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Management Practices of Banglalink
This document provides an overview of management practices at Banglalink, a mobile operator in Bangladesh. It discusses Banglalink's history and growth. It then covers the four main functions of management - planning, organizing, leading, and controlling - as they relate to Banglalink's operations. Several speakers discuss Banglalink's approaches to strategic planning, organizational structure, leadership styles, employee motivation, and performance management. In closing, the document performs a SWOT analysis of Banglalink, identifying strengths, weaknesses, opportunities, and threats.
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Overview of the presentation on management practices specific to Banglalink and team members.
Overview of the presentation on management practices specific to Banglalink and team members.
Banglalink's background as a telecom operator in Bangladesh, highlighting its fast growth and key slogan.
The four core functions involved in management: planning, organizing, leading & motivating, and controlling.
Insights into Banglalink's strategic planning including market needs, customer service, and effective marketing strategies.
Details on departmentalization and specialization within Banglalink’s organizational structure including various divisions.
Leading strategies at Banglalink, focusing on democratic leadership, employee motivation, training, and development.
Control processes at Banglalink including performance management, appraisals, and compensation systems.
A SWOT analysis identifying strengths, weaknesses, opportunities, and threats faced by Banglalink.
Closing remarks and expression of gratitude related to the presentation.
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Management Practices of Banglalink
- 1. A Presentation on MANAGEMENTPRACTICES of BANGLALINK
- 3. Presented for: DR. MotaherHossain, Course Instructor, Institute of Business Administration, Jahangirnagar University.
- 4. GROUP MEMBERS: Aniqa TahsinAnchal(787), Md. Shafaeth Zaman(802), Nafiz Imtiaz Noor(816), Sabiha Sultana(1257), Md. Aftarul Islam(1981)
- 5. BANGLALINK AT AGLANCE New brand name of Shebaworld(019), Orascom Telecom bought 100% share of Sheba Telecom, Banglalink entered the Bangladesh telecom industry in February 2005, The fastest growing mobile operator of the country with a growth rate of 257%. THEME-„MAKING A DIFFERENCE‟. SLOGAN-“JAKHANAI DIN BODOLAR CHESTA SHAKHANAI BANGLALINK”
- 6. The Functions ofManagement Four Functions of management: • Planning, • Organizing, • Leading & Motivating, • Controlling.
- 7. 2nd SPEAKER SABIHA SULTANA(1257): •An Insight into Banglalink Planning
- 8. An insight intoBANGLALINK Planning Strategic Planning: • Market Needs • Quality Service • Customer Service
- 9. An insight intoBANGLALINK Planning Formulation: • Customer Segmentation • Marketing Mix • Product Positioning
- 10. An insight intoBANGLALINK Planning Implementation: • Service at Low Price • Marketing Strategy of Banglalink • Promotion of Product
- 11. 3rd SPEAKER Md. AftarulIslam(1981): • Organizational Structure of BANGLALINK
- 12. Organizational Structure of BANGLALINK DEPARTMENTALIZATION: •Sales division • Marketing division • Human resources division • IT & Billing division • Administration division • Customer care division • Finance division • Technical division
- 13.
- 14. Organizational Structure of BANGLALINK WORKSPECIALIZATION: • Work specialization high • Each Manager made responsible for only a particular function,which is his expertise. • No boredom or monotony • Challenging work • Promotions based on performance.
- 15. AUTHORITY OF BANGLALINK ManagingDirector (MD) Chief Financial Officer (CFO) Chief Operating Officer (COO) Divisions (General Managers) Departments (Departmental Heads) Marketing GM •Brand and A&P (Advertising & Promotion) •Product Development •Marketing Research & MIS •International Roaming •Corporate Sales •Direct Sales •Dealer Management •Customer Care Finance GM •Account Receivable •Account Payable •Core Account •Revenue Assurance •Corporate Finance •Taxation •Reporting •Costing IT GM •Billing •Value Added Service •Rating (Post-Paid) •Customer Relations Management (CRM) •Pre-Paid •Product Configuration •Billing Operations Team Technical GM •Planning •Infrastructure •Property Management Human Resource (HR) Head Corporate Strategy (CS) Head Corporate Affairs (CA) Head Coordination Head
- 16. th 4 Speaker Aniqa Tahsin Anchal(787): •Leadingin Banglalink
- 17. Leading in BANGLALINK LEADERSHIPSTYLE: • Increasing business with a coordinated approach by helping each other in its operations • Encouraging the employees to give new ideas so as to increase the customer satisfaction • Leadership style used in all the departments of Banglalink-Democratic • Highly open communication system.
- 18. Leading in BANGLALINK MOTIVATION: •Policy of promotion from within policy • Promotions bestowed on the performance basis • Compensation plan also a motivating factor • Working environment and a challenging milestone-major factor in employee motivation
- 19. Leading in BANGLALINK Training: •Effective training for all employees & Exclusive executive training for top level employees • Effectively performance gap fulfilled • Effective strategic training plan taken quarterly • Good coordination among training materials, training efforts and training arrangements • Training program provided for handling crucial situation • Effective training assists organizational competitiveness by aiding in the retention of employees • Training program provided for increasing employees KSAs to compete effectively • On -the -job -training and external training followed by them
- 20. Leading in BANGLALINK Employeedevelopment: • Individual centered career progression & dual career progression effectively done here • Redevelopment provided if any employee needs that • By providing great KSAs, under the taken care of expertise panels they can develop their employees • Good coordination between training and development process for both short and long term process seen here
- 21. th 5 Speaker Nafiz Imtiaz Noor(816): •Controllingof Banglalink
- 22. Controlling of Banglalink Performancemanagement: • Effective performance appraisal followed here for both administrative and development use • 360 degree appraisal followed here in most of the cases • Good link created between pay system and performance appraisal • After 3 times of performance appraisal decision taken for/against any employee • Performance Appraisal interview taken by Head of the department, GM of the department and CEO of Banglalink
- 23. Controlling of Banglalink Rewardand Compensation: • Both intrinsic and extrinsic rewards available • Top level employees get much more extrinsic rewards, while mid or lower level employees get little • Incentives and bonuses available
- 24. Controlling of Banglalink Compensationsystems : • Compensation Administration Process followed very seriously with great care • Equal pay system followed • Job evaluation checked by various steps and different groups of expertise • Effective pay structure system available here • Effective pay range available here
- 25. SWOT Analysis ofBANGLALINK STRENGTH: • Huge capital investment • Expertise • Tight control over sales process WEAKNESS: • Network • Unorganized structure • Inadequate Human Resource • Bureaucracy OPPORTUNITY: • Re-invent it THREATS: • Price wars
- 26.