Tom Brinck discusses evolving UX processes to be more adaptive, streamlined, optimized, innovative, collaborative, and concrete. He advocates experimenting with process changes and adopting those that work while abandoning those that don't. Brinck also presents a UX capabilities model that outlines increasing levels of capability from reactive to transformative.
Many analyses of developing compelling user experiences (UX) involve a theoretical understanding of key UX principles. However in this webinar, Belatrix´s UX experts Barbara Lipinski and Bruno Vilches, will provide a practical step-by-step guide through the UX process which we use at Belatrix. We will provide a case study of how we applied this process to a product.
What you will takeaway from this webinar:
* The principles and fundamentals underlying UX
* How to practically apply these principles to create a UX process
* Case study and our key learnings from applying the UX process
UX Process — From Idea To ImplementationDan Malarkey
My UX Process slides from my talk at Code On The Beach. This is a vague overlook into the user experience process of design when building digital products
Tackle the Problem with Design Thinking - GDSC UADgallangsadewa
Design thinking is most useful to tackle problems that are ill-defined or unknown. In user experience (UX) design, it’s crucial to develop and refine skills to understand and address rapid changes in users’ environments and behaviors. In this session, we will discuss about design thinking in digital product development or UI/UX.
THE UX INTERVIEW – 3 Quick Questions. 3 Short Answers.Marc-Oliver Gern
UX INTERVIEWS is a series of short interview sessions – with senior UX practitioners and Service Design Thinkers. Please let me know if you are free to provide your input, too. I will send you a quick survey with new questions.
Easy UX Process Steps Must follow by every UX Designer Think 360 Studio
User experience (UX) and user interface (UI) designers are essential for any startup business. The ordinary generalization for ux designer is that they are regular graphic or visual designers. UX designers wear numerous caps in a startup. This includes showcasing, arranging, planning, imparting and testing. Every UX designer should follow these simple process.
Topic: UI/UX DESIGN IN AGILE PROCESS
Why do we integrate design into our Agile process?
As we all know, the Agile Manifesto is well-received and successfully adopted as it is today thanks to the 12 underpinning principles. While “good design” is one main reason that “enhances agility”, “Agile processes promote sustainable development”.
At Axon Active, it’s important for us to do everything Agile and work with one another collaboratively in Collaboration Model. It gets people on the same page, makes everyone engage more with the product, encourages them to share more creative ideas, and gives them the flexibility they need to improve themselves.
Indeed, Designers and Developers can collaborate more closely and effectively, and subsequently integrating design into Agile process will yield numerous benefits.
For that reason, Scrum Breakfast Da Nang this October will be the very chance for you to learn:
• How to successfully integrate design into Agile process in practice
• How different Collaboration Model is from traditional model
• The benefits of Collaboration Model when done correctly
Many analyses of developing compelling user experiences (UX) involve a theoretical understanding of key UX principles. However in this webinar, Belatrix´s UX experts Barbara Lipinski and Bruno Vilches, will provide a practical step-by-step guide through the UX process which we use at Belatrix. We will provide a case study of how we applied this process to a product.
What you will takeaway from this webinar:
* The principles and fundamentals underlying UX
* How to practically apply these principles to create a UX process
* Case study and our key learnings from applying the UX process
UX Process — From Idea To ImplementationDan Malarkey
My UX Process slides from my talk at Code On The Beach. This is a vague overlook into the user experience process of design when building digital products
Tackle the Problem with Design Thinking - GDSC UADgallangsadewa
Design thinking is most useful to tackle problems that are ill-defined or unknown. In user experience (UX) design, it’s crucial to develop and refine skills to understand and address rapid changes in users’ environments and behaviors. In this session, we will discuss about design thinking in digital product development or UI/UX.
THE UX INTERVIEW – 3 Quick Questions. 3 Short Answers.Marc-Oliver Gern
UX INTERVIEWS is a series of short interview sessions – with senior UX practitioners and Service Design Thinkers. Please let me know if you are free to provide your input, too. I will send you a quick survey with new questions.
Easy UX Process Steps Must follow by every UX Designer Think 360 Studio
User experience (UX) and user interface (UI) designers are essential for any startup business. The ordinary generalization for ux designer is that they are regular graphic or visual designers. UX designers wear numerous caps in a startup. This includes showcasing, arranging, planning, imparting and testing. Every UX designer should follow these simple process.
Topic: UI/UX DESIGN IN AGILE PROCESS
Why do we integrate design into our Agile process?
As we all know, the Agile Manifesto is well-received and successfully adopted as it is today thanks to the 12 underpinning principles. While “good design” is one main reason that “enhances agility”, “Agile processes promote sustainable development”.
At Axon Active, it’s important for us to do everything Agile and work with one another collaboratively in Collaboration Model. It gets people on the same page, makes everyone engage more with the product, encourages them to share more creative ideas, and gives them the flexibility they need to improve themselves.
Indeed, Designers and Developers can collaborate more closely and effectively, and subsequently integrating design into Agile process will yield numerous benefits.
For that reason, Scrum Breakfast Da Nang this October will be the very chance for you to learn:
• How to successfully integrate design into Agile process in practice
• How different Collaboration Model is from traditional model
• The benefits of Collaboration Model when done correctly
What does the UX process look like... really?Bryandan6
If you've ever wondered, what is the UX process is and what are the deliverables for User Experience design. In other words, what does UX really looks like, this deck will provide a very defined process and has actual work product to give examples.
How to be a better UX Designer/ UX ConsultantAboli Maydeo
This is the presentation for my talk about "How to be a UX Designer or UX Consultant". The audience was a group of people from students to professionals, experienced as well as freshers.
Democratising UX: how to spread user research education and insights throughout your organisation
With demand for UX insights within organisations outstripping the capacity of UX teams to deliver research, there is a growing need for greater UX knowledge and capability across different functions within businesses. But how do you spread user research beyond the walls of your UX research team? What is the value of everyone having access to UX insights—or having the ability to run research themselves?
On 26th March, we gathered a range of speakers to share their successes, challenges and expert advice around democratising UX. Learn from a variety of different perspectives on the topic, and have the opportunity to share your own experiences with the community.
In this presentation, Flixbus' Katja Borchert and Pietro Romeo talks about democratising research not by guessing, but testing and empowering others.
Building a UX Process at Salesforce that Promotes Focus and Creativityuxpin
You'll learn:
- How Salesforce designed a large-scale UX process across teams
- Why certain design activities were chosen over others
- How to preserve design quality at scale
Introduction to UX provides an overview of user experience design including what it encompasses and how the process works, the goal and principles of UX design, how to measure and improve UX, and the role of a UX agency. Presented by Ari Weissman, lead experience architect at EffectiveUI.
How To Break Into UX: What Is a UX Design Hiring Manager Thinking & Looking For?uxhow
As a growing field, true UX and Product Design talent is at a premium. How does someone get a start and break in as a User Experience Designer? What are the concerns of a UX Design Hiring Manager and what are they thinking? What are the Hiring Managers and companies looking for?
http://uxhow.com/break-ux-design-ux-design-hiring-manager-thinking-looking/
A virtual guest lecture for a Digital Content Management class at the University of Hawaii at Manoa, introducing the students to UX in general, talking about my career/experience/projects, and suggesting tie-ins with library science and content.
Lean UX relies on a simple premise – think -> make -> evaluate.
It is a business strategy that thrives on feedback from the audience instead of the head honcho at a top tech firm. It represents democratization of design, ensuring faster (and more meaningful) design changes to products where deliverables aren’t important but the overall user experience is. Simply put, its focus on users having say over how the product/app/service performs is an interesting process to say the least.
NoVA UX Meetup: Product Testing and Data-informed DesignJim Lane
These are the slides for the January 2013 NoVA UX Meetup in Vienna, VA. VP of UX Jim Lane shared tips, tools, and research strategies that the AddThis has used to develop publisher products used on over 14 million websites.
Turning search upside down with powerful open source search softwareCharlie Hull
Turning Search Upside Down - how Flax works with media monitoring companies to build powerful and scalable 'inverted search' systems, applying hundreds of thousands of stored queries to millions of documents in real time. Features Apache Lucene/Solr as a replacement for Autonomy IDOL and our Luwak library as a replacement for Autonomy Verity.
