In case you haven't heard, LinkedIn is the online playing field where the social media & business worlds converge. Are you fully maximizing it to promote your business? Join Social Media Today + Likeable Local's CEO Dave Kerpen to learn essential LinkedIn strategies like:
-Customizing your profile to boost your business.
-Publishing on LinkedIn
-Discovering & connecting with Influencers
-Leveraging LinkedIn listening to generate new biz
-And more!
11 Ways to Optimize LinkedIn for BusinessDave Kerpen
In case you haven't heard, LinkedIn is the online playing field where the social media & business worlds converge. Are you fully maximizing it to promote your business? Join Social Media Today + Likeable Local's CEO Dave Kerpen to learn essential LinkedIn strategies like:
-Customizing your profile to boost your business.
-Publishing on LinkedIn
-Discovering & connecting with Influencers
-Leveraging LinkedIn listening to generate new biz
-And more!
Lean Community Building: Getting the Most Bang for Your Time & MoneyJennifer Lopez
You want to grow your organization's community, but that simply takes more time, money, and general people power than you have access to. Jen walks you through some ways to grow and focus on your community while on a small budget, with limited resources. You'll walk away with tools and tips to help you on your way to community bliss.
11 Ways to Optimize LinkedIn for BusinessDave Kerpen
In case you haven't heard, LinkedIn is the online playing field where the social media & business worlds converge. Are you fully maximizing it to promote your business? Join Social Media Today + Likeable Local's CEO Dave Kerpen to learn essential LinkedIn strategies like:
-Customizing your profile to boost your business.
-Publishing on LinkedIn
-Discovering & connecting with Influencers
-Leveraging LinkedIn listening to generate new biz
-And more!
Lean Community Building: Getting the Most Bang for Your Time & MoneyJennifer Lopez
You want to grow your organization's community, but that simply takes more time, money, and general people power than you have access to. Jen walks you through some ways to grow and focus on your community while on a small budget, with limited resources. You'll walk away with tools and tips to help you on your way to community bliss.
Twitter for startups - Turning Your Followers in to CustomersAmit Panchal
How to Use Twitter for Startups? How to get more followers & Turning Your Them into customers. Please feel free to Tweet me at @AmitHPanchal if you need any further information.
Repurposing with Rewards: A Lawyer's Guide to Creating Website and Social Med...klovett1
Attorneys are busy and often have trouble finding the time to market themselves. In this presentation, we show how one article or blog post can be shared across multiple platforms, including the law firm's website, blog, LinkedIn, Facebook and Twitter. We also show how attorneys can increase their online presence, enhance their credibility and build relationships by sharing other people's content. Presented by Kirsten Lovett and Deb Scaringi at InPractice Hartford in May 2013.
The Big Bear Guide to Blogging SEO - Camp Blogaway 2014Casey Markee, MBA
Blogging is hard, especially if you're a food blogger. Find out how Authorship, SEO best practices, good content and link building can help you stand-out in this competitive niche. Make your recipes "pop" with tips from trainer Casey Markee!
Jesse McDonald — Creating Multipurpose Content That WinsSemrush
These slides were presented at the SEMrush webinar "5 Hours of Content Marketing | Creating Multipurpose Content That Wins". Video replay and transcript are available at https://www.semrush.com/webinars/5-hours-of-content-marketing-or-creating-multipurpose-content-that-wins/
Brands with blogs often rely on social platforms to drive web traffic. The standard amplification tactic typically involves posting the blog headline and link on Twitter, Facebook, LinkedIn or Google+, and hoping people click on them. According to Social Media Examiner’s annual Social Media Marketing Industry report, 75% of those surveyed said that increased website traffic was the second major benefit of being on social media. This statistic really justifies the need to ensure that once you get people to your blog, they continue to talk about your content and optimize your social activity. Amplification isn’t just when you push your content out…it’s when you do so, then other people do so and then their connections do the same.
By developing an ecosystem that operates collaboratively as one strategic machine, you’ll more effectively get your content out to your potential audience while optimizing reach and ROI. In a successful ecosystem, a blog is well integrated to your social activity. That means that your blog is driving traffic to social and social drives traffic to your blog. You are generating new traffic from immediate social connections and taking advantage of the full, extended network.
So what are you doing now? You probably (hopefully) have at least the basics. Your posts likely have sharing buttons at the top and/or bottom of the article. Maybe your sidebar has links for people to connect with you directly on social networks or Twitter and Facebook feeds. Hopefully you have a way for readers to subscribe to your RSS feed or even an email newsletter. All of these components are great – and highly recommend. But let’s talk about ways you can uplevel the integration of social into your blog to have more than just the basics.
