This document provides a summary of Stephanie A. Bates' professional experience and qualifications. She has over 15 years of experience in business, sales, marketing, and customer service roles. Her experience includes positions as a cashier, data collector, marketing analyst, marketing manager, and marketing coordinator for various retail and automotive companies. She has strong skills in Microsoft Office, CRM systems, and marketing strategy and analytics.

1. Stephanie A. Bates
saab759@yahoo.com
Business, Sales & Marketing Professional
Solid background in corporate business and the demonstrated ability to conform/transform my
past professional experience to adapt to any new opportunity that applies. Some career highlights
include:
ProfessionalExperience
Cashier/Clerk (Part-time)
HARRIS TEETER, Springfield Parkway, Fort Mill, SC 10/2015 to Present
 Primary responsibilities are to take excellent care of customers by satisfying each
customer's needs, exceeding their expectations, and making every shopping visit a
pleasant and satisfying experience.
 Requires following correct bagging procedures, providing carryout and parcel
pickup service, loading merchandise into customer vehicles, and returning
shopping carts into the store.
Data Collector (Part-time)
RETAIL DATA, LLC., Glen Allen, VA 04/2016 to October 2016
 I utilize a handheld data collection device to record product unique codes,
accurately enter unique price(s), and appropriate attributes based on individual
client collection criteria.
 Download weekly lists required for collection based on the type of data collection
equipment and audit type. I work on a personalized schedule that allows me to
choose my hours, as long as the job is completed prior to deadline.
 Transmission of data collected on day of collection, with accurate work date, store
time and drive time.
 Assists on any job assigned, including but not limited to: Undirected Category
checks and full books, Directed Item Lists, Lapel Checks (Undirected and
Directed), CPG and PSV checks.
Cashier and Customer Service Associate (Part-time)
FOOD LION, Regent Park, Fort Mill, SC 04/2015-10/2015
 Supervised approximately 20 front-end associates in the Customer Service
Department [cashiers, customer service clerks] and accounting office.
 Performed daily accounting duties, including lending money and closing duties
that included closing cash drawers, making daily deposits and reporting (internal
and as required by the US government, aka WIC).
 Responsible for assisting the Department Managers with the overall direction,
coordination, and evaluation of these departments.

2.  Carry out supervisory responsibilities in accordance with company policies and
standards.
 Responsibilities included performing floor monitor duties, training associates;
planning, assigning, and directing work; assist in appraising performance;
rewarding and disciplining associates; addressing complaints and resolving
problems.
 Provided immediate coaching/feedback to associates who were not in compliance
with expectations. Perform duties of customer service clerks, accounting office
associates, cashiers, and bagging, as appropriate.
Homemaker, Gastonia, NC 2009-2015
Marketing Analyst
PERFORMANCE FRICTION BRAKES, Clover, SC 08/2007 to 09/2009
• Responsible for working within the SAP environment for reporting (current and historic) sales
figures, identifying trends by part number, customer and salesman.
• Responsible for business intelligence reporting on emerging trends and competitive analysis.
This included attending and attaining competitive data at trade shows (SEMA, PRI),analyzing
and reporting findings.
• Responsible for compiling data and verifying data for use in marketing collateral and direct
marketing. This also included writing press releases and new product announcements.
• Responsible for annual advertising budget and insertion of print advertising into print trades in
the US and UK.
• Responsible for sponsorships and alliances to support NASCAR and other race venues as well
as responsible for supporting the firm’s #1 client – O’Reilly’s Auto Parts.
• Responsible for all external print marketing collateral as well as tchochkes/swag.
• Responsible for annual line review of aftermarket and sales part numbers to determine new
products needs as well as products to obsolete. This included working closely with
Sales, Accounting and IS departments to ensure all changes/updates are reflected in system and
new product price sheets.
• Responsible for working closely with sales to provide presentation data for use in routine sales
calls. Also, managing independent direct mail, telemarketing and incentive programs and tracking
for sales.
• Responsible for assisting in implementation of Microsoft CRM for reporting and sales and
marketing management. Provided inputs as to custom fields, required reports, and marketing
campaign needs, etc. and served as administrator after implementation test.
Vertical Marketing Manager
GLOBAL COMPLIANCE, Charlotte, NC 02/2007- 07/2007
• Responsible for creating vertical marketing strategy and marketing campaign for national
program implementation. This included identifying drivers and trends, uncovering opportunities
and key legislation affecting the industry.
• Responsible for working in tandem with sales to conduct market research,competitive analysis,
and generation of conceptual materials for new targeting efforts.
• Responsible for assessing database needs against customer relationship manager software for
tracking successes/failures and identifying alternate deployment methods for marketing collateral.
Marketing Coordinator