What does the UX process look like... really?Bryandan6
If you've ever wondered, what is the UX process is and what are the deliverables for User Experience design. In other words, what does UX really looks like, this deck will provide a very defined process and has actual work product to give examples.
How to be a better UX Designer/ UX ConsultantAboli Maydeo
This is the presentation for my talk about "How to be a UX Designer or UX Consultant". The audience was a group of people from students to professionals, experienced as well as freshers.
Democratising UX: how to spread user research education and insights throughout your organisation
With demand for UX insights within organisations outstripping the capacity of UX teams to deliver research, there is a growing need for greater UX knowledge and capability across different functions within businesses. But how do you spread user research beyond the walls of your UX research team? What is the value of everyone having access to UX insights—or having the ability to run research themselves?
On 26th March, we gathered a range of speakers to share their successes, challenges and expert advice around democratising UX. Learn from a variety of different perspectives on the topic, and have the opportunity to share your own experiences with the community.
In this presentation, Flixbus' Katja Borchert and Pietro Romeo talks about democratising research not by guessing, but testing and empowering others.
Building a UX Process at Salesforce that Promotes Focus and Creativityuxpin
You'll learn:
- How Salesforce designed a large-scale UX process across teams
- Why certain design activities were chosen over others
- How to preserve design quality at scale
Introduction to UX provides an overview of user experience design including what it encompasses and how the process works, the goal and principles of UX design, how to measure and improve UX, and the role of a UX agency. Presented by Ari Weissman, lead experience architect at EffectiveUI.
How To Break Into UX: What Is a UX Design Hiring Manager Thinking & Looking For?uxhow
As a growing field, true UX and Product Design talent is at a premium. How does someone get a start and break in as a User Experience Designer? What are the concerns of a UX Design Hiring Manager and what are they thinking? What are the Hiring Managers and companies looking for?
http://uxhow.com/break-ux-design-ux-design-hiring-manager-thinking-looking/
A virtual guest lecture for a Digital Content Management class at the University of Hawaii at Manoa, introducing the students to UX in general, talking about my career/experience/projects, and suggesting tie-ins with library science and content.
Lean UX relies on a simple premise – think -> make -> evaluate.
It is a business strategy that thrives on feedback from the audience instead of the head honcho at a top tech firm. It represents democratization of design, ensuring faster (and more meaningful) design changes to products where deliverables aren’t important but the overall user experience is. Simply put, its focus on users having say over how the product/app/service performs is an interesting process to say the least.
NoVA UX Meetup: Product Testing and Data-informed DesignJim Lane
These are the slides for the January 2013 NoVA UX Meetup in Vienna, VA. VP of UX Jim Lane shared tips, tools, and research strategies that the AddThis has used to develop publisher products used on over 14 million websites.
Turning search upside down with powerful open source search softwareCharlie Hull
Turning Search Upside Down - how Flax works with media monitoring companies to build powerful and scalable 'inverted search' systems, applying hundreds of thousands of stored queries to millions of documents in real time. Features Apache Lucene/Solr as a replacement for Autonomy IDOL and our Luwak library as a replacement for Autonomy Verity.
Outsourcing is purely about two things: saving time and saving money. All other considerations and questions still boil down to these two things on a fundamental level. In this infographic you'll find four specific reasons why you may want to outsource.
Interactions with clients, Breaking Borders, June 2014Mariana Morris
WORKING WITH CLIENTS: UNDERSTAND THEM AND THEY’LL UNDERSTAND YOU
To get your client to trust your expertise and design decisions can sometimes be tricky. The trust starts with your first interactions with them and it’s important throughout the relationship. Their buy-in on your designs depends on this trust as well as their backgrounds, situations that they are facing and personalities.
Mariana will share her experience and techniques working with clients, from empathy to communication.
http://breakingborde.rs/past-events/the-creative-i/
How to de-risk your outsourcing projectAmit Ashwini
While there are many myths as to the reasons why outsourcing projects fail, you'll be sure to have a successful engagement if you follow these six guidelines.
July 2014 session 3 - Sketching and user-centered designLeanna Gingras
Session 3 of my June/July UX1 class at SVC. What is "good design"? What are some UX design guidelines? What role does sketching play in user-centered design? How do we diverge and create ideas, and then refine those ideas?