This presentation was delivered at the 2013 Viralheat Blogathon in San Francisco.
Lee Odden — Break Free of Boring B2B with Influential Content ExperiencesSemrush
These slides were presented at the SEMrush webinar "5 Hours of Content Marketing | Break Free of Boring B2B with Influential Content Experiences". Video replay and transcript are available at https://www.semrush.com/webinars/5-hours-of-content-marketing-or-break-free-of-boring-b2b-with-influential-content-experiences/
Linkedin Publishing is a great way for marketers and other professionals to grow their following, build a brand and add value to their audiences. Here are 18 Linkedin Publishing Tips for making the most of this powerful social media platform.
Target the Top for Social Success with Katie Lance Vocus WebinarCision
View the full webinar replay here: http://resources.vocus.com/KatieLance?source=SM
Need better returns from social media? Then focus on your most productive followers with tailored content.
Your most loyal fans drive the majority of social results. Social media expert Katie Lance will help you optimize social strategy to drive loyalists to build brand, boost conversion and increase social ROI.
View the full webinar replay to:
-Identify and understand the right followers to focus on.
-Stay top of your loyal customers' mind with tailored, targeted content.
-Maximize your efficiency with the right tools and apps.
About the Speaker:
Katie is the CEO of Katie Lance Consulting, where she works with real estate and tech companies. She writes about social media for The Huffington Post. Previously, Katie served as chief strategist and social media director at Inman News where she helped increase the real estate news site’s social footprint 400 percent.
View the full webinar replay here: http://resources.vocus.com/KatieLance?source=SM
Social Selling for B2B Salespeople: TwitterAlice Myerhoff
Lots of information designed for salespeople to use twitter to build up their pipelines, enhance client relationships and find new people to network with. These slides are from a #socialselling presentation I did for EMC's DPAD sales team.
Twitter for startups - Turning Your Followers in to CustomersAmit Panchal
How to Use Twitter for Startups? How to get more followers & Turning Your Them into customers. Please feel free to Tweet me at @AmitHPanchal if you need any further information.
Repurposing with Rewards: A Lawyer's Guide to Creating Website and Social Med...klovett1
Attorneys are busy and often have trouble finding the time to market themselves. In this presentation, we show how one article or blog post can be shared across multiple platforms, including the law firm's website, blog, LinkedIn, Facebook and Twitter. We also show how attorneys can increase their online presence, enhance their credibility and build relationships by sharing other people's content. Presented by Kirsten Lovett and Deb Scaringi at InPractice Hartford in May 2013.
The Big Bear Guide to Blogging SEO - Camp Blogaway 2014Casey Markee, MBA
Blogging is hard, especially if you're a food blogger. Find out how Authorship, SEO best practices, good content and link building can help you stand-out in this competitive niche. Make your recipes "pop" with tips from trainer Casey Markee!
Jesse McDonald — Creating Multipurpose Content That WinsSemrush
These slides were presented at the SEMrush webinar "5 Hours of Content Marketing | Creating Multipurpose Content That Wins". Video replay and transcript are available at https://www.semrush.com/webinars/5-hours-of-content-marketing-or-creating-multipurpose-content-that-wins/
Brands with blogs often rely on social platforms to drive web traffic. The standard amplification tactic typically involves posting the blog headline and link on Twitter, Facebook, LinkedIn or Google+, and hoping people click on them. According to Social Media Examiner’s annual Social Media Marketing Industry report, 75% of those surveyed said that increased website traffic was the second major benefit of being on social media. This statistic really justifies the need to ensure that once you get people to your blog, they continue to talk about your content and optimize your social activity. Amplification isn’t just when you push your content out…it’s when you do so, then other people do so and then their connections do the same.
By developing an ecosystem that operates collaboratively as one strategic machine, you’ll more effectively get your content out to your potential audience while optimizing reach and ROI. In a successful ecosystem, a blog is well integrated to your social activity. That means that your blog is driving traffic to social and social drives traffic to your blog. You are generating new traffic from immediate social connections and taking advantage of the full, extended network.
So what are you doing now? You probably (hopefully) have at least the basics. Your posts likely have sharing buttons at the top and/or bottom of the article. Maybe your sidebar has links for people to connect with you directly on social networks or Twitter and Facebook feeds. Hopefully you have a way for readers to subscribe to your RSS feed or even an email newsletter. All of these components are great – and highly recommend. But let’s talk about ways you can uplevel the integration of social into your blog to have more than just the basics.
