelp check-ins check-in services car zar luther lowe automotive internet roundtable dealers social networking sxsw digital automotive multimodal
See more

Presentations

(5)
See all

My Car is Talking But What's it Saying?

14 years ago • 2498 Views

Social Networking: Should it be more about Relationship Building than Selling Cars?

14 years ago • 10967 Views

Location, location, location: The next big thing in social media marketing

13 years ago • 629 Views

Are You Keeping up with Connected Consumers?

10 years ago • 883 Views

Fundamentals of Content Auditing

7 years ago • 888 Views

Likes

(54)
See all

UX STRAT USA 2021: Calvin Robertson, Best Buy

UX STRAT • 2 years ago

Managing the Content Process

Sara Wachter-Boettcher • 8 years ago

How eBay makes product content work globally

Catharina Pawella • 6 years ago

Optimizing eBay - Improving customer experience at the world’s online marketplace - eMetrics 2008 Keynote

Deepak Nadig • 10 years ago

“If they would just listen to us...”: Turning Internal Client Relationships into Collaborations

Michael Powers • 5 years ago

Pillar Content Strategy

Knoxville HUG • 6 years ago

Testing Taxonomies: Beyond Card Sorting

Alberta Soranzo • 8 years ago

Acquia Platform Updates and Capabilities

Acquia • 4 years ago

Olympia technology for marketing pdf

Tom Goodwin • 4 years ago

Acquia Platform Update: New Features and Capabilities

Acquia • 4 years ago

Introducing the Content Canvas

Elle Geraghty • 7 years ago

Innovation Workshops: Maps and monsters

Mona Patel • 6 years ago

Words and the design process - InVision design talks webinar

Biz Sanford • 5 years ago

Art and copy: bridging the gap between UX, design and content | InVision Design Talks

Lauren Pope • 5 years ago

Content Design for the Conversational UI - STC Summit 2018

Melanie Seibert • 5 years ago

Creating a Website Sitemap

Jeannie Melinz • 14 years ago

Metadata Primer

Selvakumar T S • 14 years ago

DITA Quick Start

Selvakumar T S • 14 years ago

Building Buy-In: Internally Positioning UX for Executive Impact

John Whalen • 7 years ago

Money Talks by Emily Shields

Emily Shields • 7 years ago

Establishing a Brand-driven Message Architecture WebVisions NYC

Margot Bloomstein • 7 years ago

Content Modelling for Personalisation Mar2016

cleveg • 7 years ago

Content Auditing: Unearthing the Substance of Your Brand

Rachel Lovinger • 9 years ago

Content strategy roadmap - ASAE Tech2015

Hilary Marsh, Content Company, Inc. • 7 years ago

Culture

Reed Hastings • 14 years ago

Content Modelling for Personalisation

cleveg • 8 years ago

Content Strategy for Everything

Kristina Halvorson • 8 years ago

Metadata is a Love Note to the Future

Rachel Lovinger • 8 years ago

Introduction to Information Architecture & Design - 12/06/14

Robert Stribley • 8 years ago

Defining Content Architecture

cleveg • 11 years ago
Personal Information
Organization / Workplace
Greater New York City Area, New York United States
Occupation
Content Lead at Razorfish
Website
www.marysbutler.com
About
Digital strategist, editorial product manager, and content lead with more than a decade of digital publishing experience. Excel at building and motivating teams in creative, deadline-driven environments. Currently the Content Lead for one of the agency’s top three accounts. Responsible for strategic vision and day-to-day management of complex digital content programs; ensure that team's project deliverables are clear, comprehensive, and on time. On the agency side, have played a key role in a number of large desktop and mobile site development and redesign projects, including sites for American Red Cross, Credit Suisse, EMC, Ford Motor Company, Mercedes-AMG, Mercedes-Benz, State Farm
Tags
razorfish digital automotive eric miltsch jd power mary s butler ux web development content strategy user experience content inventory content matrix content audit todd sacerdoti facebook julia knittel doug simpson scott ehlers 2012 automotive marketing roundtable omnichannel marketing connected consumers automotive marketing brightroll drivingsales.com smart usa kbb audi city bill pearson auction direct usa facebook places geotoko finish line ford foursquare doug frisbie 2010 automotive internet roundtable social media marketing location-based services gowalla yelp check-ins check-in services car zar luther lowe automotive internet roundtable dealers social networking sxsw digital automotive multimodal
See more