UX is team work - Design Exchange Nottigham, Jun 2016Mariana Morris
To get the whole project team involved in the UX process is essential to achieve a high quality product: developers meeting users and attending usability testing, designers and developers sketching together, clients actively participating in the design process. This talk provides practical UX techniques and tools to integrate UX in an Agile environment and get everyone in the project team contributing to the user experience.
In my 5min talk at Milton Keynes Geek Nights I show a bit of my research on TalkingDesign.io in a format of practical tips.
Visit: talkingdesign.io
Illustrations: @SophieKlevenow
UX is team work! (Bulgaria Web Summit 2015)Mariana Morris
UX is team work!
To get the whole project team involved in the UX process is essential to achieve a great quality product. No matter if it’s an Agile or a Waterfall process, UX and development must be working collaboratively: developers meeting users and attending usability testing, designers and developers sketching together, clients actively participating in the design process. This talk provides practical UX tools and techniques to integrate UX and development and get the whole team involved: users, developers, managers and clients.
Slides from session 1 of my User Experience class at School of Visual Concepts: Introduction to UX core principles and process, and introduction to interviewing. Learn more at http://svc-ux1.leannagingras.com/
UX is Team Work - Agile in the City: Bristol, 2016Mariana Morris
Getting the whole project team involved in the UX process is essential to achieve a high quality product: developers meeting users and attending usability testing, designers and developers sketching together, clients actively participating in the design process.
This session provides practical UX techniques and tools to integrate UX in an agile environment and get everyone in the project team contributing to the user experience.
Designing a Sustainable Enterprise UX Processuxpin
You'll learn:
- How to select the right UX activities and plan resources appropriately.
- How to evolve your process as you grow.
- How to conduct proper discovery, transition from waterfall to Agile UX, and more.
An overview of how UX Research is conducted in entrepreneurial Lean UX organizations. Principles and practices of Lean/Agile UX teams in high-tech, mostly Silicon Valley, settings.
Presented by Susan Wilhite to startupUCLA, an accelerator for UCLA students, on June 7, 2012 on the campus. Watch the startupUCLA web site for a video of the live presentation.
Treat your career like a design project. A brief overview of a coaching framework and career design workshop that enables managers and employees alike.
Design Studio: The User Experience Practitioner’s Secret WeaponBrilliant Experience
We all want the best , but often other priorities get in the way: “Bob from Marketing wants it to…”, “The developers don’t like that approach...”, “That feature is a ‘nice to have’”.
This slide deck will walk you through a design studio and how it can be a great tool to align product owners, developers and UX teams on an approach that balances user and business needs.
Design studio: A team alignment secret weapon - Modev MVP ConferenceJohn Whalen
Design studio: A team alignment secret weapon - Modev MVP Conference
We all want the best user experience, but often other priorities get in the way: “Bob from Marketing wants it to…”, “The developers don’t like that approach...”, “That feature is a ‘nice to have’”.
What if you had a tool that can help folks sharpen their UX skills, get them prioritizing the users and their goals, and align everyone on a common vision that revolves around a great user experience?
This hands-on tutorial will walk you through a design studio and how it can be a great tool to align product owners, developers and UX teams on an approach that balances user and business needs. We’ll also show you how to conduct a “mini design studio” before an agile sprint.
You’ll gain hands-on experience with different aspects of running a design studio through individual and group exercises throughout the tutorial.
John Whalen (CEO at Brilliant Experience):
John Whalen has a PhD in Cognitive Science with over 15 years of User-Centered Design experience. He currently leads Brilliant Experience – a consultancy that supports intra- and entrepreneurs to ensure the success of mission-critical innovation projects by using our unique blend of user-centered design, psychology, design thinking and lean startup techniques.
John’s specialty is to provide businesses with competitive advantages using a mix of user research insights and expert knowledge of human vision, attention and memory. He has experience (and great stories to tell from) working with Fortune 500 clients in the ecommerce, financial, healthcare and government verticals. John’s currently focusing on helping large enterprises integrate brain science into agile, design thinking, and UCD projects.