This presentation was delivered at the 2013 Viralheat Blogathon in San Francisco.
Lee Odden — Break Free of Boring B2B with Influential Content ExperiencesSemrush
These slides were presented at the SEMrush webinar "5 Hours of Content Marketing | Break Free of Boring B2B with Influential Content Experiences". Video replay and transcript are available at https://www.semrush.com/webinars/5-hours-of-content-marketing-or-break-free-of-boring-b2b-with-influential-content-experiences/
Linkedin Publishing is a great way for marketers and other professionals to grow their following, build a brand and add value to their audiences. Here are 18 Linkedin Publishing Tips for making the most of this powerful social media platform.
Target the Top for Social Success with Katie Lance Vocus WebinarCision
View the full webinar replay here: http://resources.vocus.com/KatieLance?source=SM
Need better returns from social media? Then focus on your most productive followers with tailored content.
Your most loyal fans drive the majority of social results. Social media expert Katie Lance will help you optimize social strategy to drive loyalists to build brand, boost conversion and increase social ROI.
View the full webinar replay to:
-Identify and understand the right followers to focus on.
-Stay top of your loyal customers' mind with tailored, targeted content.
-Maximize your efficiency with the right tools and apps.
About the Speaker:
Katie is the CEO of Katie Lance Consulting, where she works with real estate and tech companies. She writes about social media for The Huffington Post. Previously, Katie served as chief strategist and social media director at Inman News where she helped increase the real estate news site’s social footprint 400 percent.
View the full webinar replay here: http://resources.vocus.com/KatieLance?source=SM
Social Selling for B2B Salespeople: TwitterAlice Myerhoff
Lots of information designed for salespeople to use twitter to build up their pipelines, enhance client relationships and find new people to network with. These slides are from a #socialselling presentation I did for EMC's DPAD sales team.
We offer an innovative new approach to investing in renewable energy assets by leveraging deep utility cost savings of geothermal heat pump and solar systems, with new equity crowdfunding strategies.
How to Plan for 2014: The 5 Recruiting Investments You Need to Make | WebcastLinkedIn Talent Solutions
How can you strategize to strengthen your talent brand, knock out the competition, and improve your sourcing? Click through to see five areas that talent acquisition teams should plan and prioritize in 2014.
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn Talent Solutions page for all recruiting updates: http://linkd.in/1cNvIFT
Tweet with us: http://bit.ly/HireOnLinkedIn
Learn how to make the most of your LinkedIn personal profile and company page. Maximize your social media marketing efforts and learn trends for 2018!
Join the Falls Church Chamber of Commerce for Chamber Networking Luncheon for a presentation on a timely topic of interest to the local business community and the Falls Church area. Bring anyone who you think might be interested in learning more!
Mastering LinkedIn is not as complicated as you think. Make the most out of your time on the world's most popular social network for business. Create a killer profile, maximize your company page, convert connections into sales and more! Learn tips and tricks to leverage this powerful sales, marketing, human resources and professional development tool for your business.
In this 45 min webcast, suitable for any size Recruitment Agency, you will learn -
• How, with just 15 mins effort per week, you can increase job views on LinkedIn by 40%.
• Five tangible steps to content marketing success on LinkedIn for time poor recruiters without a big budget.
• Golden Rules – essential considerations for every post on LinkedIn
• What content works and what doesn't – packed with ideas to implement now!
Social Media Presentation At North East Expo #neexpo v2Philip Search
Social Media Presentation at North East Expo 16th April 2014 - Outline of Social Media Including some hints tips & tools using local content from businesses in the North East .
LinkedIn has established its staying power and proves to be one of the most useful tools for your business and career. In this year’s 7x7x7, hear from 7 experts who have leveraged LinkedIn’s tools, features, and groups to enhance their own profile, increase contacts, and grow their business. Tips will span from personal applications of LinkedIn to enterprise level features that can be used for your business.
LinkedIn for Business with Karen Kefauver, social media consultant in Santa Cruz, California, shows in 45 slides how to use LinkedIn Groups, Recommendations, Events & Advertising. Slides show resources for more info and URLS for LinkedIn Help Center. Also find social media trends 2012 and social media statistics of largest social media networks.
