College is great for teaching marketing fundamentals, but it doesn't always help you learn real world skills. Here, we take a look at 12 different marketing skills that college students should learn before they start their first job.
Creative Career Hacking 2015: The not-so-well-known ways to find and apply fo...Red Bamboo Marketing
Applying for jobs can be a real drag. You apply to hundreds of jobs on the standard job boards, only to get silence in return. Its demoralizing, time consuming, and downright overdone.
In this new presentation, volunteer career coach and speaker Stephen Murphy shows you a different way to approach the job search process. Learn how to use a variety of digital tools, websites and forums to change the status quo and take a more creative approach to finding your next job online.
Finding Jobs in a Digital Age: How to Apply Smart & Land Your Dream JobRed Bamboo Marketing
Job search today is fundamentally different than it was 10, 20 or 30 years ago. The rules have changed, but not all the players are aware of this - especially those in transition and older generations of workers.
In this new presentation, Steve Murphy from Bamboo Interactive will show you a game plan for finding a job in the digital age, including using tools like LinkedIn, Twitter, Wordpress and others to help you secure your dream job.
Is LinkedIn Your 24/7 Billboard?
Top 3 Reasons to use LinkedIn?
1) Be found by recruiters
2) Build your credibility
3) Jump ahead of the hiring line
The secret to building your magnetic profile is found in this presentation.
Exclusive demo of the new jobs posting experience and a crash course on crafting a job description that tempts the right talent.
Find some helpful links:
To learn more about the product: http://bit.ly/1so9g3e
For best practices on crafting job descriptions: http://bit.ly/1V830It
Creative Career Hacking 2015: The not-so-well-known ways to find and apply fo...Red Bamboo Marketing
Applying for jobs can be a real drag. You apply to hundreds of jobs on the standard job boards, only to get silence in return. Its demoralizing, time consuming, and downright overdone.
In this new presentation, volunteer career coach and speaker Stephen Murphy shows you a different way to approach the job search process. Learn how to use a variety of digital tools, websites and forums to change the status quo and take a more creative approach to finding your next job online.
Finding Jobs in a Digital Age: How to Apply Smart & Land Your Dream JobRed Bamboo Marketing
Job search today is fundamentally different than it was 10, 20 or 30 years ago. The rules have changed, but not all the players are aware of this - especially those in transition and older generations of workers.
In this new presentation, Steve Murphy from Bamboo Interactive will show you a game plan for finding a job in the digital age, including using tools like LinkedIn, Twitter, Wordpress and others to help you secure your dream job.
Is LinkedIn Your 24/7 Billboard?
Top 3 Reasons to use LinkedIn?
1) Be found by recruiters
2) Build your credibility
3) Jump ahead of the hiring line
The secret to building your magnetic profile is found in this presentation.
Exclusive demo of the new jobs posting experience and a crash course on crafting a job description that tempts the right talent.
Find some helpful links:
To learn more about the product: http://bit.ly/1so9g3e
For best practices on crafting job descriptions: http://bit.ly/1V830It
Representing Unique Career Paths on LinkedInLinkedIn
Wherever your personal career journey has taken you, it’s important to figure out how to communicate that story to a potential employer. Here’s how to represent the following scenarios on your LinkedIn profile: http://blog.linkedin.com/2014/04/17/how-to-represent-your-unique-career-path-on-your-linkedin-profile-slideshare
How to find and appoint a website development agencyPaul Rogers
This presentation was delivered by Richard Johnson at the City Business Library in March 2011.
The presentation leads you through the process of creating a website project brief and then provides steps to source and engage with an appropriate web agency.
http://www.gpmd.co.uk/talks
Since coronavirus has affected nearly every industry of the global economy, many experts agree – the whole world is headed to an economic decline. Unfortunately, we have many people today who weren’t prepared to deal with all this recession and lay-offs. What does pandemic mean to them today? After falling to a down pit of unemployment they are plunging into a vague and rather uncertain career market today. Some haven’t saved enough money in bank accounts. This definitely is not contributing to the feeling of confidence or protection during this messy time.
taller para trabajar el vocabulario básico de la familia y las profesiones y ocupaciones en inglés. Ejercicios para completar con pronombres y vocabulario de miembros de la familia y profesiones u ocupaciones teniendo en cuenta imágenes.
family members and jobs vocabulary workshop.
Representing Unique Career Paths on LinkedInLinkedIn
Wherever your personal career journey has taken you, it’s important to figure out how to communicate that story to a potential employer. Here’s how to represent the following scenarios on your LinkedIn profile: http://blog.linkedin.com/2014/04/17/how-to-represent-your-unique-career-path-on-your-linkedin-profile-slideshare
How to find and appoint a website development agencyPaul Rogers
This presentation was delivered by Richard Johnson at the City Business Library in March 2011.
The presentation leads you through the process of creating a website project brief and then provides steps to source and engage with an appropriate web agency.
http://www.gpmd.co.uk/talks
Since coronavirus has affected nearly every industry of the global economy, many experts agree – the whole world is headed to an economic decline. Unfortunately, we have many people today who weren’t prepared to deal with all this recession and lay-offs. What does pandemic mean to them today? After falling to a down pit of unemployment they are plunging into a vague and rather uncertain career market today. Some haven’t saved enough money in bank accounts. This definitely is not contributing to the feeling of confidence or protection during this messy time.
taller para trabajar el vocabulario básico de la familia y las profesiones y ocupaciones en inglés. Ejercicios para completar con pronombres y vocabulario de miembros de la familia y profesiones u ocupaciones teniendo en cuenta imágenes.
family members and jobs vocabulary workshop.
The cover letter is your chance to lobby on behalf of your manuscript. The letter is far from just a formality and should be written with the same care as your manuscript’s text (if not more). Ultimately, your cover letter is designed to influence the decision of the editor to send your manuscript out for peer review. Sometimes great science will be reviewed regardless of the cover letter, but a well written cover letter is useful for the vast majority of scientists who want to make their research stand out. American Journal Experts wishes you the best of luck with your research!
Finding a Job in the IT Industry Seminar - OpeningSvetlin Nakov
Seminar "Finding a Job in the IT Industry Seminar" - Opening. Sofiq, 12th January 2012. Seminar topics:
How to Search for a Job in the IT Industry?
How to Write a Resume (CV)?
How to Write a Cover Letter?
How to Pass an Interview?
In this PPT, I talk about the 10 tips on building a career in Marketing.
Learn more about a career in Marketing from top marketers at Xpert for free.
Visit https://www.xpert.chat/profession1/marketers?ref=2mg94
Green Cardinal Design is an independent branding agency that offers the very best in Bespoke Website Design. Their team consists of visual specialists with unrivalled expertise in branding and design foundations. They have years of experience working on brands all across the world. Their portfolio demonstrates their versatility and skill, and they're here to help you grow your business by creating the greatest brand possible so you can stand out. Consult Web Design Agency Near Me
Digital Marketing is the fastest growing industry in 2021. Start your career in digital marketing with our guide. Digital marketing consist of many different fields like SEO, Google Ads, Social Media, Email Marketing to choose.
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization
Applying content marketing hacks from Tech to Publishing - Tech Forum 2023BookNet Canada
Marketing at a publishing house can be a challenge — so many books, so little time. It can feel difficult to give each book the time and attention it deserves. But while time often feels like it’s in short supply, content never is.
If you’ve been wanting to stop, take stock of what you’re doing, and create meaningful content marketing plans that maximize your impact while taking into account your time and budget-strapped realities, this webinar is for you. Brownyn Kienapple, Director of Content Marketing at PolicyMe, worked in publicity and marketing at Penguin Canada for four years, so she knows firsthand the challenges unique to the industry.
Link to presentation: https://youtu.be/FW6m29tmzSE
Presented by BookNet Canada on April 4, 2023, with support from the Department of Canadian Heritage.
Oganic traffic is mostly free of charge and therefore an important channel for startups to reach new customers. How SEO works and what start-ups need to pay attention to, in order to use the full potential of the channel will be explained with examples.
When you fail to plan, plan to fail. Cliches aside, a strong marketing plan can help you build a focused marketing department that produces at a high level. Red Bamboo Marketing's simple and streamlined marketing plan template was built specifically for growing businesses that need a straightforward and powerful tool to kickstart their marketing efforts. For more templates like this, visit http://redbamboomarketing.com.
Planning a website can be an overwhelming project without the right tools. Red Bamboo Marketing's comprehensive web design planning questionnaire is perfect for scoping out small and medium sized websites. For more marketing templates, visit http://redbamboomarketing.com.
What keywords should you use to to increase top of the funnel vs. bottom of the funnel traffic? With Red Bamboo Marketing's SEO Keyword Intent Planning worksheet, we help you dig down and pick the right keywords for your specific content campaigns. For more templates like this, visit http://redbamboomarketing.com.
Organize your content marketing campaigns with this simple yet effective planning matrix from Red Bamboo Marketing. This template helps you hone in on your value proposition, and create content themes that will resonate with customers. For more useful templates, visit http://redbamboomarketing.com.