Our UX Designer Nádia Ferreira attended this year's EuroIA conference in Brussels. This debrief offers a glimpse on the topics that were discussed and sums up our most important learnings.
Designing for Customer needs: A UX PerspectiveRichard O'Brien
A brief 20 min talk I gave to the Head Start meetup (@HeadStartAus), introducing some Lean techniques to help them consider the customer throughout the product & biz development process.
The experience your customers have with your products is a critical component of success. Valuable products can solve real human needs, fulfill desires, and improve the quality the of life. This goes beyond just building more features, or making things look pretty. It involves understanding and empathizing with your customers, and involving them in the design process.
How do we do this? And how do we do this in a way that fits into the operational rhythms of Agile development? These perspectives are shared by a long-time UX designer who has recently moved into Agile.
User Centered Execution for Mobile UX DesignersSteven Hoober
The biggest barrier to good experiences (as well as the largest problem for most UX designers) is in getting well-intended, well-designed systems executed as the business owners and design teams intend. I present the problem, and a series of philosophical changes and specific tactics to alleviate this, and to work with implementation teams to get design executed correctly.
Slideshow I will present 29 Feb 2012 at 10 am PT as an O'Reilly webcast:
http://oreillynet.com/pub/e/2103
Claire Brawdy recently delivered a presentation titled "Design Thinking for KM Strategy & Roadmapping," at the KMI Showcase held in Tysons Corner, Virginia. The presentation delved into how KM practitioners can and should be leveraging Design Thinking to develop a human-centered approach to knowledge management. Brawdy discussed the Design Thinking methodology, and shared real-world examples of how to leverage this approach to understand end users, define and prioritize KM solutions, and translate that into a KM roadmap to mature knowledge management within any organization.
Many of us learned design thinking in a contained environment, likely by attending a workshop or a sponsored session by a design organization like IBM Design or AIGA. As a matter of learning, that's great. But it can lead you to believe that design thinking only happens in a workshop. However, I'd like to propose a different approach, one that I call "grassroots design thinking", the basis of which suggests that the workshop is not the most atomic element of design thinking effectiveness. When you do design thinking at a more granular, grassroots level you, in fact, have a powerful tool to win over naysayers and critics.
The presentation explains what is design thinking, what ways an entrepreneur could use design thinking to solve problems or validate their ideas. The presentation also includes a brief overview of attributes of design thinking, methods and the six stages of design thinking process.
How to Work with Teams as a Product Manager by fmr NY Magazine PMProduct School
One of the most important parts of product management is how you work with other people - whether it is communicating with stakeholders or managing a cross-functional team.
In this talk Morgan Cohn talked about experiences driving the product cycle in various work environments and the challenges that you can encounter during the process - from disagreements to scope creep to burn out. He explored how her role and approach as a Product Manager has changed in this respect and hopefully empower others with tools to successfully drive cross-functional teams and build great products.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
7 Alternatives to Bullet Points in PowerPointAlvis Oh
So you tried all the ways to beautify your bullet points on your pitch deck but it just got way uglier. These points are supposed to be memorable and leave a lasting impression on your audience. With these tips, you'll no longer have to spend so much time thinking how you should present your pointers.
2. About me
Diamond Bullet
President/co-founder
Web design &
development 100s
of clients
U. of Michigan /
Academy of Art
Adjunct Instructor, UI/UX
A9/Amazon
Creative director
Advertising &
search UI
Samsung
Sr. Dir. UX Innovations
Consumer
electronics product
incubation
3. “No process” is a bad process
What makes a good process?
◍ Fits users and company
◍ On-time, on-budget
◍ Helps you plan with the resources you have
◍ Fits the long-term plan:
product evolution, career development
◍ Not too much overhead
◍ Minimize risks, minimize restarts and redos
◍ Validated: success metrics
◍ Gets great results, consistently
8. Try & Learn
Experiment: Try out process changes.
If they work, adopt them.
If they don’t, bail out.
