This document provides a review for a quiz on 12 types of advertising. It lists the 12 types that students need to know from their textbook. The quiz will involve matching commercials to the correct advertising type. The PowerPoint and YouTube links can help students learn each type by showing real examples. Taking this quiz will help students apply their knowledge of advertising types and think critically to differentiate between them. Understanding the various types is important for broadcast production.

1. CHAPTER 7 QUIZ
REVIEW:
ADVERTISING
C O M M 1 1 9 : B R O A D C A S T P R O D U C T I O N

2. 12 TYPES OF ADVERTISING
• On pages 38-39 of your book, it breaks
down a list of 12 types of advertising as
described by advertising expert, Donald
Gunn.
• In this week’s quiz, you will match the ad
type with a linked commercial – you can
only take this quiz once but you are
encouraged to use your book as your
resource. You can also search for “12
Types of Advertising” and find online

3. ADVERTISING QUIZ REVIEW
• You can go through this Powerpoint to see
each answer and how it applies to the specific
ad type.
• Awareness of the different types of ads is key
to understanding not only how they work,
but which kinds would work the best for your
needs.
• This quiz is meant to help hone your
Broadcast Production knowledge by asking
you to apply your critical thinking skills to
differentiate between the 12 Types of
Advertising discussed in your book.

4. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=_8epHSLkW1I

5. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=QIcAxt766XQ

6. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=2HcYApx4prw&NR=1

7. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=cOS5BaxCtAk

8. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=eudVDoAaTiw

9. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=wtaXjzQQGE8

10. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=5OtvB0hC9GE

11. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=DtilWL4mnhI

12. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=yV7B3XyrfGs

13. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=6efsOijFsPU

14. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=YM6qclgh4Ro

15. ADVERTISING QUIZ REVIEW
https://www.youtube.com/watch?v=7jIA3eFtSOM