Download the free editable version here: http://bit.ly/1E5QRdQ
It's never too late to start planning your marketing strategy. Our 2015 marketing strategy & planning template walks you through the planning process and get executive approval from your boss. This guide is:
- Easy to use: We did all the hard work – just fill in the blanks.
- Direct: Includes a powerpoint that gets right to the point without the fluff.
- Tested over time: Helps organize the most complicated strategies.
- ROI-driven: Includes marketing budget recommendations.
Winning with Content Marketing in 2014: A Roadmap for SuccessRed Bamboo Marketing
You know you need to do content marketing - but how do you get started?
With this in-depth overview, Red Bamboo Marketing teaches you how to build a complete content marketing program from the ground up. You'll get a complete road map that will show you exactly how to build a content marketing plan, set goals, understand your limitations, and execute successful programs.
This presentation is authored by Stephen Murphy, Partner & CMO at Red Bamboo Marketing.
The New Networking: Using Social Media to Land Your Next JobRed Bamboo Marketing
There's a big problem in recruiting today. Companies are posting jobs one place, and applicants are applying elsewhere. This gap is the reason why there are more than 4.5 million unfilled jobs in the US, despite nearly 10 million unemployed Americans on the market.
In this new presentation, we'll show you how to close the gap by focusing job search efforts on one of the fastest growing platforms: social media. We'll discuss the main social networks you need to be on, how to optimize your profiles for success, and where to find the best jobs.
Linkedin is one of the most powerful social networking sites on the web, and car dealers can take advantage of it to build connections, gain influence and attract new employees. This updated presentation is the definitive guide to linkedin for car dealers, and shows how automotive professionals can benefit most from the social media juggernaut.
Resumes, Cover Letters, and Applying OnlineBruce Bennett
This webinar showcases resume styles and the elements that go into building your resume. Every job application requires unique skills, and this session will show you how to improve your resume to match the jobs to which you are applying. Additionally, we will discuss cover letters and learn about ideas to include. Every job application requires unique skills so learn ways to give you the best chance of success when applying for a new position. Learn how to take advantage of all the features when uploading a job application to a company’s applicant tracking system.
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
New Explore Careers and College Majors 2024Dr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
Want to move your career forward? Looking to build your leadership skills while helping others learn, grow, and improve their skills? Seeking someone who can guide you in achieving these goals?
You can accomplish this through a mentoring partnership. Learn more about the PMISSC Mentoring Program, where you’ll discover the incredible benefits of becoming a mentor or mentee. This program is designed to foster professional growth, enhance skills, and build a strong network within the project management community. Whether you're looking to share your expertise or seeking guidance to advance your career, the PMI Mentoring Program offers valuable opportunities for personal and professional development.
Watch this to learn:
* Overview of the PMISSC Mentoring Program: Mission, vision, and objectives.
* Benefits for Volunteer Mentors: Professional development, networking, personal satisfaction, and recognition.
* Advantages for Mentees: Career advancement, skill development, networking, and confidence building.
* Program Structure and Expectations: Mentor-mentee matching process, program phases, and time commitment.
* Success Stories and Testimonials: Inspiring examples from past participants.
* How to Get Involved: Steps to participate and resources available for support throughout the program.
Learn how you can make a difference in the project management community and take the next step in your professional journey.
About Hector Del Castillo
Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
9. Skill 1: Excel at Excel
When to use it:
Daily. Seriously, you can do amazing things with excel. From organizing
and tracking information to performing calculations, you can do nearly
everything. Become a master and your job prospects will go way up. Put
this high on your list; Excel is nearly universal.
How to learn it:
o Lynda.com – See if your school has a subscription.
o YouTube – Less structured, but still great info.
o Get your hands dirty!
10. Skill 2: Google Analytics
When to use it:
A lot of marketing today is done online, and a company’s website is at
the center of it all. Google Analytics is a free and powerful tool to see
who is on your website, where they came from, and what they’re doing
there.
How to learn it:
o Google Analytics Academy is a free course (Google it.)
o Bonus: Complete the course, take the test and get certified (cha-
ching!)
11. Skill 3: Basic Statistics
When to use it:
A basic understanding of statistics will help you make sense of the data
you collect. It’s important to separate trends from coincidences, and to
make more informed decisions.
How to learn it:
o Naked Statistics by Charles Wheelan: Highly accessible, not too dry.
o Take a class at your school.
o Vegas (I’m kidding…kind of.)