Selling without Spending - The Social Networking Tips For Sales ProfessionalsVivek G Maudgalya
Selling without spending is the recent sales mantra. 78.6% of sales people using social media to sell out have outperformed when compared to those who weren’t using social media. Check out some tips and to-do things for a sales professional to follow on being social.
Make the most out of your time on the world's most popular social network for business. Create a killer profile, maximize your company page, convert connections into sales and more! Learn tips and tricks to leverage this powerful sales, marketing, human resources and professional development tool for your business.
Presentation to Chicago Law Librarians webinar in Jan 2015 by Nathan RosenNathan Rosen
Have you ever felt that you could be getting more out of LinkedIn, but wasn’t sure how to do so? Are you intimidated by LinkedIn and wish you could consult someone for advice? Well, wish no more! The CALL Continuing Education Committee cordially invites you to a dynamic program on harnessing the power of LinkedIn for your professional benefit. Come learn about developing positive, persuasive LinkedIn profiles that will allow you to raise your visibility and connect with others. Even seasoned LinkedIn users will come away with news ideas for refreshing their profiles. At the end of this program you will leave with a detailed, practical to-do list of steps to raise your online footprint and maximize your visibility and profitability.
7 teps to Succeed on Social Media for JewelersLikeable Local
In today's world, jewelry businesses come up against seemingly insurmountable obstacles. With social media, there are affordable, effective methods to advertise your jewelry business.
5 Hacks to Turn Negativity Online Into Rave ReviewsLikeable Local
Negativity online, the bane of any small business’ online presence, is a terrifying prospect to overcome. However, once disaster strikes all is not lost. Luckily there are a number of tricks to remember when dealing with negativity. Keep calm and tune into this free webinar with Dave Kerpen, CEO of Likeable Local, and Patrick Ambron, CEO of BrandYourself, as they take you through integral survival tips to staying positive.
The 7 Surprising Ways to Succeed with Social Media For Event PlannersLikeable Local
For event planning professionals, social media can sometimes seem daunting. There are many tried and true methods to the business, and it can be hard to try something new. In this webinar, The 7 Surprising Ways to Succeed with Social Media for Event Planners, Likeable Local Marketing Manager Beth Henderson will show you that using social media for your event planning business is really just the same principles you know and love, just on a different platform.
A Local Business Bootcamp: 5 Concepts for Social SuccessLikeable Local
As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
3. #SMTLive | @DaveKerpen
The Basics…
LinkedIn is a business-oriented
social network that launched on May
5th, 2003.
LinkedIn now has more tha
364 million users and 3
million company pages.
30% of SMBs use LinkedIn regularly—
making it the most frequented platform.
Sources: Inc, LinkedIn, Marketing Land
4. #SMTLive | @DaveKerpen
11 Ways to Optimize LinkedIn For Your Business
1. Customize Your Profile to Boost Your Business
2. Publish On LinkedIn
3. Share Updates Personally & As A Business
4. Leverage LinkedIn Listening
5. Create LinkedIn Groups
6. Discover & Connect with Influencers
7. Recruit Amazing Talent
8. Advertise Strategically
9. Use Showcase Pages
10.Integrate with Twitter & Slideshare
11.Export Connections & Email Them
5. #SMTLive | @DaveKerpen
1. Customize Your Profile
to Boost Your Business
– Make a custom URL
– Add a professional
profile picture to your
profile
– Add a background
photo
– Hyperlink to your
company
– Search engine optimize
your profile
– Show work examples
9. #SMTLive | @DaveKerpen
Search Engine Optimization
When creating your profile, include keywords that
prospects or clients would enter into LinkedIn or any
other search engine
11. #SMTLive | @DaveKerpen
2. Publish On LinkedIn
• Becoming an author on
LinkedIn helps establish
you as an expert
– Post links to blogs,
news articles, & more!
– Helps with lead gen,
customer retention,
and awareness!
→ pay attention to folks
who are engaging with
your posts!
12. #SMTLive | @DaveKerpen
Publishing Blog Posts
1. Think of a great headline
2. Find/take a compelling
photo
3. Write a concise post
4. Include strong calls to
action at the bottom of
your post
5. Share across different
social media channels!
• Become a thought leader in
your industry
• Follow these steps to most
effectively blog:
14. #SMTLive | @DaveKerpen
3. Share Updates Personally & As A
Business
• Update your status at least
once a day!
• The best times to post are
7am-8am and 5pm-6pm.
• The best days to post are
weekdays.
• 93% of B2B marketers rate
LinkedIn as the top B2B
social media lead generation
source.
