The document outlines a content planning matrix aimed at addressing customer problems through specific solutions. It includes themes and potential topics for content creation, and highlights differentiators that set the product or service apart. The structure is designed for strategic content development to meet client needs.

1. Content Planning Matrix
CLIENT NAME HERE
What problem(s)does your
customerhave?
Insert problems here.
Your Solution
Put your productor service
here.
Theme #1
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere
What Makes It Different?
 Differentiator1
 Differentiator2
 Differentiator3
Theme #2
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere
Theme #3
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere