In this day and age employers are using Google and other search engines as a tool to gain further understanding about prospective employees. For those in the job market this could be advantageous or detrimental. Those who take a proactive approach can control, manage and enhance their reputation.

2. It used to be,
You make a resume, and submit
it to a potential employer.

3. They look at
Text resume
your
and call the
references
to judge your
ability to fill the
position.

4. 45%use of
make
of Employers
search
engines to
find out what
they can about
you.
A year ago it was 22%

5. What do people see when
They “Google
Stalk” you?
Do you really want
employers asking
themselves what this is?

6. Finding
nothing can be
just as
unfortunate.

7. How do
you get a Me
Search
result like Me
this? Me
Me
Me
Me
Me

8. 3 Google Factors
1. Keywords
Keyword = Your Name
2. Trust and
Authority
Social Networks = High Trust
3. Links

9. Participation.

10. Your name is
“Digital Real Estate” you
have the opportunity to

13. Picture (avatar)
Create a file
Your-
on your Name.jpg
computer with 160 Character Bio.
I am a twenty something
everything you entrepreneur, designer, who
is working to make an
impact on the world. TXT
SEJ to 50500 for my card
want to
More info etc.
populate your Interests:
Art, Design, People, Friends
Favorite Music:
Third Eye Blind, Iron And Wine, Seven
profiles with.
Mary Three, A Perfict Circle, jack
Johnson, Vivaldi, Audioslave,
Lostprophets, Snow Patrol, Tonic,
Gorillaz, Oasis, The Used, Evenesane,
BEN HARPER, Mint Royal, Fuel,

14. How to do it.
Facebook.
Claim your vanity URL or start a Fan Page.
twitter.
Use your Name if possible.
Linked-In.
Claim your vanity URL
Set up a Google Profile
(google.com/profiles)

15. Next you can:
Edit Wikipedia.
Purchase your domain name
(i.e. yourname.com)and start a blog.
Bookmark your content.

16. Managing your online
reputation will also build
your network which can be
even more important than
your resume.