4. • 48% of consumers would rather
connect with a company via live
chat than any other mean of
contact.
• By 2020, 85% of human
interactions will be managed
without a human!
• 96% of businesses believe
chatbots are here to stay.
• 50% customers expect a
business to be open 24*7
source: http://digital-transformation-insights.photon.in/infographic-the-state-of-chatbots
User adoption...
7. VIRTUAL SALES AGENT SALES AGENT
“ I’m calling now as you
have been in
communication with
VSA and as arranged
on [date] I’m here to
provide a quote for
[product].”
Contacting as “pre sales
agent”
Utilising email for communication –
allows “teaching” VA non-real-time
Interpreting response from
consumer to selected
response
Responding based on scripted core
answers – compliance
Collating response data to feed to
sales agent e.g. Best Date/Time
1. Increasing contact rate - call centre
9. Reconnecting
Via Email
Online hosted
version
Quoting and
Converting
CRM – Upsell /
Cross sell /
Retention
VSA online web hosted – chat
bot - email to drive engagement
Collecting data to provide a
quote
Capturing CC details to pay
Email driving communication
to VSA
Sales Service – increasing
cover, other products
0-3 months
4-6 months
7-12 months
12+ months
Stages
14. Solution:
Ai bot to answer questions
give guidance to flight
details and retail outlets
Virtual Concierge - Airport Ambassador
PRE AIRPORT
● Parking - book
● Flight -arv/dep
● Pick up locations
PARKING
● Rates
● Book
● Avails onsite
● Rates
DEPARTURES
● Flt #
● Gate #
● Set reminder
● Map
● Retail
● Food
● Offer
ARRIVALS
● Customs
● Baggage carousel
● Transport
○ Taxi
○ Pick up
○ Public
● Local info
○ Hotels - pass
○ to Do - pass
15. The AGENTS
purpose is to
transform natural
user language into
actionable data.
Natural
Language
Understanding
(NLU)
Conversation
designs
Encyclopaedic
Data
Multi – lingual
(14 languages)
Machine
learning –
“building
knowledge
base”
Conversation
support –
switching
topics/ recalling
last point
Integrations –
messaging
platforms
High
Performance –
99.99% uptime
About the brain - Ai
18. Ai improves contact rate for SMSF Client
Campaign OBJECTIVE:
Our client had limited human sales
resource to field leads that were
generated
The Solution:
iCumulus implements a Virtual Sales
Agent as 1st touch to prospects to pass
through highly qualified leads to the
human sales agent
Outcomes:
Conclusions:
● VSA increase the contact rate of a campaign
● Leads become more qualified in the process
● Some humans don't like taking calls but are happy
to reply to messaging
● Replies can be quiet personal helping the sales
process when passed to sales agents
Very personal
details were
gathered to help
the sales process
The replies from
consumer were far
more detailed than
anticipatedVSA
+20%
CASE STUDY
19. Funding and Roadmap
● Grant from NSW gov
● Research project
UNSW
● Access to innovations
centre
● Addition grant
pending,
POC > Production
Trail
campaign -
SMSF
● Tech
Voucher
● Grant -
UNSW
● POC
● Production
● Sales
Marketing
● Events
Sept 2016 Dec 2017 April 2018 Aug 2018
● Customer
Service -
messenger bot
launched
● MVP grant
application
Seeking VC
or Accelerator
support
Oct 2018