12. “
Get your certifications. I would say
getting Google Analytics certified
is huge no matter the digital field
you land in.
- Wesley G., Search Marketer
13. “
Become familiar with all of the free
tools out there in the digital space,
especially Google Analytics.
Understanding numbers is important
across the board.
- Sean F., Account Manager
16. Skill 4: Public Speaking
When to use it:
Whether you’re pitching a client, asking for a raise, or speaking in
front of a large group, you need to capture (and keep) your
audience’s attention.
How to learn it:
o Practice! Practice! Practice!
o Join your local Toastmasters chapter.
o Read aloud (Get used to hearing your voice!)
17. Skill 5: Email (Yes, Email)
When to use it:
The average business person sends and receives 131 emails each
day. You need to learn how to get your point across quickly and
cut the fluff. Less is more folks.
How to learn it:
o Be concise. State your intentions. Always include next steps.
o Read this article from the Muse.
o Pet peeve: Don’t ”Reply All” unless you need to.
18. Skill 6: Learn Communication Styles
When to use it:
Everyone has a different communication style. Learn the most popular
styles so you can be a better communicator. Understand your own
strengths and weaknesses to identify opportunities and landmines.
How to learn it:
o Take the DISC test, and read all the profiles.
o Take the Myers Briggs test, and read the profiles.
o Self-evaluate – be honest and write your strengths/weaknesses.
19. “
Learn to communicate by presenting
your ideas in a structured way, so
others will understand. This is
especially true with written
communications.
- Jennifer G., Red Bamboo Marketing
20. “
Most of my day is spent
communicating with clients through
email, phone and meetings. I never
learned this skill in school, and it was a
big adjustment for me when I started
work.
- Sean F., Agency Account Manager
23. Skill 7: Get Familiar with HTML
When to use it:
Writing a blog? Sending a marketing email? Tweaking a landing page? In
all of these situations, knowing some HTML basics will go a long way in
helping you troubleshoot problems and get things done.
How to learn it:
o Take a free course on CodeAcademy
o Start a free blog on WordPress.com
24. Skill 8: Design Fundamentals
When to use it:
Much of today’s marketing is visual. You’ll need attractive graphics for
social media posts, website pages, printed collateral and more. I’m not
saying to become Picasso – but you should understand the basics.
How to learn it:
o Visit Canva.com for beautiful pre-built design templates
o Learn the basics of typography
o Learn the basics of color
25. Skill 9: Dig Deeper into Search
When to use it:
Understanding how search engines work is essential when dealing with
online marketing. This includes learning how to get more out of search
engines, and how to get found on search engines.
How to learn it:
o Research like a pro with Google Search Operators
o Learn the basics of SEO with Google
o Learn even more with Moz
26. “
Learn PhotoShop and basic HTML.
Marketers are expected to know all of
these things right now, you can't just
be a great writer and have good ideas.
They want you to handle all of it.
- Christine R., Public Relations Specialist
27. “
Understanding how people search goes
beyond SEO. It teaches you to think the way
your customer’s think, to understand their
motivations and to speak their language. This
skill applies across the board.
- Stephen Murphy, Red Bamboo Marketing
30. Skill 10: Ask Questions
When to use it:
Asking questions is not a sign of weakness. It is an attribute of
innovators and leaders. If you don’t know the answer, ask someone
who does – or go find it on your own.
Tips for Success:
o Follow the “5 minute rule” – if you can’t figure it out on your own in
less than 5 minutes, ask someone!
o Keep a running list of questions so you can ask all at once.
31. Skill 11: Learn to Listen
When to use it:
“We have two ears and one mouth so that we can listen twice as
much as we speak.” - Epictetus
Tips for Success:
o Be an active listener.
o There’s a difference between what someone says, and what
they mean. Find out what they want.
o Follow Skill 10. Ask more questions.
32. Skill 12: Self Educate
When to use it:
Marketing is constantly changing. While fundamentals and strategy may
stay consistent, tactics of today are drastically different from even a few
years ago. You must always be learning.
Tips for Success:
o Read everyday. Blogs, books, magazines, social media, forums, etc.
o Run experiments. Try something for yourself, see if it works, then
replicate.
33. “
I can’t stress the importance of
listening enough. You need to listen
closely to understand the needs of
your boss, your company and your
customers.
- Jennifer G., Red Bamboo Marketing
34. “
Try to do your own projects to get
experience. Master your day-to-
day, and then focus on what you
can do outside of what is
"required" of you. Managers love
this go-getter attitude.
- Wesley G, Search Marketer