9. Process themes
◍ Adaptive design
◍ Streamlined
◍ Optimized
◍ Innovative
◍ Collaborative
◍ Parallel design
◍ Concrete
◍ Evolving:
The UX capabilities model
10. Adaptive design
◍ Starting a project with a thoughtful plan:
▒
Helps make estimates
▒
Foreshadows the design activities
▒
Begins the process of diagnosing what needs to be solved
▒
Establishes the methods you have available for solving
the problems
◍ At every checkpoint evaluate unfinished design, and open
issues. From your toolkit of methods, choose the best tool in
the moment.
Project plans are rigid &
often unrelated to our activities
11. Adaptive design
◍ The plan serves as a reference point, not as a
straightjacket.
◍ Real projects are dynamic. Surprises happen (small
& large): we discover user needs, development
complexities, and feasibility limitations. We need to
act constructively and efficiently on new
information.
bricolage (in art or literature)
construction or creation from a
diverse range of available things
12. Streamlined
◍ Deliverables are about action (not about archives)
▒
User-centered
▒
Each deliverable has a clear takeaway,
not an abstract future possible use.
▒
Summarize, prioritize
◍ Tools and time-savers: templates, checklists, heuristics
▒
Take planning down close to zero
▒
Communicate correctly
▒
Cognitive artifacts: think & remember on paper
▒
Avoid errors
No wasted energy !
13. Optimized (for best results)
Goal
Explore the design space.
Find the best design
solution.
Inverted
pyramid
process.
Iterations +
Variations
Project in a day
Start a project in a
workshop, walking
through every step in
miniature.
◍ Root concept
◍ Target audience
◍ User interviews
◍ Personas
◍ Scenarios
◍ Task inventory
◍ Thumbnails
◍ Screen flows/IA
◍ Wireframes
◍ Storyboards
◍ Design options
◍ Layouts
◍ Functional prototype of key
interactions
◍ User test
Spiral model
14. Hill climbing Our designs sample points in the design space,
and we refine to improve to similar designs.
Design is an applied science.
Designs are embodied theories of human behavior. We test
to refine those theories.
15. Innovative ⚗
◍ Innovation = Solving problems
◍ Informed
▒
Do the research: user research, trends, competitors
▒
Embrace knowledge. Do not fear bias.
◍ Thinking
▒
Make time for high-level analysis
◍ Aspirational
▒
Set a high bar, do better than expected.
◍ The adjacent possible
▒
Rapidly iterate in small steps to get to large steps
▒
Know when and how much to diverge
16. Innovative ⚗
◍ Brainstorming tips: Questioning the received wisdom
• Brainstorm independently
• Don't vote, at least not classically
• Divergence: yes, for people without ideas.
Convergence: for those with a lot.
• Relevant: ideas fit the problem spec.
• Ideas are for improving, not shooting down, but…
• If an idea has no merit, put it at the bottom of the pile.
• Drop pet ideas. After working through an idea, you have
something specific and reasonably feasible or you have nothing.
(Want to keep it? Write it down. Revisit it on your own.)
Great resources
◍ Gamestorming
◍ Innovation Games
17. Collaborative
◍ Design is multi-perspective.
▒
Solve all the constraints. Involve all
roles and disciplines.
▒
It’s not easy: weak skills, alternate goals,
alternate philosophies.
▒
Collaborate early.
◍ Pairwise problem-solving.
Group-wide context sharing.
18. Parallel design
◍ Challenges
▒
User scheduling
▒
… and waiting for analysis
▒
… and waiting for inspiration
◍ Use ‘em when you got ‘em & keep movin’
◍ Evaluate using the latest, and minimize turnaround time
Bottlenecks & idle cycles ☹
▨▨ ▨ ▨ ▨ ▨ ▨ ▨
▽ ▽ ▽
Design iterations
User availability
19. Parallel design
IA / Flow Visual design Content Interaction Backend
Automate your prototyping
Low to high fidelity
User research - Industry research - Concept development
➤➤➤
20. Le Corbusier
“I prefer drawing to talking.
Drawing is faster, and leaves less
room for lies.”
Maurice Merleau-Ponty
Sense and Non-Sense
“Conception cannot precede
execution.”
21. ◍ Solve the concept first
◍ Focus on user needs
◍ Big picture priorities are the
experience
◍ Details will overcommit to a
false direction
◍ Your prototype is your
thought. Without it, you
don’t think.
◍ Avoid abstract, ungrounded
discussions.
◍ Reduce risk to completion.
Concrete
Bottom upTop down ◈vs
Do both: test grounded prototypes against high
level goals, question failures of the prototype.
22. Build. Understand. Think. Solve. Improve.
Build some more.
Build. If you're talking and not building,
Stop Talking.
Kill cynicism:
When someone says something can’t be done…Build it.
If they say it’s been done before, build it as a baseline, and
discover in the process that there was a lot to learn.
Cultivate the mental discipline of avoiding tunnel
vision, and steadily produce concrete alternatives.
23. Evolving
UX Capabilities Model
Plan your process evolution through a roadmap of
increasing capabilities.
6. Transformative
Don’t just deliver a product. Change the world meaningfully.
5. Insightful
Design with depth, insight, and the right voice.
4. Proactive
Design strategically and creatively.
3. Streamlined
Design with an effective process.
2. Skillful
Design well, responsibly, with skill.
1. Reactive
Design for the required features.
0. Accidental
Design happens because things were made.
24. Evolving
UX Capabilities Model
0. Accidental
1. Reactive
▒
Document carefully
▒
Track status and requests
▒
Prepare proper design docs/specs
▒
Meet deadlines
▒
On budget with appropriate manpower
▒
Collaboration/customer service to other teams
▒
Collect feedback from stakeholders
Let’s design if we can
squeeze it in.
25. Evolving
UX Capabilities Model
2. Skillful
▒
Heuristic eval
▒
Design reviews
▒
Establish procedures
▒
Design-quality checklists
▒
Accessibility.
▒
Browser compatibility
▒
Platform optimization: PC, phone, tablet
▒
Localization
▒
Performance optimized
▒
SEO
▒
Responsive design
▒
Quality control: style guides, process checklists
I’ve learned how to do it, and
I want to do it right.
26. Evolving
UX Capabilities Model
3. Streamlined process
▒
User testing
▒
Stakeholder input
▒
Iterations & Variations
▒
Fail early - prototype early
▒
Parallel work / no bottlenecks
▒
User driven needs/formative research
▒
Secondary research
▒
Monitor reviews/social networks/buzz
▒
Quantified goals and measurement
▒
Continuous A/B testing
▒
Multiple sources of user and stakeholder feedback
▒
Resolve large questions early, minimize late disruptions and risks
▒
Thoughtful and testable rationale
▒
Rapid prototyping
▒
Stakeholder integration
I’ve delivered on-time, on-
budget, repeatably, and well.
27. Evolving
UX Capabilities Model
4. Proactive
▒
Set the business agenda
▒
Strategy formulation
▒
Roadmap
▒
Risk tracking and risk strategy
▒
Scope management
▒
Leverage technologies & feasibility
▒
Leverage emerging platforms
▒
Leverage emerging business models
▒
Competitive analysis
▒
Connect to externalities: e.g.service design
I’ve done the research.
I’ve got a plan.
28. Evolving
UX Capabilities Model
5. Insightful
▒
Fit
▒
Top layout, flow, language, typography, IA, content, usability
▒
Task perfection: Call to action/completion, addictiveness
▒
Immersive pow: relevant 2d, 3d, motion, video, audio, etc.
▒
OOBE
▒
Voice/perspective (of the product)
▒
Emotion/humor/playfulness
▒
Differentiated brand & style
6. Transformative
▒
New products, product categories, major new markets
▒
Design with an agenda. Be inspired/driven by that agenda.
The designer’s voice.
▒
Empower people. Improve the human experience.
Make the world a better place.
I’ve thought about this a lot.
I’m ready to propose a new point of view.
Let’s do the impossible.
I have the passion, the vision, the
ability, and batteries fully charged.
29. The Action Plan
◍ Get started by developing a roadmap of deltas to
greater capability levels
◍ What changes can we make to our current processes?
▒
Design space exploration
▒
Continuous testing
▒
Concrete solutions from the outset
▒
Parallel design activities
▒
Adaptive optimization / bricolage
30. Your UX Process
Tom Brinck
simplytom@me.com
linkedin.com/pub/tom-brinck
Total Experience Design 2014
Nov. 17, 2014 3:30-4:30
Evolving