survey result

1. RebeccaChow
Thisis the questionnaire resultsthatIhave collectedthroughgivingthe publicasurveytofill out.
Thisquestionnaireistoresearchwhatmakesa musicmagazine valuable andwhypeoplelikemusic
magazines. Myprimaryresearchtechnique is throughaquestionnaire thatIcreated,onsurvey
monkey,forthe purpose of creatinga musicmagazine andlookingforfavourable:genre,styles,
design,etc.
ThisPie Chart showsthe age group that filledoutthe surveyaboutmusicmagazines .Asfromthe results,it
crystallisesthatall of myparticipantsare 15 – 24.This makesthe resultsbiasasthere isno varietyinopinion
of people whoare olderthan 15 to 14.
15 to 24
25 to 34
35 to 44
45 to 54
55 to 64
Age
Gender
Female
Male
ThisPie chart depictsthatall of my participantsare female.Thismakesthe opinion of music
onlyon a female perspective. Due tocertainrestrictions,Iwasunable tosurveyanymale
therefore mymusicmagazine isgoingtobe specificallyforthe femalegander. Thismakesthe
resultsuntrustworthyanditdoesn’thave abroadopinionespeciallyonthe male gender.

2. RebeccaChow
From the resultof the survey,the majorityof the publicreadsmusicmagazines.Thisishelpful as
theyhave experience withmagazinesandcangive me detail onmagazinesthattheylike.
Thisconveysthateventhoughpeople readmusicmagazines,only 30% of people collectthem.This
indicatesthatmusicmagazineshave alow value amountasonlya small amountof people collect
and continuestobuythem.
Do you read music magazines?
Yes
No
Do you collect music magazines?
Yes
No

3. RebeccaChow
Thispie chart connotesthat there isa wide range of genre preferences.Butfromthe pie chart;it
suggeststhatthe most favourable genre of musicisrock. Asshownon the pie chart, 24% of the
publicenjoysrockwhile 16% of the publicenjoyspopmusic.ThissuggeststhatIshouldmake my
musicmagazine ,a rock magazine,howeverIhave little knowledge andinterestof rockmusic.
From thispie chart,I can depictthatthe majorityof the publiclistenstomusic4 – 5 hours a day.This
suggeststhatmusichas a large significance inthe public’severydaylivesassome peoplewouldeven
listentomusicmore than7 hoursa day. 40% of the publiclistenstomusicfor4-5 hourssuggesting
that the majorityof the publicdoesinvolve musicintotheirdailyroutinesandlives,asthisisalso
supportedbythe 20% of the publicthat enjoysmusicformore than7 hoursa day.
16%
24%
8%
4%
8%
4%
4%
12%
4%
4%
4%
8%
What type of genre do you listen to?
pop
rock
R&b
rap
jazz
Electro
Grunge
Dubstep
k-pop
j-pop
blues
10%
30%
40%
0%
20%
How many hours a day do you spend
listening to music?
0 to 1
2 to 3
4 to 5
6 to 7
more than 7

4. RebeccaChow
Thispie Chart impliesthatonlyasignificantamountof people readmusicmagazinesonly“slightly
often”.Thisconveysthatmusicmagazineshave lesssignificance aspeopleonlyreaditeveryso
often.
Thisshowsthat the favourite magazine thatthe publicenjoysiskerrang. Thissuggests thatkerrang
attracts the most people asthe favourkerranga lotfor different reason.ThiscrystallisesthatI
shoulduse the style of kerrangformy future magazine asitis favouredalot.
How often do you read music magazines?
Extremely Often
Very Often
Moderatly often
slightly often
not often at all
what is your favouritemusic magazine?
Kerrang
neo

5. RebeccaChow
From thispie chart I can conclude thatthe mainattraction towardsa magazine isthe artiston the
magazine.Thisindicatesthatpeopleenjoy musicmagazinesbecause theylike the artists;therefore I
wouldbuta famousor favourable artistonmy magazine.The “others”concludes20% freebiesand
10% mainarticle .Thisimpliesthat there isotherattraction that people are tomagazines.
Thissuggeststhatthere are an evenamountof people whoenjoyreadingonline comparedto
readingthe magazine.The reasonof whypeople readonlineincludes30% says that it’smore
convenientandeasier.10%says it’scheaperand10 % says thatonlysome articlesare in maraca and
not able toread inthe country.
What makes you attracted to a magazine
colour of the magazine
the brand of the artist
font of the magazine
artist on the magazine
others
Do you read music articled online instead of
magazines.
yes
no

6. RebeccaChow
In conclusion,the resultsthatIhave collectedcrystallisesthe favouredandpopularmusicmagazine
featureswhichIwill applytoinmyfuture magazine.Forexample the mostpopularattraction
towardsa musicmagazine isthe artist therefore Iwill create amusicmagazine withapopularand
well knownartistonthe frontcover.