Dennis Huffman is a sales and sales management professional with over 30 years of experience in pricing, sales, marketing, and business development roles. He has a proven track record of increasing sales and market share through relationship building, strategic planning, and motivating teams. His background includes experience in various industries such as manufacturing, distribution, and renewable energy. Huffman holds a Bachelor's degree in Business Administration and Psychology and is proficient in CRM systems, social media, and other business technologies.

1. 1 DENNIS HUFFMAN
10916 River Oaks Drive ● Fort Wayne, Indiana 46845
Home 260-373-1867 ● Cell 260-450-2379
applications@dennishuffman.com
SALES / SALES MANAGEMENT
Pro-active, focused, and confident sales professional with the proven ability to increase sales and expand market share by
motivating staff, building consensus, developing corrective solutions, and establishing positive relationships with internal
and external partners. Known for exhibiting an entrepreneurial attitude, exceptional work ethic and drive to succeed. An
advisor and collaborative partner with the management team, entrusted to work cross-functionally with sales, marketing and
operations to achieve strategic business outcomes. Thrive in a fast paced environment requiring solid organizational and
time management skills.
Market Analysis ● Needs Assessment ● Business Development ● Account / Territory Management
Sales Forecasting ● Sales Cycle Management ● Negotiations ● Presentations ● Customer Service
Strategic Planning ● Process Improvement ● Change Management ● Project Management
Leadership / Motivation ● Training / Development ● Employee / Labor Relations
Procurement / Purchasing ● Inventory Management ● Vendor Relations
Internet Marketing ● Branding ● Social Media
PROFESSIONAL EXPERIENCE
MOMENTUM PRODUCTS, LLC, Fort Wayne, Indiana ● 2010
Consultant
Networked with individuals and companies on behalf of renewable energy company during its start-up phase. Provided
working, non-disclosure and partnership agreements. Sourced talent, business development and created strategic
partnerships. Collected component costs for bid and presentation purposes.
Achievement:
• Developed proficiency in Customer Resource Management (CRM) products, including ACT and SalesForce.com.
SUPERIOR ESSEX / MAGNET WIRE DIVISION, Fort Wayne, Indiana ● 10/07 - 11/09
Global Leader in the Design, Manufacture and Supply of Wire and Cable Products
Pricing and Contract Manager
Interfaced with Engineering to meet customer provided specifications or determine alternative solutions based on
manufacturing capabilities. Created pricing based on the combination of estimated manufacturing and shipping costs,
payment terms, minimum order quantities, and a sophisticated copper trading futures escalation and de-escalation
calculation. Developed quotations; negotiated proposal changes; and prepared addendums.
Achievements:
• Key player in developing costing system able to determine additional costs associated with moving orders to different
plant location.
• Created an interactive database to generate pricing for specialty items, allowing quotes to be based on over 20 filters;
providing access to all pricing managers; and increasing pricing.
• Created an automated pricing calculator offering low, average and high pricing recommendations for rush orders of
specialty products, decreasing quote time from three days to one hour.
• Developed spreadsheet containing all items ever purchased or quoted to a customer, payment terms, payment
deductions, shipping costs, and volume incentives to allow a clear view of the overall profitability of a customer, and
providing the ability to create change scenarios to determine the impact of changing individual items.
• Handled a book of business of approximately $100,000,000.00

2. DENNIS HUFFMAN
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applications@dennishuffman.com
TRANSWHEEL CORPORATION, Huntington, Indiana ● 6/03 - 4/07
Nation’s #1 Source for Replacement Wheels
National Sales & Distribution Manager
Hired to reverse a significant decline in sales at Chicago and Detroit facilities. Directed all sales activities including
forecasting, pricing, budget management, and profit and loss. Recruited, hired, trained and managed warehouse,
customer service, and sales staff for four separate locations. Company was purchased by LKQ in 2007.
Achievements:
• Contributed approximately 50% of total sales of $22,000,000 at an average ticket price of $100.00.
• Rebuilt Chicago market by replacing non-performers, recruiting, hiring, and training new customer service staff,
customer service manager and outside sales team.
• Converted Detroit facility to company’s computer system; catalogued wheels; determined scrap; and adjusted
inventory. Redesigned warehouse.
SUPERIOR ESSEX BUILDING WIRE GROUP, Fort Wayne, Indiana ● 3/89 - 5/03
#1 Building Wire Seller to Retail Industry
National Director of Pricing and Administration
Initially hired as an outside sales person for the Retail Division, advanced to Sales and Marketing Manager, Corporate
Business Analyst Business Mergers, Director Retail Consumer Sales & Marketing, SAP Project Manager, Director of
Building Wire Ohio, and National Sales Director Pricing and Administration. Directed sales, pricing, administration, and
distribution staff (16 agencies) in a $600 million U.S. market. Led implementation of a new Internet-based sales and
distribution model. Business was purchased by Southwire.com in 2003.
Achievements:
• Based on performance and willingness to address new challenges, experience expanded well beyond sales and
marketing to encompass distribution, credit, and IT.
• Directed manufacturer agents in Southeast region, realizing $125 million in annual sales.
• Shortly after third largest agent in the USA went to our largest competitor, filled the position to retain sales of
$14,000,000.
• Led pricing program with a volume of $600,000,000. The new initiative made pricing based on inventory,
manufacturing, location and margins.
• Created new packaging design that played a significant role in increasing sales from $76 million to over $100 million.
• As the Retail Sales and Marketing Manager, expanded Ace and Do-It Best member sales by creating an order form
based on the customer’s part number and cross referenced to our part number, decreasing lead time from seven to ten
days to four to five days, and increasing sales by 8%. Introduced process at events, entering orders as received,
decreasing lead time to 1-2 days, and increasing sales by 15%.
• Hired to increase sales in a once thriving territory left un-represented for 16 months. Increased territory sales from $.5
million to $2.5 million.
• Within three years, increased drop ship sales with members of hardware Giants Ace Hardware and Do-It Best (HWI)
by 32%. Exceeded semi-annual sales objectives six out of seven periods.
Career Note: Previously held positions Pricing and Administrative Services Manage for Genlyte Diamond F / Timely
Lighting Division (now Philips) from 1987 to 1989. Details available upon request.
EDUCATION, CERTIFICATIONS & TECHNOLOGY
Bachelors Degree, Business Administration & Psychology
Heidelberg University, Tiffin, Ohio
SAP LO150 Process in Sales and Distribution release 4.0
Dale Carnegie Effective Communications Course
MS Office Applications ● Networking and Website Building
CRM (Customer Resource Management) ACT!, Salesforce.com
Social Media, On-line Presentations, Collaboration and File Sharing