This document provides Will Stewart's initial plans for a project. It includes strengths in plot-based work and concept generation, as well as weaknesses in advanced techniques. It analyzes target audiences based on personal experience. Initial ideas include a fighting game, RPG app game, and visual novel. Mind maps and mood boards are included to influence the final product, blending mundane and fantastic aesthetics. A schedule is provided with tasks over 5 weeks including research, experiments, production, and evaluation. At least 7 sources for research are cited including audience interviews and video games.

1. Initial Plans
Will Stewart

2. Initial Reaction
• Strengths: Plot-based work, writing, concept generation, concept art.
• Weaknesses: Ignorance of more advanced techniques and functions, lack of artistic skill.
• Opinions: The age bracket is easily understood due to personal experience, and the specifics
of the project make its layout and principles easier to comprehend. The parameters of the
project can be easily made within the timeframe provided, and are succinctly paced out by
the project guidelines.
• Ideas: Initial ideas are a fighting game, an RPG app game, and a visual novel.

3. Mind Map

4. Mind Map

5. Mood Board

6. Mood Board Analysis
Is there any repetition in the images you have collected?
Repeated colours/images styles/fonts/tone/mood
- The images that draw their aesthetics from a fantastical environment tend to be more colourful and possess a
wider array of shapes, while those based in a more realistic format tend to opt for a singular colour scheme,
and stick to a refined and centralised layout. This also relates to the emotions carried within each piece, with
the brighter images conveying a buzzing aura of varied sentiments, while the darker ones present a quiet and
elegant stillness.
How will your mood board influence your final product?
- The project focuses on taking elements from various contrasting aesthetics and blending them together,
reflected and justified in the plot of the project. This involves influences from the mundane and the fantastic,
to the enlightened and the romantic, to the cynical and the idealistic. The ultimate result is to create an
intricate and tightly-woven patchwork of a story that can convincingly sell what it represents.

7. Schedule
WEEK OVERALL PLAN SPECIFIC TASKS
1 Case Study, Initial
Response, Product
Research
 Research and Create Bayonetta 2 Case
Study, Design Basic Game Concept,
Elaborate on Concept, Conduct
Research Interviews, Construct
Bibliography.
2 Audience Research,
Production Experiments,
Proposal, Planning
 Develop and Finalise Concept, Produce
Experiment, Plan Production Schedule.
3 Production  Design Characters, Background, HUD
Elements; Still Screenshot.
4 Production  Animate Still Screenshot, Create Audio,
Music and Sound Effects.
5 Evaluation  Overview Project and Evaluate Fairly.

8. Bibliography
• Name at least 7 sources that you plan to use in this project. These should include audience
research, books, videos/films/video games, magazines and newspaper articles etc.
1. Oliver, C. (2018) Target Audience Interviews (conducted on 12/01/2018)
2. .Wilcox, C. (2018) Target Audience Interviews (conducted on
12/01/2018)
3. .DELiGHTWORKS, TYPE-MOON (2015) Fate/Grand Order
4. .A-Lim (2013) Brave Frontier
5. .Intelligent Systems, Nintendo (1990 – 2017) Fire Emblem
6. Riot Games (2009) League of Legends
7. TYPE-MOON (2016 – 2017) Fate/Grand Order Material I-IV