3. OLD REPUBLIC TITLE, RIS, Fairlawn, OH 2003 to 2005
• Responsible for creating marketing strategy and marketing campaign for national title insurance
company. This included brand creation and management, marketing collateral, print advertising,
e-mail marketing, re-creation of company website, and direct marketing. (www.ortris.com)
• Responsible for generation of internal and external reporting of effectiveness of marketing
efforts for conference response rates,advertising, and direct mail lead generation.
• Responsible for market research,competitive analysis, internal survey analysis and generation
of marketing materials for new subsidiary. (www.orpak.com)
• Responsible for contracting sources to generate marketing collateral (graphics artists, printers,
and manufacturer representatives),negotiating rates and making media buys.
• Responsible for assessing CRM software needs (within defined budgetary constraints) for
reporting and maintaining customer/prospect information. Managed the project, recommended
and purchased ACT contact management database software. In addition, was the lead project
manager, customizing the database,installing software on user laptops and/or PCs. Administrator
of ACT 2005! Contact management database.
• Responsible for organizing external and internal events and purchasing decision maker for all
marketing collateral (including promotional materials/exhibition giveaways).
• Responsible for writing press releases and articles for trade submission.
• Responsible for design, creation and manufacture of new custom 30' trade booth. Also,
responsible for arranging trade shows, shipment of freight and attendance at all trade events.
Marketing Consulting & Temporary Project Work
SELF-EMPLOYED 2002 to 2003
• Responsible for creating print and billboard advertising as well as generation of marketing
collateral (brochures, etc.) for various clients. In addition, created direct mail promotional pieces,
Internet marketing and formulating marketing strategy (creative and analytical) to target new
segments of potential customers.
THE UNIVERSITY OF AKRON 1998 to 2002
Full-Time College Student
Master's Degree in Business Administration
o Marketing concentration, GPA 3.60.
Market ResearchAnalyst
SEDLAK MANAGEMENT CONSULTANTS, Richfield, OH 2000 to 2001
• Responsible for maintaining and researching marketing intelligence on competitors, researching
and responding to prospective client leads and identifying prospects for revenue, sources of
online trade advertising, sources for web publishing, and optimal trade events.
• Conducted research to identify and recommend three market areas for the firm to specialize.
Top management validated the recommended corporate focus. The reorganization was
implemented.
• Administered Microsoft Access database and analyzed output. Created data tables and queries,
provided reports and output on industry trends, channel penetration, etc.
• Researched and recommended contact manager upgrade for two databases. Provided a written
"roll-out" strategy and assisted in the implementation of the upgrade. Created customized
database views, templates and custom reports. Administered contact manager and trained
associates in two regional offices.
• Recommended bringing the corporate web site maintenance in-house. Maintained the web site
design, images, and copy (for over 200 online pages) using Microsoft FrontPage.

4. Also, identified vehicles to gain web site optimization and increase Internet traffic.
Marketing Coordinator
OLD REPUBLIC TITLE, RIS, Fairlawn, OH 1999 to 2000
• Responsible for creating and initiating internal and external product awareness campaign. Also
responsible for creating and promoting a marketing focus within the organization.
• Worked closely with a public relations/advertising agency resulting in an entirely new
company-branding image from marketing collateral to web site. Provided conceptual input and
copy for company brochures, print advertising and various marketing materials.
• Designed a marketing survey on the current customer base to gauge customer satisfaction levels
and perceptions of the firm. Analyzed survey results and made recommendations that were
implemented by management to increase customer satisfaction levels.
• Performed copy writing and editing tasks for internal and external company communications
including newsletters and press releases.
• Arranged and attended trade conferences. Procured exhibit booths and all other activities
associated with exhibiting (shipment of freight, insurance, arranging utilities, etc.). Also,
promoted trade shows via direct mail of marketing materials, advertising and press releases to
coincide with scheduled events.
• Conducted sales presentations to national sales force and designed slideshow presentation
templates to assure consistency in all sales call efforts.
• Researched and recommended the annual national advertising and exhibition conference budget.
UNIVERSITY OF AKRON, Akron, OH 1995 to 1998
Full-Time College Student
Bachelor's Degree (BSBA) in Marketing Management and Sales Management
Software Skills
SAP, Microsoft CRM, ACT!,Microsoft Office 2016 (Word, Excel, Access & PowerPoint), 2016
Microsoft Outlook, Microsoft FrontPage,SPSS 10.0, Microsoft Publisher, Print Shop Pro
Publisher 6.0 and 7.0, Adobe Photoshop, Adobe Illustrator, Crystal Reports (beginner).