Source: Marketing Ninjas
Search your company name or interesting keywords
17. #SMTLive | @DaveKerpen
4. Leverage LinkedIn Listening
• Listening is the most
important tool on social
media
• Listen to what your
customers/prospects are
saying about your brand or
product
• Search keywords about
your company and look at
posts that mentioned the
phrases
18. #SMTLive | @DaveKerpen
Check Out How Your Audience Is
Engaging With your Posts
Head to Profile at the top of your screen and click Updates
22. #SMTLive | @DaveKerpen
5. Create LinkedIn Groups
• Showcase
your thought
leadership!
• Post relevant content like blogs, articles, quotes, and
curated content.
• Promote the group and grow your LinkedIn community!
25. #SMTLive | @DaveKerpen
6. Discover & Connect with
Influencers
• LinkedIn Influencers= thought
leaders
• Listen, interact, and connect with
them!
• Follow influencers of your choice
• Comment on their posts
• Share their published content
• Message them & ask for a
connection!
26. #SMTLive | @DaveKerpen
Follow the influencer to
receive updates from
them
When you feel close enough
to your influencer, connect
with them!
27. #SMTLive | @DaveKerpen
7. Recruit Amazing Talent
• Are you in need of a
new team member?
• Use the advanced
search features to
find great potential
employees!
93% of businesses use
LinkedIn to recruit
-Job Cast
28. #SMTLive | @DaveKerpen
• Search by
– Connections,
location, industry,
past companies,
and more!
• Recruit effectively
with LinkedIn
Premium
29. #SMTLive | @DaveKerpen
8. Advertise Strategically
• LinkedIn’s targeting properties include:
– industry,
– job title,
– seniority,
– age,
– gender,
– location,
– skills, and
– group affiliation
• LinkedIn’s targeting properties include:
– industry,
– job title,
– seniority,
– age,
– gender,
– location,
– skills, and
– group affiliation
LinkedIn’s Ads are a great resource to gain
exposure, especially for B2B companies
32. #SMTLive | @DaveKerpen
9. Use Showcase Pages
What is a Showcase Page?
• The pages are niche
pages off of a company
page
• They allow a company
to promote specific
products or market to a
specific buyer persona
Use the pages for different products, new launches, and more!
33. #SMTLive | @DaveKerpen
Share Work Examples
They can
become a virtual
portfolio of
success stories
for your
business
35. #SMTLive | @DaveKerpen
10. Integrate with Twitter & Slideshare
If you’ve created a presentation, share it directly to LinkedIn from
Slideshare!
Increase your reach with integration!
36. #SMTLive | @DaveKerpen
Steps to Add Twitter to LinkedIn:
1. Click “edit profile”
2. “Add Twitter account”
next to the Twitter
field
3. This will integrate
your Twitter into your
LinkedIn account!
37. #SMTLive | @DaveKerpen
11. Export Connections & Email Them
Exporting is a great way to contact your
connections when not on LinkedIn
1. Move cursor over Connections at the top of
your homepage and select Keep in Touch
2. Click the Settings icon near the top right to
reach the Contact Settings page
3. Under Advanced Settings on the right, click
Export LinkedIn Connections
Source: LinkedIn
38. #SMTLive | @DaveKerpen
4. Select the
file type and
click Export
5. Save the
File!
6. Email
them Stellar
Content!
Source: LinkedIn
40. #SMTLive | @DaveKerpen
Likeable Hub
Use thousands of content ideas at your fingertips
and preplan your posts for the most effective
times
41. #SMTLive | @DaveKerpen
TURBOPOST ™ Technology
Strategically
Repeated Tweets:
Reverb for Twitter
automatically
repeats your posts 5
times to maximize
reach and
engagement
Clicking “TurboPost” turns
your Facebook post into a
“boosted post on your
business’ page to increase
audience reach!
43. #SMTLive | @DaveKerpen
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PROMOTION!
-Try Likeable Hub VIP for Free @ LikeableHub.com
-Get A Free Month of Likeable Hub Expert or $200 off
Likeable Hub Pro before July 31st!
-Visit LikeableDemo.com or call 212-359-4355
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44. #SMTLive | @DaveKerpen
THANK YOU /
GRAND PRIZE!
CONTACT
Dave Kerpen
EMAIL
Dave@likeable.com
TWITTER
@davekerpen
PHONE
212-359-4355
QUESTIONS?
Visit LikeableHub.com to try the free app !
+ A YEAR of Likeable Hub VIP
($300+ value)